Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. Hotels: 23%.

Travel 40

Travel Class Social Media Hotels 40

Twist Image

OCTOBER 30, 2013

There is a reason why brands like Google and others always label their live products as in "beta." While it may be an extreme case of how these launches happen, not a day passes without hearing about how a brand or online experience has been hacked, or went buggy or went down for a myriad of reasons. crisis management.

Apple 91

Apple iPhone Software Social Media Management 91

Sprout Social

AUGUST 8, 2016

If Facebook Messenger isn’t high on your list of marketing assets, it may be time to reconsider that decision, and here’s why: its adoption rate. One billion people have adopted Facebook Messenger as their primary communication channel. What Is a Facebook Messenger Bot? Promote Your Facebook Messenger Bot. Web Plugins.

Facebook 40

Facebook Travel Mobile Conversation 40

Buffer Social

FEBRUARY 27, 2017

We had the pleasure of chatting with Michael all about how social media algorithms work and how marketers and businesses can implement strategies to use algorithms in their favor to get great content seen. How the Facebook and Twitter algorithms work. How to overcome social media algorithms. Thanks for listening!

Social Media 40

Social Media How To Hotels Social Media Management 40

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. Growing an audience.

Social Media 40

Social Media Social Media Management Project Marketing 40

Convince & Convert

MAY 17, 2012

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels. Choosing a Social Media Management Tool.

Social Media Management 162

Social Media Management Small Business Social Media Tools 162

Hootsuite

FEBRUARY 5, 2020

Social media is a competitive space. 90% of brands are now using it to build awareness. Start with a social media competitive analysis. How to conduct a competitive analysis on social media in 4 simple steps. Click through to the websites of any brands that appear to be potential competitors.

Analysis 145

Analysis Template Templates Social Media 145

Hootsuite

JULY 24, 2019

Statistics also show that people continue to interact with Facebook ads. The average Facebook user clicks on 11 ads in 30 days. But there’s a lot of competition out there, so only the best Facebook ad examples will get one of those coveted 11 clicks. 16 winning Facebook ad examples to learn from. Snag Tights.

Examples 112

Examples Campaign Facebook UGC 112

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : The report is called “The Converged Media Imperative: How Brands Must Combine Paid, Owned and Earned Media.”

Social Media 115

Social Media Groups Groups Team 115

agora pulse

SEPTEMBER 21, 2017

It can be tough being a social media manager responsible for maintaining a Facebook page for a business. You need to engage your fans, grow new ones, generate leads, increase web traffic , and manage your online customer service. What Do I Post on Facebook and When? Easy, right? What do to? Run a contest.

CSR 144

CSR Facebook Hashtag Crowdsourcing 144

Sprout Social

MAY 8, 2023

Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. Are you looking to keep a pulse on sentiment and brand health? And as platforms evolve, how brands and consumers use social will evolve with them, or vice versa. to noon and 1 p.m.

LinkedIn 109

LinkedIn Tourism Travel Education 109

Twenty4 Social

OCTOBER 16, 2020

When a prospective bride searched for wedding photos specific to that hotel, she could stumble across my work. When I shot a wedding, say, at the Boulevard Gardens Estate, I hashtagged the photo as #boulevardgardensestate #boulevardgardenswedding. Or a location where people could find your baked goods (like a pop-up shop at the #pacificfair).

Hashtag 98

Hashtag Instagram Influencer Course 98

Sprout Social

MAY 16, 2022

And as research shows , 75% of consumers now prefer to engage with a brand over private messaging channels versus traditional channels. Think of it as Google’s equivalent to Facebook Messenger : It makes it easy for customers to contact your brand to ask questions or raise concerns. Integrate and automate customer touchpoints.

Engagement 134

Engagement How To Notification Google 134

Hootsuite

JUNE 6, 2023

Find pre-designed Stories for brand info, Q&As, founder quotes, product announcements, new launch teases, polls, games and music here. There’s also a template for Facebook and Twitter giveaways, plus a comprehensive “Contest Rules” template that you can add to a landing page. Looking for giveaway inspo?

Template 89

Template Templates Instagram HootSuite 89

Convince & Convert

NOVEMBER 26, 2014

Three times each week (except holiday weeks) I publish 3-minute videos about business, marketing, social media, and life. Of all the content we create here at Convince & Convert, the Jay Today videos are among the strongest performers, especially on Facebook. That can take 30-60 minutes on hotel wi-fi. The JayToday.TV

Content 164

Content iPhone How To Hotels 164

Hootsuite

JULY 9, 2019

Social proof is why you read product reviews before buying, and ask locals for restaurant recommendations when you’re visiting a new city. Whether you’re buying a new mattress or choosing a hotel for your upcoming vacation, It’s easy to get overwhelmed. Even the most-loved brands get a one-star rating now and then.

Strategy 111

Strategy How To Marketing Review 111

Webbiquity SMM

JUNE 14, 2011

Even in fairly large organizations, the actual number of social media mentions that really require any kind of detailed response tends to be fairly small. • The best social media managers will work themselves out of their jobs by making their organizations social media proficient. Angie Schottmuller.

B2B 164

B2B Sentiment SEO Klout 164

Convince & Convert

FEBRUARY 23, 2012

If Twitter’s going to show one ad at a time, they’re not going to find the revenue scale that they’re hoping to find, when you consider the number of ads that are on the page for Facebook and Google and the like. Same is probably true in Facebook ads, as well, I would guess. Eric : Facebook ads just creep me out.

Social Media 118

Social Media Adwords B2B Training 118

Convince & Convert

JULY 27, 2012

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. It’s six ingredients, top brands used to measure the revenue impact of social media.). Listen Now.

Airlines 115

Airlines Sentiment Hotels ROI 115

Hootsuite

FEBRUARY 26, 2020

If you’ve been following the latest social trends , chances are you’ve made an Instagram collage. Or the “LinkedIn, Instagram, Facebook, Twitter” meme. But brands have used the crafty artform for more than memes. Save time and look professional while promoting your brand in style. Think Instagram Top Nine.

Instagram 139

Instagram Tools Template Templates 139

Convince & Convert

JUNE 29, 2012

This is Episode 22 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer).

Yammer 114

Yammer Microsoft Communities LinkedIn 114

Convince & Convert

APRIL 5, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). .

Sports 114

Sports Social Media Survey Hashtag 114

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. From start to finish, it’s imperative to stay focused on your brand’s goals and your audience’s needs. How does your brand help overcome them?

Campaign 130

Campaign Social Media UGC Metrics 130

Convince & Convert

FEBRUARY 16, 2012

People just aren’t conducting a lot of significant transactions on Facebook. Jay : I guess on one hand, I see it as I’m not so sure I want to give Facebook my credit card number either. But I wonder if the thought there is, “Well, then we’re giving the credit card to the brand, not to Facebook.”

Sharepoint 115

Sharepoint Meeting Social Media Team 115

Hootsuite

AUGUST 11, 2020

But it can be tricky for brands to figure out exactly how to make that happen. That’s because the only truly valuable Instagram followers are real people who care about and engage with your brand. That’s because the only truly valuable Instagram followers are real people who care about and engage with your brand.

Instagram 145

Instagram Tips How To Hashtag 145

Hootsuite

NOVEMBER 2, 2023

Need help planning your Valentine’s Day social media posts? Social media managers are some of the most creative people in the business, but even the pros need a little inspiration from time to time. It’s seriously easy. Huckleberry Co. Crafted with @cricut!

Examples 88

Examples Social Media Apparel Banking 88

agora pulse

MAY 6, 2020

What should you do when your social media agency’s sector has been hit hard? We’ve got ideas and tips on how social media managers can best handle this tough time. What Social Media Managers Want to Know. 69% of brands expect they will decrease ad spend in 2020. Live sports.

Social Media 106

Social Media Tips Discount Price 106

Convince & Convert

FEBRUARY 9, 2012

This episode features Scott Monty , the global head of social media for Ford Motor Company. Read on for insights from Scott, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: do brands use free or paid social media tools?). Listen Now.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

This episode features Scott Monty , the global head of social media for Ford Motor Company. Read on for insights from Scott, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: do brands use free or paid social media tools?). Listen Now.

Company 112

Company Retail iPad Google 112