Pam Moore

JUNE 21, 2019

Yet, content is at the core of everything brands and people do online. It's similar to the concept of the Facebook page pushers of a few years ago who were bashing “strategy” telling customers all you need to do is tweet and get a Facebook page for $1k with a side of a website that tweets for another $2k.

Content 113

Content Marketing Loyalty Findability 113

Twist Image

OCTOBER 14, 2011

And, the only reason we're being asked about it is because there needs to be some sort of CYA (cover your a**) move on the brand side in case someone higher up in the brand food chain wants to know why the television advertising spend was cut on an Excel chart. How do we build loyalty? This is a dis-service to Digital Marketing.

Marketing 107

Marketing Findability Loyalty ROI 107

Webbiquity SMM

DECEMBER 13, 2011

Facebook: liking a brand page (or asking someone to like yours) is fairly superficial. However, friending someone on Facebook is widely viewed as a deeper level of social networking connection. Only the gauche and boorish would try to friend someone on Facebook that they have no prior connections to.

Social Networking 190

Social Networking Plaxo B2B Marketing 190

Twist Image

JUNE 17, 2016

Prior to our conversation, I sat down with my good friend, Ron Tite (CEO of content marketing agency, The Tite Group and an awesome speaker) who interviewed me about the current state of marketing, branding and communications. . What's a way for marketers and brands to jump into data analytics without getting lost? along for the ride.

Marketing 40

Marketing Findability YouTube Analytics 40

Keyhole.co

JANUARY 26, 2024

Kim Kardashian’s shapewear and clothing brand Skims started in 2019 as an over-hyped venture many people thought wouldn’t last long. Less than 5 years later, the brand is worth USD 4 billion and is one of the most widely recognized and sought-after fashion brands. million Facebook: 430K YouTube: 37.1K Instagram: 5.7

Influencer 59

Influencer Social Media Strategy Marketing 59

agora pulse

JANUARY 30, 2020

YouTube has the greatest reach of any video platform available, giving access to music, original shows, personal vlogs, brand channels, and a lot more. So, how can your brand take advantage of the tremendous opportunities for growth via YouTube? But that takes focus away from the branding and can often hurt more than help.

YouTube 153

YouTube Screencast Findability Sentiment 153

Webbiquity SMM

JUNE 14, 2011

Tap your internal subject matter experts and help them create personal brands. Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • It’s not enough just to produce great content, it has to be made “findable.&#. Jennifer Kane , Kane Consulting.

B2B 164

B2B Sentiment Klout SEO 164