Social Media Strategies Summit

JANUARY 26, 2023

Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. However, pages have seen a decline in organic reach in recent years, with the average organic Facebook Page post now seeing an engagement rate of just 0.07%. What Is a Facebook Community Group (& Why Should You Care)?

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Hootsuite

MARCH 9, 2023

Meta Blueprint (previously known as Facebook Blueprint) courses can boost Facebook ad practitioners’ skills. By the end of this piece, you’ll know everything you need to know about getting Facebook Blueprint certified and whether it’s right for you. What is Meta (Facebook) Blueprint?

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Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. It’s humans who read them.

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Brands Training Policies Template 167

Hootsuite

FEBRUARY 9, 2023

Fear not–here are 10 social media design tips to help your posts stand out on the feed. Social media design is the practice of creating visuals for social media platforms such as Instagram, Facebook, TikTok, Twitter, and more. Air France’s Instagram feed , for example, includes a combination of destination shots and airplane photos.

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Feed Feedly Social Media Tips 115

Pam Moore

MARCH 18, 2018

Facebook Messenger and Chatbots are the talk of the social web in 2018. Or is Facebook Messenger something you should be using for your business? Facebook Messenger and Chatbots are not something you should ignore in 2018. billion people using Facebook Messenger. Number of Businesses on Facebook Messenger = 60 million.

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Facebook Training Feed Feedly 159

Sherrilynne Starkie

JANUARY 21, 2019

Did you take part in the latest Facebook name the 10-year challenge? The idea is for people to post their very first ever Facebook profile pic next to the most recent one. Personally I saw this dozens, maybe hundreds, of times in my Facebook feed over the last week or so, and yes, I certainly took part in it myself.

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Facebook Meme Training Privacy 150

Later

JULY 8, 2020

Stock media is more useful to brands than ever before — and we’re not just talking about posting a generic landscape shot to your feeds. In the past, brands and businesses held back from using stock assets on social media for fear of it appearing inauthentic or cheesy. Why Use Stock Assets on Social Media? Shutterstock.

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Sherrilynne Starkie

APRIL 3, 2015

Ever notice that the video ads you see in your Facebook news feed start running even if you don’t click on play? People respond differently to the videos that the see in their Facebook news feeds. These are findings of a recent study conducted by research company Neilson on behalf of the Facebook Marketing Science team.

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Jon Loomer

JULY 12, 2023

The feed is algorithmic, with no option to view posts chronologically or only from people you follow. Following Feed Right now, there’s no way to view a version of the feed that only includes the people and brands you follow. A curated feed immediately gives you content to engage with and accounts to follow.

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Pam Moore

JANUARY 17, 2018

Do not get freaked out over the fear mongering “Facebook for business is doomed” posts! Yes, Facebook is making more changes to the Facebook newsfeed algorithm. This will impact how content is prioritized in your news feed. This is the same trajectory Facebook has been on for years. This is NOT new.

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Facebook Training Template Templates 164

Pam Moore

MARCH 16, 2018

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. We have earned many small and corporate Fortune 100 brand clients where their first words were “can you please help us do what you have done for yourself.”

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Brands Tips Engagement Communities 167

Pam Moore

APRIL 3, 2018

You are still searching for the magic button to fix all your social media, digital marketing and branding woes. You are overwhelmed with the latest Facebook changes and feel like Mark Zuckerberg owes you something. The truth is Facebook owes you nothing. Register for the Free Live Training Webinar April 5th at 2pm et.

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Social Media Strategy How To Training 164

Mindjumpers

AUGUST 30, 2012

Awareness has sourced the Internet to bring up some of the most interesting metrics to give brands a chance to boost their current marketing strategy. In this blog post, I will present the three stats that I think are the most interesting ones as well as tips on how each of them can be valuable for you as a brand.

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agora pulse

OCTOBER 16, 2018

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. In this article, I’m going to share 5 secrets to better brand engagement on LinkedIn so that you can get in front of the people who need to know about you. We know that LinkedIn is a potential goldmine for your brand. Use Strong Images .

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Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. Facebook introduces 3D posts. Facebook is introducing a cool new feature, 3D posts, and some big brands are already using it.

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Jon Loomer

JANUARY 29, 2019

A high Facebook ad frequency is often the culprit when a campaign stops performing. But what exactly is considered “high” Facebook ad frequency, and what can you do to manage it? Last year, Lucas dug into the question of an “ideal” Facebook ad frequency. Back to Facebook Lead Ads for a moment.

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Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. Brands have to be alert to a myriad of new trends popping up every day.

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Strategy Brands UGC Apparel 86

The Realtime Report

OCTOBER 1, 2020

Businesses around the globe have already lost money, reputations, and hard-won brand strength due to deepfakes,” said Technologent Global Chief Information Security Officer Jon Mendoza. This is done by feeding an ML model thousands of target images to create a deepfake algorithm that learns the details of a person’s face or voice.

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Authentication Training Microsoft Fashion 172

Jon Loomer

DECEMBER 23, 2020

You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers. What concerns me is how Facebook is clearly concerned. If advertisers spend less, Facebook takes a big hit to their revenue.

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Facebook Apple Privacy Advertising 217

Buffer Social

APRIL 11, 2017

The rise of stories across Snapchat, Instagram, Whatsapp, Messenger and Facebook is the perfect example of this. The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Why Stories are the new News Feed.

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Feed Feedly News Social Media 110

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

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Telecommunications Wireless Software Applications 218

Sprout Social

JUNE 30, 2021

Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. While feeds are carefully curated, social media stories tend to be more spontaneous. Facebook and Facebook Messenger followed not long after that.

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Social Media Platform Instagram Feed 135

Proactive Report

JUNE 7, 2014

It seems as though Facebook has businesses between a rock and a hard place: their audience is on Facebook and wants to interact with brands there. But, as more brands jump on the bandwagon and post content, space in the fans’ newsfeed gets too crowded. I’m sure that’s part of Facebook’s strategy.

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Facebook Skills Training Feed 104

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. All you have to do is feed the AI some relevant details about your post, and it will generate several unique, human-like captions for you to choose from. How often should we post?

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Pam Moore

SEPTEMBER 18, 2017

Just because your social network news feeds are filled with fud and experts pushing social networks, tools and technology to anyone who will listen to them, doesn't mean you should be taking their advice. ” I am hosting a FREE Live Training Webinar on Thursday, September 21st at 2pm et. Need us to help train your team?

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Social Media Strategies Summit

SEPTEMBER 22, 2021

73% of consumers say friendly customer service made them fall in love with a brand. However, with tens of thousands of social media updates being posted every second of every day, manually listening for brand mentions is simply too labor-intensive. 55% of businesses claim that improving customer service leads to increased sales.

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Pam Moore

JUNE 14, 2017

There is clearly no lack of people and brands trying to grab your attention. Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Brands want us to check out their hot deals. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need us to help train your team?

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Training Authentication Social Networking Resources 166

Pam Moore

JANUARY 24, 2018

Facebook recently announced some big changes coming to their newsfeed algorithm that impacts brands of all sizes. Facebook and other top social networks have been migrating toward a pay to play model for the last 3-5+ years. It's not only about the current sprint on Facebook, Pinterest or Instagram. It's risky business.

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Content Training ROI Social Networking 167

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

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Sprout Social

DECEMBER 5, 2023

“Who do consumers think runs brand accounts?” What does it say about the way brands co-opt BIPOC culture? She is an experienced social media strategist passionate about helping brands and companies tell compelling and culturally relevant stories on social. Even the majority of our own team fit within that demographic.

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Pam Moore

MARCH 17, 2020

Watch this brand new video I posted where I dive into this topic deeply. Marketing Nutz Training and Consulting Can Help! Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand? Real value.

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Video Content Training Template 78

Pam Moore

MARCH 17, 2020

Watch this brand new video I posted where I dive into this topic deeply. Marketing Nutz Training and Consulting Can Help! Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand? Real value.

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Content Training Template Templates 78

Buffer Social

OCTOBER 9, 2023

Meta's Subscription Model WSJ unveils Meta’s ad-free subscription pricing, impacting ad visibility on Instagram and Facebook – this may affect ad engagement rates. Meta's AI Assistant Meta trains a new AI assistant on public posts, yet QZ argues Meta wins even if it fails. Facebook 1.

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Waxing UnLyrical

MARCH 31, 2020

However, I developed a bird feeding habit several years ago thanks to my late husband (he loved animals; so much so, he was frequently called “St. at 4 pm ET in the Social PR Posse Facebook group. Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life.

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Hootsuite

NOVEMBER 7, 2022

There’s a reason why the main TikTok user feed is called the For You Page. But, of course, there’s no human being sitting behind a desk shuffling content into the feed of each TikTok user. To show algorithms in action, here are some examples of how they work in my own social media feeds. Facebook algorithm. Content type.

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Social Media HootSuite Trends Feed 137

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This is particularly useful for brands that want to track their social media presence, track competitors, and monitor customer feedback in real time. Just feed in keywords and select the custom period using QuickTrends.

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Industry News Google Brands 52

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

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