Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

Sometimes when I think of Facebook, I can’t help but think addiction. Coffee and cigarettes I can quit, but for some reason Facebook has a hold on me, and after doing some research, I have found that I am not the only one. In other words, having a Facebook page for your small business is a great way to advertise.

Facebook 172

Facebook Study Small Business Nielsen 172

Sprout Social

AUGUST 25, 2022

Brands will spend differently depending on their unique goals. Although the cost of launching a social channel is technically free, running the profile and creating a content calendar costs a brand anywhere from $500 to $10,000 per month. Other brands opt to work with freelancers to fill their social media management gaps.

Social Media Management 124

Social Media Management Cost Social Media Price 124

Mindjumpers

NOVEMBER 16, 2011

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. From the outside, it looked a lot like a branding thing. I always ask potential new clients about what their objectives are when wanting to use social media – often the answer is a number of fans on Facebook.

Strategy 239

Strategy Nielsen Loyalty Cost 239

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Creating Brand Advocacy. ” Over the past two years, he has built the position into what it is today: “It’s all about building advocacy for the Nissan brand.” via NissanUSA Facebook.

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Twist Image

OCTOBER 18, 2011

They're not interested in chatting on Facebook about something or tweeting about it. Yes, the branding power has now been extended because people do use a DVR or download their shows from iTunes , but this changes the advertising model. nielsen mckinsey company. TV lets them escape and it doesn't require much work. active media.

iPad 104

iPad Nielsen Advertising Activities 104

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

AUGUST 7, 2011

How much do you think we’d be talking about twitter followers or Facebook likes if how many you have wasn’t attached to your public profile like a goiter? We care about twitter followers and Facebook likes disproportionately not because of the power of the medium, but because we keep score in public.

Social Media 164

Social Media Quantcast Metrics Comparison 164

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Buffer Social

MAY 8, 2019

So, how has Ugly grown from a startup idea to challenging billion dollar brands? Build a unique brand. The founders were sick of seeing brands selling sugar-filled products, made appealing by marketing that masked what you’re actually drinking,” Brittany Zenner, Ugly’s New York-based Social Media and Community Manager explained to me.

Industry 74

Industry Meme Survey Authentication 74

Razor Social

MAY 15, 2019

An influencer that you want to work with should: Have an audience that is relevant to the audience you want to target Be able to demonstrate a high level of engagement Show their work with previous brands together with results Show their influence amongst other influencers Demonstrate that they deliver valuable content Show they can be trusted.

Influencer 104

Influencer Social Media How To Campaign 104

Ignite Social Media

FEBRUARY 11, 2021

Note: Each network counts a view differently: Facebook and Instagram: 3 seconds for a video in the feed. Designated Market Area (DMA): A geographic area that represents specific television markets as defined by and updated annually by the Nielsen Company. Video Views: The number of times your video was watched.

Social Media 171

Social Media CPC CPA Aggregator 171

Convince & Convert

JULY 19, 2012

It’s something that’s helped me build my business and my brand, so I just wanted to share how I started getting into that and some of the process and stuff. That Jakob Nielsen and other people have researched that nobody really reads online anyway. But my goal is to basically just try to communicate ideas.

Social Media 127

Social Media How To Consultant Data 127

Buffer Social

FEBRUARY 19, 2019

For example, did you know that video posts on Facebook receive at least 59 percent more engagement than other post types? And since square video outperformed landscape video in almost every category, we hypothesized that vertical video would eclipse square in a brand new study. According to a recent report from Nielsen, U.S.

CPC 111

CPC Video Cost CPM 111

Bare Feet Studios

APRIL 29, 2009

It’s not easy understanding how to be a brand on Twitter , though it is being done very well by some. Take Action: Free Webinar , Thursday April 30: 7 am HST – 10 am PDT – 1 pm EDT I found out about this in one of my feeds; it’s free so you can try it out and there’s a good chance you’ll learn something!

Loyalty 57

Loyalty Twitter Upcoming Conference 57

Buffer Social

FEBRUARY 19, 2019

For example, did you know that video posts on Facebook receive at least 59 percent more engagement than other post types? And since square video outperformed landscape video in almost every category, we hypothesized that vertical video would eclipse square in a brand new study. According to a recent report from Nielsen, U.S.

CPC 85

CPC Video Cost CPM 85

Webbiquity SMM

JULY 22, 2014

What Brands Can Learn From @TODAYshow in 2014 by #SocialPR Chat. Forrester #CMO REPORT: Embracing Digital and Delivering Brand Experience by #SocialPR Chat. This shift has led to today’s emphasis on “social” PR. Social PR Strategies and Tactics. The world has changed. ” Guides to the Evolution of PR.

Press Release 217

Press Release Nielsen Blogger SEO 217

Hootsuite

MARCH 3, 2022

This kind of engagement is not unique to the platform, but securing it will look different than on Instagram or Facebook. Use this to determine if your content is showing up on user feeds and is catching their attention. Good engagement rates for TikTok vary between brands and industries. What makes TikTok so engaging?

Engagement 100

Engagement Tips Metrics Remix 100

Social Media Marketing

MARCH 20, 2013

Ditch the feed reader." — Pinboard (@Pinboard) March 14, 2013 Industry What's the difference between viral and spreadable content? Spreadable content will effectively feed an aligned, collective audience and grow your presence online. Platforms Social@Ogilvy took a look at Facebook's Graph Search on a panel at SXSW.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively? Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Buffer Social

AUGUST 9, 2016

Facebook in particular stands out — in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). You can spend as little as $5 per day on Facebook advertising and see significant results. We’d love to make it easy for you to get up and running with Facebook Ads. Sounds great, right!

Advertising 40

Advertising Facebook URL Campaign 40

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. Brand Amplification. Hence the latter gains less exposure in our feeds.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Statistics 190

Statistics Research Social Media B2B 190

Koka Sexton

MARCH 24, 2009

Habib , MTV Werner Vogels , Amazon.com Wes Spears , The Weston Group Will Weider , Ministry Health Care and Affinity Health System If you enjoyed this post, make sure you subscribe to my RSS feed ! Author: Koka Sexton Comments: 1 comment Date: 24 Mar 2009 Categories: Social Media Tags: There are 1 comment. Leave a comment!

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Habib , MTV Werner Vogels , Amazon.com Wes Spears , The Weston Group Will Weider , Ministry Health Care and Affinity Health System If you enjoyed this post, make sure you subscribe to my RSS feed ! Author: Koka Sexton Comments: 1 comment Date: 24 Mar 2009 Categories: Social Media Tags: There are 1 comment. Leave a comment!

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Buffer Social

OCTOBER 4, 2016

It takes just two-tenths of a second for someone to form an opinion on your brand online. A great Instagram bio should: Explain a bit about you / your brand and what you do. Use your brand tone and voice to help you connect with your community. Increase awareness of your brand. Increase brand loyalty.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Hootsuite

OCTOBER 15, 2020

Automatic captioning is available on Facebook Live and Instagram IGTV. Data from Facebook shows that branded content designed for sound off was rated as having 48% more relevance, 38% more brand interest. You can do this without compromising brand voice. But social media marketers can practice it, too. Don’t worry.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buffer Social

MARCH 16, 2017

But as more and more brands join Instagram and the feed becomes more competitive, it can be harder to stand out. Using the Facebook advertising system, marketers can now reach any specific segment of Instagram’s 600+ million users. Attention: Users spend, on average, 50 minutes a day on Facebook, Instagram, and Messenger.

Instagram 111

Instagram Advertising URL FAQ 111

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Why feed counts mean absolutely nothing (and never really have). Brand new blogs like The Verge are being flooded with more traffic than those that have been around for the best part of a decade.

Sites 96

Sites Industry Blogger News 96

Convince & Convert

SEPTEMBER 20, 2010

consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. Put another way, the Twitter audience that’s connected to brands is just slightly larger than the population of Illinois. A new research study of 1,400 U.S. Interaction.

Social CRM 145

Social CRM Twitter B2B CoTweet 145