Socialmedia.biz

MARCH 19, 2019

In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest. Let’s take a look: Tell an interesting brand story. Focus on the story you want to tell and use compelling imagery and descriptions to make your brand account stand out.

Brands 113

Brands Influencer Buy Fashion 113

SocMed Sean

FEBRUARY 10, 2022

The same study also found that 70% of Instagram hashtags are branded. In 2020, Zuckerberg launched Reels on both Facebook and Instagram. As a result of TikTok’s rising popularity, Zuckerberg states that both Facebook and Instagram will make Reels a larger focus going forward. Can Instagram be effective for marketers?

Instagram 162

Instagram Strategy Marketing Metrics 162

Hootsuite

JULY 21, 2021

That’s why many businesses are turning to influencers for help in building their audience on Instagram, Facebook, Twitter, or other platforms. In the last few years, it’s become more common for brands to partner with influencers, especially on Instagram. This type of partnership will broaden their brand.

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Influencer Instagram How To Fashion 135

Ignite Social Media

JUNE 14, 2023

The goal is to improve brand recognition, reach a wider audience, and drive organic traffic to your social media profiles or website. Additionally, using a consistent username across all social media platforms can improve your brand recognition and make it easier for users to find and follow you.

Hashtag 152

Hashtag Social Media Strategy UGC 152

SocMed Sean

FEBRUARY 15, 2022

In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. TikTok seems to have one of the most persistent recommendation algorithms, which when combined with the type of content it presents, has many users essentially hooked on it.

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

JULY 13, 2021

Retailers and social platforms outside of China are eager to capitalize on this new commerce opportunity, with brands like the Home Depot already testing out their own livestream experiences. Much like watching a home shopping network, livestream commerce operates in a similar fashion. 3 types of livestream shopping platforms.

Video 119

Video Retail Hosting Fashion 119

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. The branded event hashtag #Coachella is easily one of the most blogged about, facebooked, and tweeted topics before, during & after the California festivities.

Engagement 110

Engagement Brands Hashtag Eventful 110

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Half of social media users prefer video over other types of content.

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Statistics Social Media Video Marketing 141

Social Media Strategies Summit

MARCH 25, 2021

These include Facebook, Instagram, and Pinterest, but expect many more to follow suit. In another social commerce “first”, in 2019 tequila brand Patron became the first liquor brand to enable direct ordering via Instagram. Zimba Boosts Average Order Value With Facebook Shops. Source: Facebook ).

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Examples Retail Instagram Buy 223

Ignite Social Media

MARCH 22, 2019

If you work with a brand that’s ahead of the game you’ve probably already started to produce and capture spring content. It seems like there’s a new national holiday every day of the year, which can be difficult to navigate from a brands standpoint. Cleanup for Spring. Host a Fresh UGC Contest.

Content 156

Content UGC How To Hashtag 156

Keyhole.co

NOVEMBER 17, 2023

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 million Facebook: 40.95

Sports 59

Sports Social Media Strategy Apparel 59

Later

DECEMBER 16, 2020

Trust us on this, Facebook Stories could be your ticket to better engagement and more followers in 2021. In fact, according to internal data, Facebook Stories has over 500 million daily active users , and we predict it’ll rise this year. Here’s everything you need to know about Facebook Stories in 2021: . Ready to get started?

Facebook 95

Facebook Instagram Feed Feedly 95

Unmetric

OCTOBER 13, 2019

There was a time when people flipped through Victoria’s Secret’s glossy brand catalogs itching to get their hands on Victoria’s Secret. But the itch remains, more so than ever, to get their hands on the latest brand apparel. This photo/video network has proven to be a great platform for brands to market their products.

Social Media 99

Social Media Apparel Fashion Instagram 99

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Instagram vs. Facebook by statistics.

Instagram 100

Instagram Strategy Facebook Social Networking 100

Sprout Social

FEBRUARY 23, 2022

It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. Why Instagram shopping should be a top priority for ecommerce brands. But if you’re like most brands, the platform serves you best as an extension of your existing storefront. But times have changed.

Instagram 129

Instagram How To UGC Real Estate 129

Talkwalker SM

FEBRUARY 23, 2016

Luxury brands are relative newcomers to social media. Ten years ago, some brands believed that these new platforms were a mass phenomenon that did not concern their target audience. As a preview of this case study, here are three mistakes luxury brands should avoid on social media : Mistake n°1: Post Too Much on Social.

Social Media 60

Social Media Case Study Brands Fashion 60

Later

MARCH 6, 2019

Have you spotted Instagram comments from huge brands or celebrities popping up in your feed as you scroll through the latest posts? . It used to be that brands wanted to receive Instagram comments from followers to grow their account. Now we’re seeing a huge increase in “brand to brand” comments and we’re loving the new trend!

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Comments Instagram Brands Feed 86

Sprout Social

JUNE 17, 2020

With the introduction of Live streaming videos, an interest in brand authenticity and accessible editing apps, it’s easier than ever to dip your toes into the video marketing world. Select your video types. An example of a video marketing goal would be creating brand awareness. Select your video types. Landscape feed.

Video 144

Video Social Media Strategy Film 144

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? TikTok has a lot to offer brands, but the answer to that question comes down to your goals and your audience. Take advantage of low-lift, quick-cut tutorials.

Trends 144

Trends Influencer Strategy Hashtag 144

ProBlogger

FEBRUARY 13, 2017

Ways to Use Facebook Live to Grow Your Blog. In today’s lesson, I want to talk about Facebook live video which is a technology that has been around for a while now on Facebook and that I think continues to be something that bloggers could get a lot of value out of. Stay tuned my quick top 7 ways to use Facebook Live!

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Types Video Facebook Brands 31

Buffer Social

JANUARY 30, 2018

If you want to be successful on Facebook in 2018, you’ll need more than just incredible content. In fact, Facebook marketing success is as much about distribution as it is content. Especially as organic reach in Facebook’s News Feed continues to decline for many Pages. Think about who you’re targeting.

Advertising 111

Advertising Tips Facebook Campaign 111

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram?

Instagram 97

Instagram Brands iPhone Adwords 97

Adam Sherk

FEBRUARY 14, 2012

It has been a couple months since StumbleUpon rolled out its Channel pages for all members so I thought I’d check in and see how media brands are doing. To-date the media brands with the largest following have attracted 5,000 to 7,000 followers with quite a few channels still under 1,000. Breaking News. DeviantART is also doing well.

StumbleUpon 120

StumbleUpon Brands Directory Real Estate 120

Twist Image

MAY 17, 2012

Should you pull all of your advertising dollars out of Facebook? The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. Facebook is not (just) an advertising platform. It's all very silly, isn't it? Media is just media. It's doubtful.

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Facebook Automotive Press Release Banking 107

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. It has even prompted other major brands to diversify their products in response. million Facebook: 1 million Twitter: 799.7K LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. It has even prompted other major brands to diversify their products in response. million Facebook: 1 million Twitter: 799.7K LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Social Media Strategies Summit

DECEMBER 4, 2020

Parties and gatherings may be smaller, but consumers are looking to make this season feel more festive than ever before, and they’re asking for brands to help them get there. If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Remind Followers About Alternatives to Shipping.

Campaign 130

Campaign Social Media Retail How To 130

Keyhole.co

JANUARY 24, 2024

Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in Ohio. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. million Facebook: 8.4 This was coupled with early slogans like ‘Quality is Our Recipe.’

Engagement 52

Engagement Social Media Strategy Meme 52

Proactive Report

JUNE 18, 2021

That means that the people you come in contact with – in person or online – will already know who you are and have an affinity for your brand. It does this with great content, brand stories and by building trust. It’s immensely easier to sell to someone who already knows who you are, trusts your brand and likes your product.

Small Business 85

Small Business Tips Fashion Groups 85

Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? How do you find the right influencers to represent your travel brand? Expert Vagabond by Matt Karsten. Luxury Blog.

Travel 66

Travel Influencer Brands Airlines 66

Kikolani

DECEMBER 6, 2012

When creating marketplace ads to promote your brand and products on Facebook, the list of ways to obtain success is exceedingly long. Let’s say that you’re attempting to market your brand to kids or to their parents. An Authoritative Brand. This is a guest post by Craig Robinson. A Refresher Course on Colors.

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Facebook Course Fashion Examples 148

BeingOptimist

JULY 15, 2021

Tik Tok is undoubtedly the best channel for brand marketing mainly because of the little to no competition here. Well, Tik Tok is basically a video streaming and sharing application allowing its users to create different types of videos on varied topics. Case studies and testimonials on Tik Tok are one fantastic type of social proof.

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Strategy Marketing Case Study Hashtag 98

Keyhole.co

OCTOBER 30, 2023

Burger King’s official US account has a large following on all major social media platforms: Facebook: 8.5 Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds. million Twitter: 2 million Instagram: 1.9

Engagement 52

Engagement Social Media Strategy Meme 52

Later

DECEMBER 16, 2020

Trust us on this, Facebook Stories could be your ticket to better engagement and more followers in 2021. In fact, according to internal data, Facebook Stories has over 500 million daily active users , and we predict it’ll rise this year. Here’s everything you need to know about Facebook Stories in 2021: . Ready to get started?

Facebook 52

Facebook Instagram Feed Feedly 52

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Brand loyalists.

UGC 145

UGC Content HootSuite Authentication 145

Ignite Social Media

OCTOBER 13, 2016

Running a sweepstakes for your brand can be a great way to reward your loyal fans and find new ones. Doing a live video sweepstakes on Facebook is a new playing field and we think one that shouldn’t be ignored. Before hosting a Facebook Live Sweepstakes, you need to decide what the topic of your live video will be?

Facebook 60

Facebook How To Video Hosting 60

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. It’s no surprise customers want to be heard by brands and feel taken care of when shopping. Followers are only increasingly caring about what a brand stands for in this day and age.

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Trends Organization Social Media Travel 184