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What vertical networks mean for the future of social media

Sprout Social

Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. This trend is a callback to social media ancestors—think forums and chat rooms—with a much more modern look. We’ve seen social trending this way for the past few years. it’s a new year.

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Prevent this by adding disclaimers to your direct message interactions and brand profiles. Please review our full disclaimer before reading any further.

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How to build a competitive analysis report with examples and tools

Sprout Social

This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape. Use social listening to gather information as well as scout forums like G2, Capterra and TrustPilot for unbiased opinions on your product and the competition.

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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? Image source. Why We Love It.

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The Top 3 Paid Social Media Marketing Tools

Keyhole.co

Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like.

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Can You Trust Your Blog to the Cloud – The Pros and Cons

Kikolani

Now that you know it, how do you exercise wise judgement in your approach to it? How about Facebook? A support forum. Let’s say that you’re not just storing your blog media files, but you’re also storing your planning and branding documents, say with Dropbox. Exercise Wise Judgement.

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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer Social

You can take the time to run the numbers yourself (a useful exercise!), Link your Facebook page from your website Add meaningful anchor text to your links. This can be invaluable if you’re trying to maintain a consistent brand across multiple profiles. To get started with GradeMyAds, you authorize with your Facebook credentials.