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Facebook Messenger 101: Get Started Guide for Business [download now]

Pam Moore

Are you ready to gain an unfair competitive advantage on Facebook? If you answer yes to these questions then you need to understand the power of Facebook Messenger for business and how it can easily help you serve your customers, even while you sleep. What is Facebook Messenger?

Download the Ultimate Facebook Image Size Guide Cheat Sheet

Pam Moore

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. With more than 1.23

[Answered] How Do I Download My Facebook Data After The Cambridge Analytica Hack?

SocMed Sean

As I discussed in my last post, there is a lot of fervor right now about the security of Facebook data. Some folks are threatening to quit Facebook completely, while other (myself included) are just working to remind people that on Facebook, we are the product.

Data 141

5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

Thanks to Robert for sharing his insights on the topic of mobile apps and how to drive their adoption! Mobile is the new normal, and businesses are striving to follow this direction so as not to lose the race of winning customers. This expectation holds true for mobile apps, as well.

Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Non-branded promotion. Let’s say we get 100.000 downloads in Denmark.

Mobile 279

Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

Mobile 212

76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. To download the full study, click here.

Mobile 183

Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. Your Brand is a Promise Delivered. Definition of a brand.

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

They aren’t thinking “should I do business with this person or brand.” ” Would you like to increase brand awareness, generate more leads? Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people.

Brands 171

Half of Consumers Read Email Exclusively On Mobile

The Realtime Report

Email marketing is far from dead — but is your brand optimizing email campaigns for mobile? If the answer is no, then it’s time to start: a new study from Yesmail Interactive shows that, as of Q4 2013, half of consumers now read emails only on mobile devices.

Mobile 180

Are you on Facebook messenger?

Sherrilynne Starkie

Facebook users will have seen prompts to download the standalone Facebook Messenger app to their phones since April. Messages have removed from the Facebook mobile app. Facebook says that shift will allow both mobile applications to work more efficiently.

[Sponsored] Buffalo Wild Wings Takes Finger Football Mobile And Social

SocMed Sean

The gift card was used to purchase meals for my family while we tried out the new mobile app. They actually use social media channels like Twitter and Facebook to talk with their customers…something that a lot of other big brands are still trying to figure out.

Mobile 207

US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising.

Mobile 178

Facebook Engagement Rates Continue to Grow [Report]

Mindjumpers

The report also specifies how the recent changes made to Facebook such as Timeline are improving fan engagement. Facebook engagement rate growth. Search spend among adver­tis­ers remains strong with a grow­ing empha­sis on mobile devices.

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5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Harness that excitement, and think about what this means for your mobile app.

Mobile 166

3 New Social Media Ad Formats that Every Brand Should Use

Ignite Social Media

As more media dollars are going to social, platforms such as Facebook and Twitter are constantly rolling out new social media ad formats to meet unique business needs. Facebook Carousel Ads. Facebook Canvas Ads.

10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. It enables even the smallest of businesses to increase brand awareness, build community, nurture relationships.

Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. Implications for Brands.

10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website.

Brands 285

20 Ways to Bust through the Digital Noise with a More Human, Relevant Brand

Pam Moore

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Don’t pretend you are someone or a brand you are not. Think about the brands you love.

Brands 110

Facebook Messenger 101: The Why, What and How of Facebook Messenger for Business

Pam Moore

Are you ready to gain an unfair competitive advantage for your business using a new and powerful Facebook marketing feature? If you run or are responsible for marketing a business of any size, you need to understand the power of Facebook Messenger for business. Why Facebook Messenger?

Lexus Uses Mobile Game ‘Draw Something’ To Target Younger Audience

The Realtime Report

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something. Lexus reached players in several different ways via the mobile game.

Mobile 165

Mobile Shopping App Shopkick Adds CVS/pharmacy To Its Lineup Of Retail Partners

The Realtime Report

Mobile shopping app Shopkick , which rewards shoppers for walking into stores and interacting with products, has added CVS/pharmacy as the first pharmacy to join its lineup of retail brands that already includes major names like Macy’s, Target, American Eagle, Mobil, Best Buy and ToysRus.

Retail 185

Ready, Set, Activate Your Digital Audience to Fall in LOVE with your Brand

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. Need help taking your brand to the next level?

How Brands Used Twitter in 2012

Mindjumpers

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Here are some of the most important conclusions from the report: Brands Twitter activity.

Mobile Breaks Search. And Your Brand

Twist Image

Mobile could well be the last true computing platform. Not smartphones, but mobile. Back then, the mobile carriers were not concerned with data. There was no real mobile Web. There was no real interest from consumers to use their mobile phones for a Web-like experience. Back then, saying that, "mobile will eat the world," made anyone and everyone chuckle. Mobile is eating the world. He's also known for his presentation titled, Mobile Ate The World.

How To Think About Mobile Advertising

Twist Image

Mobile ads are not Internet ads. Mobile ads are not like other ads. Many brands feel that it is all about the message being consistent across all platforms. Other brands believe that the message should be contextually relevant within the myriad of platforms and channels that their messages now appear. As a consumer, how often have you clicked on a mobile ad. that was a total waste for the brand, and it''s going to throw off their analytics. brand.

Facebook for Small Business: How to Reduce Overwhelm and Increase Results

Pam Moore

Facebook can be a game changer for small business and even corporate brands. billion daily active users on Facebook and more than 2.32 billion monthly active users, the chance your target dream customer is on Facebook is more than high.

3 Quick and Easy Short Video Tools for Mobile Animation

Socially Sorted

You can do it in many forms – the whole she-bang on YouTube, Facebook Live or short video on Instagram or Facebook. Adobe Spark has become one of the go-to short video tools for many small business owners to create visuals via desktop or mobile. Be proud of your brand!

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Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

This tool will help your brand to better understand how to get the most out of the photo sharing gold mine by optimising your Instagram activity – and consequently to better reach your potential community within the mobile app’s 80 million users.

Why Mobile Content Strategy is Important to PR

Proactive Report

Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Take a look at what people are viewing on their mobile devices.

Facebook Is Launching It’s Own App Center

Mindjumpers

Tweet Facebook has unveiled its own App Center just like Apple and Google – an application store for both Android and iOS devices that features native and web apps that connect with Facebook one way or another. Similar Posts: New Facebook Guidelines For Brand’s Timeline.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! million downloads to date.

3 Ways Mobile Apps Can Reward Customer Loyalty

The Realtime Report

Here are the three ways apps are getting more creative about offering ways to build loyalty for your brand: 1. Point collection is quickly becoming a popular way for mobile apps to encouraging return business, especially with younger generations.

The Future of Mobile Social Networking

Kikolani

This is a guest post by Zack Hanebrink , an online marketing professional guest posting on behalf of Zerista, provider of services to help you build your own mobile community app for your community. Mobile. See Full Infographic on How Mobile Phones Are Changing Social Media.

Digital, Social, Brands in 60 Seconds [Infographic]

Cody Ward

I’m also interested in the stat of how many people are posting on Facebook (695,000+) compared to how many people are searching Google (694,445+). Now it seems that more people are “living” in platforms such as Facebook and connecting with others through it.

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How to Strategically Comment as a Page on Facebook

agora pulse

As a Facebook community manager, you need to know how to comment on a Facebook Page as your Facebook Page. Now, you have several options to use throughout Facebook. If you do, you can expand your reach and engagement, and develop a stronger brand voice.

Content Marketing in a Nutshell for Business

Pam Moore

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on.

Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook.

Mobile Marketing Tips: 8 Steps to be Seen ANYWHERE

Devumi

The move to mobile marketing is taking off at crazy levels. With Google’s latest algorithm update, the over-hyped Mobilegeddon, taking the marketing world by storm lately, you’ve probably started thinking about mobile marketing strategies. Getting your business into mobile marketing 1.