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How to Steal the Next Billion Dollar Website Idea: A Case Study

Viper Chill

On the 15th of January 2008 the domain name Groupon.com went live for the first time. 2008 was also the year that IndieGogo became one of the first ‘crowdfunding’ websites. They snapped up some of the biggest brands in Australia, the UK, Canada and Brazil who were all essentially offering the same thing.

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How to Get a Footer Link from SoundCloud.com (And Why I’m Continuing with “Dark SEO”)

Viper Chill

If you don’t read the rest of this very long post then let me summarise it as this: Google is failing to enforce their guidelines on a huge scale, especially when it comes to big brands. Are Shopify Facebook’s New Partner or Google’s? If they see the brand doing something risky, they short the stock.

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