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14 types of social media every marketer should know

Sprout Social

Microblogging platforms. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions.

Types 145
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How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform? How much time and money can the team commit to the listening platform?

B2B 225
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Could AT&T kill the iPhone Brand?

Buzz Marketing for Technology

Could Apple’s decision to sell exclusively through AT&T be the very decision that kills there brand? My advice to Google and the brand group at Android is this – stop advertising the phone and start creating exclusive apps that only are available on the Android platform. Share this on Facebook. Hear me out ….

iPhone 218
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Businesses understand the importance of social media and the advantages of brand exposure without the media buy but they want accountability; understandably they want numbers that will help them calculate Return On their Investment. Facebook Page Fan Numbers. Facebook Wall Interaction. Facebook, Twitter, Digg, etc).

Analytics 350
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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Free content promotion platforms. I hope you find these useful for your content distribution. Social media. Partners & Influencers.

Content 147
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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Free content promotion platforms. I hope you find these useful for your content distribution. Social media. Partners & Influencers.

Content 130
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Will Facebook replace your B2B Marketing email system?

Buzz Marketing for Technology

I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. Well first that means that Facebook will issue 400 Million email account – which is no small feat. Second those email accounts will be tied to your Facebook profile Vanity URL in my case PaulDunay@facebook.com.

System 219