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Sharing is how you build a Brand

Buzz Marketing for Technology

In a recent BusinessWeek article featuring Tony Hsieh from Zappos – they closed with a quote from Tony “Sharing is how we build our brand.&# Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. Share this on Facebook. Tweet This!

Brands 213
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B2B Marketing Content: Lure or Lasso?

Buzz Marketing for Technology

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it its the basis for all your online activity. Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations.

B2B 173
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B2B Blogging Trends for 2011

Webbiquity SMM

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Share this on Facebook.

B2B 181
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Creating Engagement in B2B Marketing

Buzz Marketing for Technology

And the payoff for such engagement is evident in the 53 percent who already say they have developed a stronger connection to a brand through social media encounters. Share this on Facebook. And 85 percent believe companies should not just present information via social media, but use it to interact and become more engaged with them.

B2B 206
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Social Media Marketing Madness [Cartoon]

Firebelly

Digitalia | Indianapolis Social Media Marketing « Facebook Fans Mean Business (And Are More Likely to Buy) | Main | Hook A Facebook Fan Up: Theyre Looking For Discounts » March 19, 2010 Social Media Marketing Madness [Cartoon] It has been uber busy in the Firebelly office this week. Your comment has not yet been posted.

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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. Journalists have Twitter feeds and Facebook pages where they ask questions openly and directly. The 800-pound Gorilla – Facebook. Source: Facebook, April 2011).

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

LinkedIn 189