Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

Social Media 100

Social Media Digg Brands Marketing 100

Kikolani

FEBRUARY 7, 2011

With more than 500 million active users on Facebook ignoring it as a platform has become the select privilege of the kind of people who live up mountains with a goat (and don’t have wi-fi). It is very easy to get fans on Facebook if you’ve got something worth liking, but what do you do once you’ve got them?

Influencer 161

Influencer Facebook How To StumbleUpon 161

Buzz Marketing for Technology

JANUARY 7, 2010

Personal branding expert Dan Schawbel suggests that your profiles should be rich in keywords that anyone would be searching for. For a good example check out these searches for the terms Facebook Marketing and Social Media. Share this on Facebook. Tweet This! Share this on Linkedin. Share this on del.icio.us.

B2B 277

B2B LinkedIn Marketing StumbleUpon 277

Webbiquity SMM

DECEMBER 6, 2010

Both are primarily focused on brand awareness, credibility building and image enhancement. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Share this on Facebook. Share this on Bebo.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Buzz Marketing for Technology

DECEMBER 8, 2010

Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising. I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279

B2B Marketing Mobile CPM 279

SocMed Sean

APRIL 1, 2012

Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube. IMHO, they should be able to give you insight on the way your competitors are using the major social networks like Facebook, Twitter, LinkedIn and YouTube. Will you provide me with links to your accounts? Email this to a friend?

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Firebelly

MAY 20, 2010

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. If you're sending people to your Facebook Page from email or Twitter, link to the specific tab you want them to land on!

Facebook 123

Facebook Paid Search SMS Syndication 123

Buzz Marketing for Technology

MARCH 18, 2010

For example, if your focus is on monitoring mentions or bird dogging leads as I described in the last post you should seek out vendors that specialize in this type of analysis. But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. Share this on Facebook.

B2B 225

B2B Platform Social Media Marketing 225

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? But does it violate Facebook’s promotions guidelines? Which part of the Facebook guidelines JVC USA is violating was not specified. Apparently it does.

RFI 156

RFI Guidelines Facebook Press Release 156

Kikolani

JANUARY 3, 2013

This is because consumers trust friends more than they trust brands or paid ads or even celebrity brand ambassadors. A logo behind a brand or people you know? For example, let’s use the facts we stated earlier. This unique tool allows you to give away a digital product only when users share on Twitter or Facebook.

Tools 151

Tools Digg Nielsen Klout 151

ProBlogger

FEBRUARY 23, 2022

Some of the most prominent sites in this space are Facebook, Twitter, Instagram, Pinterest and YouTube. Examples of this type of site are Reddit, Digg and Mix (formerly StumbleUpon). It’s also a great branding exercise to ‘connect’ with people in these ways. From this can come many fruitful interactions.

Social Media 41

Social Media Digg How To Social Bookmarking 41

Buzz Marketing for Technology

SEPTEMBER 8, 2010

Apple makes a great example – we all know what they do and how they do it but we also sense why they do what they do which is to “redefine the computing experience&#. You can go on and on about other brands (Southwest Airlines comes to mind) that have a strong mission or a strong why. Share this on Facebook. Tweet This!

B2B 243

B2B Marketing Airlines StumbleUpon 243

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a.

SM2 187

SM2 Alterian Vocus Social Media 187

Buzz Marketing for Technology

MARCH 9, 2010

Take for example your classic white paper. Social Media done right should help you amplify what you already do as well as listen and engage in those conversations about your brand that you want to take part in. Share this on Facebook. Tweet This! Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

B2B 198

B2B Social Media Marketing Survey 198

SocMed Sean

JANUARY 8, 2012

Take the traditional “marketing/sales” funnel as an example. 60% of those going online have visited a social network, with half going back everyday according to Facebook. The are completely different tools that require different skills, different motor movements, and are used to accomplish different goals.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Webbiquity SMM

MAY 24, 2010

On the consumer side, the largest cohort of Facebook’s user base is the 35-54 age group, and the fastest growing is the 55+ cohort. Thoughtful companies keep their SEO efforts local (to avoid link-spamming , for example) and after evaluating all of the costs, many are even moving call centers back onshore. Share this on Facebook.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

JUNE 15, 2010

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). The business value of blogs, Twitter accounts, Facebook pages, LinkedIn connections, etc.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

ProBlogger

FEBRUARY 23, 2022

Some of the most prominent sites in this space are Facebook, Twitter, Instagram, Pinterest and YouTube. Examples of this type of site are Reddit, Digg and Mix (formerly StumbleUpon). It’s also a great branding exercise to ‘connect’ with people in these ways. From this can come many fruitful interactions.

Social Media 26

Social Media Digg How To Social Bookmarking 26

Twist Image

JANUARY 8, 2011

Answers can be voted up and down (ala Digg ) and you have the ability to follow the individuals and topics that are of interest to you. I still get the old, "Twitter just sounds stupid to me," or "why would anybody want to post all of their personal information on Facebook ?" It's called Quora. albert sheu.

Questions 111

Questions Foursquare Digg Journal 111

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Create video emails? twebevent.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

SEPTEMBER 21, 2010

Examples range from Google News and Yahoo! to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow.

Aggregator 187

Aggregator Paper.li B2B Content 187

Idaconcpts

FEBRUARY 25, 2011

Good, funny writing helps us capture the kind of brand evangelists who will email the deal to their friends. slogans, branding language from the featured business’s website. Last but not least, for further reference check out these deals as examples: [link]. Share this on Facebook. Write-up Objective #2. Tweet This!

Technorati 150

Technorati StumbleUpon Digg Reddit 150

Social Media Marketing

OCTOBER 21, 2010

With all of the Facebook and Twitter commentary, out there, you'd think there's nothing else of significance worth doing on the Web any more. Many marketers still prefer the stability and perceived brand control this gives them - even though we all know that you brand is what your customers say it is.

Aggregator 166

Aggregator Disqus StumbleUpon Digg 166

Adam Sherk

AUGUST 24, 2010

Checking another example, the news listing in my results for “egg recall CNN” was for NECN.com not CNN.com, although it should be noted that “CNN” appears twice in that article. So a handful of examples from one individual does not make for a comprehensive sampling.

News 113

News List Google Embedding 113

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly Payless Shoes Payless is another well-known brick-and-mortar brand that’s best known for their ability to offer quality shoes for a low price.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Digg 113

Digg Communities MySpace YouTube 113

Saying It Social

APRIL 8, 2010

We help your business to increase brand awareness, build relationships with and establish trust within your target market, be seen as an industry expert, provide exceptional customer service, increase customer retention, and increase search engine ranking all with the ongoing goal of generating more quality leads. if yes, please explain.

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook. Social Events (e.g., Rich Meyer.

Review 152

Review Social Media Marketing Handbook 152

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Share this on Facebook.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Firebelly

JUNE 24, 2010

MySpace, Facebook, and Twitter together dominate theweb. Of course, there are a few drawbacks to consider beforeyou launch a social network around your brand.   Ning, for example, announced last monththat it will be phasing out its free users, and Grou.ps Each could do wonders for any brand. Or people who sky dive?

Social Networking 121

Social Networking MySpace Paid Search SMS 121

Webbiquity SMM

JULY 25, 2011

The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube.

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Most people don’t just want to talk to a brand image. Facebook.com — Create a social media storefront on your company’s Facebook page using tools like Storefront Social or the Payvment E-commerce Storefront app. Show them that there are real people, and real personalities, behind the corporate façade. Go Offline.

Social Media 249

Social Media Strategy How To Foursquare 249

Buzz Marketing for Technology

DECEMBER 7, 2009

For Example …. Share this on Facebook. Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a. So my prediction is that next year you will see Social Media start infecting all areas of the company in making them more social not just the Marketing and Communications departments. Tweet This!

Web 2.0 124

Web 2.0 Social Capital StumbleUpon Digg 124

Saying It Social

AUGUST 24, 2010

Here’s an example from Russell & Mackenna – nice integration of sweepstakes and call to action. On your blog you should put links to your Twitter, Facebook, YouTube, LinkedIn, etc. Here on the Handyman Matters Blog they have a prominent link to their Twitter account at the top and a Facebook Like Box to the side.

Sites 204

Sites How To Foursquare Social Networking 204

The Marketing Blog

AUGUST 3, 2010

Home About In the Media Dear Airtel: It is about Customers & Conversations Facebook and India August 3, 2010.6:07 Time has passed by and since then, Facebook has grown to half a billion global users and would fall next only to China and India if it were a country. The bottom line is, Facebook isn’t a one size fits all solution.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Social Media Marketing

FEBRUARY 25, 2012

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each.

Apparel 167

Apparel comScore Delicious Posterous 167