Pam Moore

AUGUST 8, 2019

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. It is what your customers experience when they come in contact with your brand and the people who make it what it is, good or bad.

Brands 60

Brands Strategy Reputation Training 60

Mindjumpers

OCTOBER 27, 2011

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook. For brands on Facebook, this is something that establishes how important and effective it can be for your business to be present with a Facebook page.

Facebook 252

Facebook Overview Foursquare Study 252

Ari Herzog

JANUARY 3, 2013

Mobile technology is not one thing. Mobile technology is all these things and more. In my opinion, mobile technology is the future of all communications for your business, internally and externally. They (and you) believe in the creation of the social web and mobile technologies are the key reasons for this substantial climb.

Small Business 138

Small Business Mobile Applications Loyalty 138

agora pulse

FEBRUARY 12, 2019

Frequent users of the Facebook Boost Post button, listen up: This is an intervention. That Boost Post option is definitely convenient, and it can be much quicker than going through the ad system. What Exactly Is the Facebook Boost Post Option? Facebook handles a lot of the decision-making process for you. (We’ll

Facebook 151

Facebook Campaign System Cost 151

Convince & Convert

AUGUST 8, 2019

But what is dark social, how does it affect your brand, and how you can measure it? mobile users in the U.S. use Facebook Messenger. AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private.

Brands 152

Brands Analytics Consultant Data 152

Pam Moore

JANUARY 26, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. Are you influencing brand perception in a positive way? Big difference.

Brands 113

Brands Strategy Reputation Marketing 113

Keyhole.co

AUGUST 27, 2020

Benefits of Creating a Facebook Business Page. While each platform has its own perks, we’re focusing here on the benefits of creating and managing a Facebook business page. There are several reasons why your business should have a presence on the social media giant Facebook. Access the Facebook Business Page Creator 2.

Facebook 103

Facebook How To Mobile Analytics 103

Mindjumpers

DECEMBER 20, 2013

This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. And there is no point in making real time content if the angle isn’t spot on and relevant for the brand. Mobile, mobile, mobile.

Social Media 269

Social Media Tumblr Smart Phone Mobile 269

Mindjumpers

AUGUST 26, 2011

Tweet When we’re talking about a business managing a social media presence – or several for that matter, we’re beginning to hear more about brand advocates. Any given brand loves some good exposure, so why not start to consider how to obtain this by implementing brand advocates in your social media strategy?

Influencer 188

Influencer Brands Blogger Fashion 188

Twist Image

FEBRUARY 13, 2013

" Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to Pinterest being the next big thing?" " We do need a unified definition here. What is "native advertising"? So let's try to define it.

Advertising 80

Advertising Adwords Publishing Guidelines 80

SocMed Sean

MARCH 26, 2018

As I discussed in my last post, there is a lot of fervor right now about the security of Facebook data. Some folks are threatening to quit Facebook completely, while other (myself included) are just working to remind people that on Facebook, we are the product. Requesting Your Facebook Data File. What Am I Looking For?

Data 168

Data Facebook Privacy Directory 168

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

Social Media 150

Social Media Video Feed Feedly 150

Social Media Strategies Summit

MARCH 25, 2021

Before we plow on any further, let’s get some definitions straight. Social commerce” isn’t only about seeing a product on social, clicking a link through to a landing page, then buying it on the brand’s website. These include Facebook, Instagram, and Pinterest, but expect many more to follow suit. Source: Facebook ).

Examples 223

Examples Retail Instagram Buy 223

Later

MARCH 30, 2020

Having a Facebook Business Page is a great asset for your social strategy, regardless of the size or industry of your business. With over 2 billion people now active on Facebook , there’s a huge, engaged audience group ready to be tapped into. So let us show you how to set up your Facebook Business Page (it will take just 10 minutes!)

Facebook 82

Facebook How To Brands Overview 82

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. Brands that portray openness and authenticity have a big advantage.

Trends 147

Trends Strategy Marketing Authentication 147

Visually SM

OCTOBER 29, 2020

However, if your brand is on social media, you have to think differently : it’s essential to plan out what you will do there, as well as think about to whom you’re talking. How to build a social media strategy for your brand? For instance, a social media strategy requires the definition of your goals. Efficiency.

Social Media 130

Social Media Engagement Strategy How To 130

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., Is the brand’s Checkout button large and easy to find?

Mobile 225

Mobile comScore Insurance Sites 225

yMarketingMatters

JANUARY 10, 2014

The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages. A recent Skava Consumer Mobile Shopping Survey found that 71 percent of smartphone owners shop using their mobile device. Remember to check how emails display on mobile.

Social Media 277

Social Media Tips Marketing Mobile 277

Mindjumpers

JULY 6, 2012

Tweet In the beginning of February, Facebook Timeline was rolled out to all users. Obviously, this also brought along changes for brand pages, such as having to adjust to the new Timeline design by creating new profile pictures, cover photos, tab images etc. Since then, Facebook has maintained their flow of introducing new features.

Features 220

Features Policies Mobile Module 220

Twist Image

DECEMBER 19, 2013

I had an interesting conversation the other week with a senior marketing professional of a major corporation that represents many brands. They had asked me what I thought the percentage was of posts that get through to the News Feed on Facebook from brands to people who have liked the Page? What is Facebook for brands?

Facebook 102

Facebook Feed Feedly Advertising 102

The Realtime Report

MAY 8, 2014

Is your brand looking for an effective way to reach teens? These bigger social networks are definitely worthy of attention; but there are other ways to reach teens – often with a high level of engagement – that may have slipped under your radar. One user, Poppy_xxx, decided to create a collaging contest on the app.

Case Study 195

Case Study Engagement Study Social Networking 195

Later

JANUARY 23, 2019

Love them or hate them, Facebook Stories are set to be big in 2019. In fact, Facebook Stories is on track to beat Snapchat with 150 million daily active users , according to data from Facebook ! That’s a huge, active audience that your brand should be reaching out to and building a community around.

Facebook 78

Facebook Instagram Feed Feedly 78

Mindjumpers

JULY 6, 2012

Tweet In the beginning of February, Facebook Timeline was rolled out to all users. Obviously, this also brought along changes for brand pages, such as having to adjust to the new Timeline design by creating new profile pictures, cover photos, tab images etc. Since then, Facebook has maintained their flow of introducing new features.

Features 205

Features Policies Mobile Module 205

Buffer Social

NOVEMBER 27, 2018

Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance. ” And that should be a big worry for Facebook.

Feed 111

Feed Feedly News Facebook 111

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Irresistible (definition). SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist.

eBook 141

eBook Content Findability Template 141

Pam Moore

JANUARY 31, 2019

They wind up hurting their brand more than helping. Though curation can be an impactful and excellent way to establish your brand online as well as serve the needs of your audience, it requires both art and science to see real benefit. Definition of content creation and new ideas. Definition of content curation.

Curation 60

Curation Brands Content How To 60

Jon Loomer

NOVEMBER 23, 2015

Facebook has made several sudden changes to ad bidding that will impact how advertisers optimize their ad sets. Facebook has updated ad bidding and optimization options. Facebook put out the following explanation in the Help Center regarding what changed: What you choose to optimize for is no longer tied to what you get charged for.

CPC 114

CPC Facebook Price CPM 114

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Don’t pretend you are someone or a brand you are not. Life and business work so much better when lived in high human definition with no filters.

Brands 105

Brands Authentication Template Templates 105

Convince & Convert

JUNE 7, 2016

With everything moving faster, you have to be on the ball with regards to your communication strategy, branding, and customer interactions. In addition, you are no longer competing exclusively with brands in your industry. As a result, brands have had to take their social media interactions to the next level.

Brands 60

Brands Compete Hotels Mobile 60

Adam Sherk

NOVEMBER 20, 2014

But the unfortunate reality is that with just about every Panda update well-established brands with good content get caught in the filter. The types of sites vary but most are trusted, authoritative brands with large audiences that have produced quality, popular content for years.

Sites 278

Sites Google Syndication Template 278

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Facebook algorithm values.

List 190

List Facebook Feed Feedly 190

Unmetric

SEPTEMBER 26, 2016

Even though most of us witnessed the key moments that led up to smartphones becoming commonplace (like the time everyone got their first mobile phones that could withstand even kryptonite), it is very hard to think of a time when IM wasn’t a thing. If so, this analysis of the smartphone brands is for you. Samsung Mobile.

Engagement 60

Engagement Social Media Brands Mobile 60

Sprout Social

JUNE 30, 2021

For brands, this can mean showcasing smartphone-captured behind-the-scenes footage, company announcements and more. Facebook and Facebook Messenger followed not long after that. Facebook Stories. While feeds are carefully curated, social media stories tend to be more spontaneous. Instagram Stories. Pinterest Stories.

Social Media 136

Social Media Platform Instagram Feed 136

Unmetric

JULY 21, 2016

I turned to Discover to see if brands too were going nuts over Pokemon Go. There were about 12,000 pieces of Brand Content across Facebook, Twitter and Instagram, in North America alone that mention Pokemon. I dug a little deeper to identify certain trends in Pokemon Go content that won a lot of engagement for brands.

Engagement 60

Engagement Brands Types Products 60

Socially Sorted

OCTOBER 31, 2016

You can do it in many forms – the whole she-bang on YouTube, Facebook Live or short video on Instagram or Facebook. It’s so easy with the right tools, so let’s jump in and take a look at 3 of the short video tools you can use to do this: 3 Quick and Easy Short Video Tools for Mobile Animation. #1

Mobile 40

Mobile Tools Video Real Estate 40

Later

MARCH 6, 2019

Have you spotted Instagram comments from huge brands or celebrities popping up in your feed as you scroll through the latest posts? . It used to be that brands wanted to receive Instagram comments from followers to grow their account. Now we’re seeing a huge increase in “brand to brand” comments and we’re loving the new trend!

Comments 86

Comments Instagram Brands Feed 86

Sprout Social

APRIL 10, 2019

Scheduling to Facebook, Instagram and Twitter all at once saves time, but you may want to change the content to fit the platform. On Instagram, you may want to add your hashtags, but on Facebook and Twitter, you may want to include links to your website. Pro-tip: Use this feature to publish links to Twitter and Facebook.

Features 105

Features Notification Publishing Mobile 105