Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are.

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Keyhole.co

SEPTEMBER 13, 2023

Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. The more engagement your content attracts on different explore feeds, the better visibility your brand gets on Instagram.

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agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

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agora pulse

DECEMBER 6, 2018

And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Most brands try to get their customers to create UGC, but then fail to actually do much of anything with it. Share UGC In Stories. Create Story Highlights Featuring UGC.

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Keyhole.co

SEPTEMBER 13, 2023

billion users, TikTok is set to be the next big social media platform after Instagram. A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. It enhances brand visibility and increases your chances of building a more diverse following. With over 1.7

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agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. I know it’s tough.

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Buffer Social

JULY 6, 2017

Here’s a quick overview of the social media mistakes we’ve been making until recently: Focusing on quantity over quality. Being on all social media platforms. Not curating user-generated content. Not uploading videos to social media platforms. Not replying to questions on social (fast enough).

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Pixlee

DECEMBER 2, 2020

Social media is a hotbed of content; when navigating its various channels the right way, your brand can garner reviews and feedback as well as user-generated content (UGC) for your own marketing purposes. Mastering social media management comes from knowing your audience, which begins with social monitoring.

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Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

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Sprout Social

JUNE 23, 2021

And of course, promoting these materials and how-tos is central to the brand’s social media strategy. For example, brands should make a conscious effort to share shout-outs and compliments from their customers. There’s a reason why loyalty and brand ambassador programs are all the rage right now.

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Sprout Social

JANUARY 10, 2019

Sprout Social. Sprout Social is a complete social media management solution for businesses and agencies alike. But perhaps the most notable feature for modern brands is Sprout’s Stories analytics. And since we’re also the fine folks bringing you this list, perhaps our inclusion is a no-brainer.

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Later

MARCH 13, 2019

Instagram Stories Highlights are an incredible tool for businesses to showcase and promote their brand. They’re like curated collections of Instagram Stories that your followers — both old and new — can tap into and watch any time they like. What are Instagram Stories Highlights? We definitely recommend the second option.

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Sprout Social

OCTOBER 29, 2019

check your email, curate a new story in Bambu, fulfill new content requests, etc.) Publishing a high volume of quality content is crucial to meeting our goals for social impressions and engagements. While there are infinite sources of content, as a social media manager, you have to learn how to wrangle them and find the best quality.

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Sprout Social

NOVEMBER 1, 2016

But finding success on social media takes more than publishing postcard-esque pictures and announcing weekly deals on your social media channels. Travel Social Media Basics: Do Your Research. You should also become familiar with the demographics of different social networks.

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Later

DECEMBER 23, 2019

Check out how jewelry brand Chupi have matched their grid and Instagram Stories aesthetic to their IGTV videos perfectly: . Social media managers, we’re looking at you! . And that’s something we take very seriously here at Later — just check out our 7 Mental Health Tips for Social Media Managers blog post!

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Sprout Social

NOVEMBER 14, 2023

According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

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Buffer Social

AUGUST 8, 2017

Thankfully, there are a bunch of awesome social media management tools available to help. With so many great social media management tools out there, we thought it could be great to showcase some of the top ones to help you pick what’s best for your business. Social networks supported. Unique value.

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Later

SEPTEMBER 10, 2019

Sharing user-generated content (UGC) is one of the most effective ways to build brand love and strengthen your online community on Instagram. From sharing real-life product reviews, to curating a stunning Instagram feed, there are so many creative ways to elevate your content strategy with UGC!

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agora pulse

MAY 13, 2020

Start with an Instagram post or Stories template, and add text or graphic elements that make your brand shine. You can also use Easil to create posts for other social media platforms and then resize them for Instagram instantly. But how can you find influencers for your brand without spending countless hours each week?

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Hootsuite

APRIL 6, 2023

It gets even trickier if you’re managing multiple channels. Whether you’re looking for new ways to engage customers on Instagram, build brand awareness on TikTok, or just trying to figure out what tactic will work best on Twitter, these seven tips will help you get started. And create content that resonates.

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agora pulse

MARCH 24, 2020

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. In social media, an algorithm varies by platform.

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Oktopost

JUNE 28, 2023

Don’t get us wrong – social media will always be something of a mystery. Then again, there are plenty of tried-and-tested techniques out there for brands to adopt if they want to paddle out of those stagnant waters and get that social media boost they sorely need. But it doesn’t need to be that way.

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agora pulse

APRIL 23, 2020

With hashtags, you can do everything from increasing your brand’s reach and tracking trending topics on social media to launching user-generated content (UGC) campaigns and identifying influencers. Related Post : Social Media Management . And these hashtag tools can make that process easier.

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Sprout Social

NOVEMBER 20, 2023

16 Influencer marketing platforms and software for your brand Tips for finding the best influencer marketing software Find the best influencer marketing platform for your business What are influencer marketing platforms? Influencer marketing platforms are software or companies built to help brands create an influencer marketing strategy.

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Later

FEBRUARY 9, 2020

In this blog post, we’ll be walking you through an 8-step workflow (that Later ’s own social media manager uses) to help you to efficiently plan and prep your Instagram content. . Speed Up Your User-Generated Content (UGC) Collection with Later. Building a loyal fan base and community around your brand.

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Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? Or maybe you’re on the hunt for a dream job in the industry, aiming to collaborate with top brands and make a name for yourself. Think of it like an informal resume, or part of your pitch process to a brand or client.

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Oktopost

MAY 2, 2023

All of this – and more – can be solved by a commitment to social listening. So far as social media management is concerned, it’s at the very foundations, underpinning your entire strategy now, then, and far into the future. What is social listening? Here’s everything you need to know.

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Pixlee

DECEMBER 30, 2020

To close out this year, we took the time to chat with Sylvia Choi, Digital Marketing Manager at Yakima Racks, on growing and scaling an ambassador program. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

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Hootsuite

JUNE 20, 2022

Cosmetics brand Lush uses the About section to share their values and contact details: 2. Here’s how fashion brand Asos cross-promotes its social media channels on its website: You can also cross-promote your Facebook Page by including links to your Page in your other social media bios.

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Ignite Social Media

AUGUST 15, 2017

Halloween is right around the corner, which means it’s that time of year when social media managers begin planning their costumes, scouring Pinterest for inspiration and loading up their carts with accessories and bags of fun-size candy. planning for your Halloween social content might be another story. Utilize UGC.

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Sprout Social

AUGUST 28, 2019

Joining the social team here at Sprout has given me a crash course in brand authenticity on social media. A lot of marketers talk about the importance of connecting with your audience and being authentic on social, but for us, these qualities are the core of our social strategy. Just want the worksheet?

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agora pulse

JULY 16, 2019

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling. Our favorite brands use characters (e.g.,

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Later

OCTOBER 3, 2018

But the secret to managing multiple Instagram accounts isn’t spending 24 hours a day on Instagram — it’s finding the right tools, apps, and schedules that serve your needs. Maybe you’re a social media manager with lots of clients, or you’re working with a team to manage Instagram accounts for various businesses.

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Hootsuite

SEPTEMBER 24, 2019

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. If you’re brand new or are creating a brand new account, here’s what to do: Step 1: Download the Instagram app. Are you looking to: Increase brand awareness? Establish your brand as an industry leader?

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Hootsuite

APRIL 20, 2020

But in times of uncertainty, attentions are frayed and brands have to work just as hard. What moves can brands make that have an outsized effect on what people see at the top of their feed? For brands and creators, this means that focusing on community engagement is key. It’s unique to your brand. Source: @creators.

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Hootsuite

APRIL 14, 2021

It often takes something special to stand out as a brand on social media. Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. And how to do it in a way that’s measured and true to your brand.

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Later

JULY 10, 2019

But what makes Later’s Media Library such a useful organization tool for businesses is that you can label, star, and segment your content so that you can find exactly what you need, right when you need it. Did you know that 62% of consumers have become more interested in a brand or product after seeing it on stories?

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