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The 21 Best Content Curation Tools

Webbiquity SMM

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). What’s more, the work of discovering and saving curation-worthy content—and in some cases, even displaying and sharing it—doesn’t have to be (entirely at least) a manual effort. A social network / curation tool for images.

12 Brands on Pinterest with Awesome Marketing Strategies

Later

Many brands on Pinterest are already tapping into its huge potential for marketing and growth. From creating engaging community-focused boards, sharing inspirational content, and optimizing Pins for driving sales and traffic, the best brands on Pinterest are savvy about how they post!

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10 Stock Photographers to Follow on Instagram Right Now

Later

But with so many content creators in the mix, finding photographers that match your brand style can be harder than you think! . In fact, stock has evolved to allow brands access to a royalty-free, global library of high-quality content — all at your fingertips. .

Building a Powerful Brand Ambassador Program Featuring Sylvia Choi of Yakima Racks

Pixlee

In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms. Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee.

Top 5 User-Generated Content Tools of 2020

Pixlee

User-generated content tools (UGC) are highly effective for combatting stale and ineffective content. Good user-generated content tools help you collect and publish UGC, all in one platform. 92% of customers trust earned media (like UGC) more than any other form of content.

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How Augmented Reality Could Change User-Generated Content

Pixlee

This can take many forms : Projection AR “projects” images and functionality onto real-world surroundings. This could be a digitally-projected keyboard you can type on, or a hologram you can interact with. . And it has some very real applications in UGC. Brand Marketing

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10 Social Media Predictions for 2019

agora pulse

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. 80% of audiences would rather watch a live video from a brand than read a blog. It’s projected to more than double in growth by 2021 to become a $70+ billion industry. FUN FACT: On average brands pay $2,000 per 100,000 followers on YouTube.

11 Creative Ways to Use Instagram Carousel Posts for Your Business

Later

With a good creative strategy, you can boost engagement levels, increase brand loyalty, and even drive product sales! We’re used to seeing swipe-right transformations, like makeovers, home renovations, upcycling projects, artwork, and even tattoo designs. Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . For example, SPF skincare brand Supergoop!

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My Internship Experience: A Summer at Pixlee

Pixlee

For ten weeks, I was an intern at Pixlee – a San Francisco-based startup that helps brands build more authentic interactions with their customers using user-generated content (UGC). If you aren’t too familiar with UGC, don’t worry – before learning about Pixlee, I wasn’t either. UGC marketing deals with leveraging content put out by users – usually photos, videos, tweets, or reviews – to power a brand’s different marketing initiatives.

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3 Ways to Add Social Proof to your Magento Storefront

Pixlee

To keep up with this projected growth, e-commerce platforms, solutions, and CMS software will need to evolve to meet new customer needs. To adapt, innovative brands are embracing the online communities that they’ve cultivated and are finding new ways to collaborate with customers. This has led to an emerging focus on how brands encourage and leverage the content that customers are creating and sharing about them online.

How to Plan Instagram Content: 6 Tips for Captions, Stories, & More!

Later

For busy brands and businesses trying to leave their mark on Instagram, finding time to prepare, schedule, strategize, and optimize your Instagram content can be very difficult. How to Plan Instagram Content Tip #1: Curate Your Instagram Feed 2-3 Weeks in Advance. When you start planning your Instagram posts in advance, you’re giving yourself much more time to edit and be selective in your content to curate your feed.

How to remain agile when your priorities shift

Sprout Social

If you’re pivoting your messaging during a global crisis or your brand just wants to mix it up, it’s time to tap into that innate adaptability. Right now social media usage has spiked around the globe, giving brands an opportunity to reach new followers.

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7 Tips for Reposting Instagram Stories & User-Generated Content

Later

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . User-generated content is the word-of-mouth equivalent on social media, meaning that every post or story about your brand that is created by your customers is UGC gold. So why is UGC so valuable? This makes it easier to create branded, themed stories around UGC.

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What Social Media Managers Can Learn From the Cleveland Museum of Art’s ArtLens

agora pulse

In the case of the Cleveland Art Museum, its focus is on making art better for their audience through technology, such as facial recognition, gesture-sensing projections, and eye-tracking technology. Visitors can also queue curated themes to display on the ArtLens Wall, playing them like a jukebox that changes every 40 seconds.”. Agorapulse’s monitoring feature can help you listen to social chatter about your brand and see what UGC is being created.).

What Social Media Managers Can Learn From the Cleveland Museum of Art’s ArtLens

agora pulse

In the case of the Cleveland Art Museum, its focus is on making art better for their audience through technology, such as facial recognition, gesture-sensing projections, and eye-tracking technology. Visitors can also queue curated themes to display on the ArtLens Wall, playing them like a jukebox that changes every 40 seconds.”. Agorapulse’s monitoring feature can help you listen to social chatter about your brand and see what UGC is being created.).

The Ultimate Guide to Instagram Hashtags in 2019

Later

So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . How to Create Your Own Branded Instagram Hashtag. #1: For brands and businesses, this opens up a great opportunity to regularly appear in a follower’s feed. For example, if you have a branded hashtag for your business , you can invite your followers to also follow your unique hashtag. Branded Hashtags. 6: How to Create Your Own Branded Instagram Hashtag.

10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

Instagram used to be all about the visuals — a cohesive aesthetic , high-quality photography, and on-brand images were a must. . But brands are now starting to take advantage of the trend too — especially when it comes to raising awareness for the causes that they stand for. .

6 Tips for Organizing Instagram Content with Later

Later

For example, you can create labels for user-generated content (UGC), social campaigns, or even for photos that have a certain color palette. Did you know that 62% of consumers have become more interested in a brand or product after seeing it on stories? Instagram Stories help drive traffic and sales, increase brand awareness and engagement, and strengthen your relationship with your followers.

How to Manage Multiple Instagram Accounts With a Team

Later

Curating and Creating Content for Instagram. That’s why content curation should be an ongoing weekly process that you and your team should put time against every single week, for each of your clients. The amount of content that you or your team will need to curate will largely depend on the client, how often you’re posting , and what types of content they’re providing for you.

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How to Create Your Own Instagram Stories Filter (Using Spark AR Studio)

Later

Want to create Instagram Stories filters for your brand? But now, anyone and everyone can design and create Instagram Stories filters for their brand using Spark AR Studio! Previously, these filters could only be created and shared on Instagram by approved brands and creators, making it a really cool but exclusive trend to get involved with. . Plus, there are plenty of talented AR designers you can work with to create Instagram Stories filters or effects for your brand. .

The 25 Top Social Media Management Tools for Businesses of All Sizes

Buffer Social

Description: Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. There’s a good reason for their success: it’s an all-in-one platform that allows you to curate and schedule content, measure your social ROI, run social media ads, and more. Description: Everypost makes it easy to curate content, customize, and schedule your social media posts.

12 Myths Holding You Back From Instagram

Later

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . According to various brands and profiles, Instagram Stories views have been dropping significantly and the Instagram algorithm is the prime suspect. . Take for example beauty brand Trinny London.

Always On: 4 ways I maximize my bandwidth every day with Sprout Social’s Olivia Jepson

Sprout Social

By setting time aside to work on specific tasks, you can better prioritize and plan your days, weeks and months—and reprioritize when timely projects pop up unexpectedly (which is all the time in social). check your email, curate a new story in Bambu, fulfill new content requests, etc.) requests or you won’t hear about important projects, despite all the amazing work going on that could become part of social. Create a content curation system for your team.

How to Dress Up Your Content For Halloween

Ignite Social Media

Get Crafty with DIY Projects and Decor. Capitalize on your fans newfound DIY inspiration by filling their feeds with all kinds of DIY projects, recipes, and costumes that use your product or service. When creating content, think of your fans interests and what sort of DIY project your brand could help them with. If your brand specializes in hardware (like our friend Lowes), a DIY pumpkin carving kit or homemade spider web décor might be right up their alley.

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8 Reasons to Schedule Instagram Posts + Stories in 2020

Later

Check out how jewelry brand Chupi have matched their grid and Instagram Stories aesthetic to their IGTV videos perfectly: . Why Schedule Instagram Posts #2: Win Back Time for Other Business Projects . tagged all UGC in the photo above ?? ????

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. How Big Brands Can Start Testing Social Media (Conversation Agent): It’s really not that hard to get into social media marketing. The Viral Garden): What are big brand saying about the ROI of social media?

Get creative: 5 tips to make the most of remote content production

Sprout Social

Both social marketers and consumers agree—a brand’s social media presence stands out most when it is creative, memorable and impactful. With an empathetic mindset, brands can more effectively join conversations, add value, and support your audience’s needs.

How to Plan a Month-long Black Friday Campaign on Social Media

Later

In addition to conversion metrics, you might also want to set goals for brand awareness. This will give you a much clearer idea of how much lead time you’re working with and the potential scope of the project. Ready to create the perfect Instagram aesthetic for your brand?

How to Run Your Own Instagram Audit: 8 Steps to Building a Better Profile

Later

Whether it’s your branding, content, community engagement, hashtags, or something else entirely, auditing your account is a great way to reassess your strategy and update your goals. For example, if your brand is fairly new and focused on gaining traction with your target customers, your Instagram goal is probably going to be overall follower and engagement growth. . On the other hand, if you’re an established ecommerce brand, your goal may be to generate online sales.