Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates. And to crowdsource sentiment on your brand. People feel much more connected to a brand that actively engages their community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

APRIL 7, 2020

So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward. Brands and celebrities are changing how they respond. What the future holds for brands. The conversation sentiment in March hit a high of 50% positive. Happy Hour.

Brands 113

Brands Sentiment Conversation Hashtag 113

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. PD: Let’s switch to big brands. Can you give us some examples of how big brands are deploying serious games?

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. It's actually a myth to think that consumers now control the brand, simply because those consumers can say (and publish) whatever they want and feel about a brand in the online channels. The brands now control the brand message? The brands control the brand.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Sprout Social

NOVEMBER 27, 2023

Having hosted over 30 exclusive events, featuring keynote speakers from leading brands and numerous peer discussions, the community provides tangible value to members across 69 countries. Read on to learn how members have found value in the platform and lessons we’ve learned so far for building a successful brand community.

Communities 83

Communities Community building Industry Crowdsourcing 83

Direct Marketing Observations

DECEMBER 16, 2016

Trust issues were a common thing on some of my pages when it came to privacy, the customer and brands. Crowdsourcing. Influencers? When did influenceing the influencers become a thing? Where does social fit in a brands mobile strategy? I wrote a lot of words that started with “i:” Insights.

Pluck 100

Pluck Crowdsourcing Mobile Analytics 100

Twist Image

AUGUST 10, 2012

This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. Not all brands are social. You're going to get customers super-interested in liking and friending your brand because they spend five bucks a month on a box of cereal? crowdsource.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Hootsuite

SEPTEMBER 9, 2020

Learn how to optimize your channel, grow subscriptions, and expand your reach with YouTube ads and influencer partnerships. Start by opening a Brand Account on Google. With a Brand Account, multiple authorized users can log in simultaneously. With a Brand Account, you can also open and manage multiple YouTube channels.

YouTube 145

YouTube HootSuite Marketing Video 145

Likeable

NOVEMBER 13, 2019

The holidays are the biggest shopping event of the year, and that often generates one of two reactions from brands: It’s too cluttered and expensive. Our brand should make a minimal effort and save resources for a different time of year. Create Branded Holiday Lists. Choose a cause that is congruent with your brand’s values.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Convince & Convert

JULY 7, 2014

the recently re-branded Command Post has pivoted to focus on providing useful social media analytics, and delivering nuggets of insight and intelligence that help you identify hidden advocates (for example). disclosure capabilities, originally developed to ensure that brands are in compliance with FCC guidelines.

Startup 168

Startup Crowdsourcing B2B Badge 168

Convince & Convert

OCTOBER 2, 2013

Many brands today are leveraging employees and outside influencers as part of their content marketing programs. Simply put, brands are not investing enough in editorial and proofreading as part of their processes. As a brand, you don’t have this issue. Jay: You recommend that brands hire professional writers.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Convince & Convert

AUGUST 13, 2015

Lacking in resources, they recruited CrowdSource to help them expand beyond reviews and menus. Together, CrowdSource and Urbanspoon created an online dining dictionary , where food definitions included fun facts, taste attributes, and associated flavors. Using ReadyPulse , they identified their top 1% influencers.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Often times, big brands will use a coupon or sweepstakes as a social media campaign, the usual: “post a picture of yourself with our product, and the one that receives the most votes wins a prize&#. Sometimes, brands that start the campaign will realize that it’s not receiving the traction they want. SocMetrics.

Tools 277

Tools Tips Marketing Social Media 277

Sprout Social

SEPTEMBER 1, 2022

Despite its meteoric rise in popularity, YouTube’s influence has slipped under many marketers’ radar. From responding to questions and comments to crowdsourcing content ideas, the benefits of an active channel can’t be overstated. YouTube has a bevy of features to help businesses and brands keep in touch with their communities.

YouTube 115

YouTube Brands Communities Loyalty 115

Later

MARCH 31, 2020

Becoming a successful Instagram influencer isn’t easy and it’s no secret that Instagram is a very different platform in 2020 than it was just a few years ago. Instagram Influencers: How to Succeed in 2020. Want to work with me 1-on-1 to grow your influencer biz? ????????? Questions about Influence to Empire?

Influencer 86

Influencer Instagram Tips Microblogging 86

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Later

MARCH 31, 2020

Becoming a successful Instagram influencer isn’t easy and it’s no secret that Instagram is a very different platform in 2020 than it was just a few years ago. Become an Instagram Influencer & Succeed in 2020. Want to work with me 1-on-1 to grow your influencer biz? ????????? Questions about Influence to Empire?

Influencer 66

Influencer Instagram Tips Microblogging 66

Laurel Papworth

FEBRUARY 12, 2012

Identifying and working with Influencers. It drives me nuts how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers. t about my products, brands and services. Tip : Make a list of bloggers and twitterers. Monitor them.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Mindjumpers

JANUARY 25, 2013

As Mai described in her last blog post , the tremendous amounts of data can sometimes be overwhelming, causing brands to fail in their attempts to transform it into meaningful business insights. brands should focus more on qualitative metrics which are open to adjustments and improvements over time. Brand Awareness.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

The Way of the Web

MARCH 7, 2011

As I previously posted, I’ve been reading PW Singer’s Wired for War recently, and nature is a huge influence on the world of robotics and AI – after all much of the work is finding automated equivalents to the brains and mechanisms of humans and other animals.

Crowdsourcing 33

Crowdsourcing Collaboration Wikipedia Comparison 33

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. We’d love to tell you how these brands are doing it. Keep reading to see how the music streaming giant can drive your brand forward and present some unique and exciting opportunities to connect with your audience.

Platform 75

Platform Brands Social Networking Instagram 75

Sprout Social

DECEMBER 6, 2021

Building relationships with viewers while maintaining your brand voice. Given how glued to YouTube the average viewer is, nurturing your brand community should be a top priority for long-term viewership and loyalty. Rather than present yourself as a faceless brand, you have a chance to make a meaningful impression on your viewership.

Communities 131

Communities YouTube Engagement How To 131

Convince & Convert

MAY 5, 2010

Because you see, unlike most communities that are created based on brand affinity, and then conduct market research as an aside (if at all), JaneNation was built to tap into the minds of America’s females. That only happens if they have a real, ongoing relationship with brands.&# From a business standpoint, it’s brilliant.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. What can we take away from this fun and creative campaign?

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

Sprout Social

MAY 26, 2020

Create and brand your YouTube channel. If you haven’t already, make sure you start by creating a Brand Account on Google. When you create a Brand Account, you can authorize members of your team t0 manage your YouTube channel; something you won’t be able to do on a personal account. Is it brand awareness?

YouTube 131

YouTube Social Media Marketing SEO 131

Hootsuite

JULY 3, 2019

This is perfect for generating leads with a brand new avenue of traffic to your blog posts. This can be an employee, coworker, or an influencer you’ve hired to promote your brand. Of all the Instagram Story ideas on this list, this is a fun way to humanize your brand and provide some fun content for your audience.

Engagement 111

Engagement Instagram HootSuite Hashtag 111

Later

JULY 4, 2019

It’s a great asset for brands looking to create a stronger connection with their followers, and open up the chance to build real-life communities with your following. . Without pushing a product or service, you’ve created ‘a mini-community’ around this one-off brand event or specific location. The chat sticker is here to help!

Instagram 78

Instagram Brands Hosting Groups 78

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Your photo was bigger and I am all for brand equity. Thanks for your help! 2 many words I guess?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

JULY 6, 2010

Seek to Engage As the adage goes, “there’s power in numbers” and social media provides companies – who actively engage – with an influential, built-in network of passionate consumers that become followers of a brand when interested in what it’s doing. Most organizations aren't embracing and are missing wonderful insights.

CSR 137

CSR Social Media Strategy Consultant 137

Hootsuite

AUGUST 27, 2019

Good Instagram post ideas promote your brand. Great Instagram post ideas promote your brand and engages your followers—all while giving them something they can’t help but share with others. It doesn’t matter if your brand is big or small. Instagram posts give brands an opportunity to provide quick tips on almost any topic.

Instagram 111

Instagram Engagement Hashtag Delicious 111

Sprout Social

APRIL 17, 2017

The more Retweets, likes and comments your social media posts receive, the higher visibility for your brand. As we mentioned in the beginning, a lot of brands don’t track their social media marketing activities because they simply don’t know how to do it. Does your brand host its own Twitter chat ? Why Hashtags?

Hashtag 110

Hashtag Analytics Fashion Campaign 110

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

This crowdsourced, automated method of discovering popular content was a drastic improvement in how we found interesting information and media on a daily basis. Services like Twitter and Technorati have made it easier than ever to discover the personalities, influencers and top content sources in any niche.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

agora pulse

SEPTEMBER 21, 2017

Whether you write an influencer roundup or simply tag them in your post, this will help you to boost fans. Here’s how StoryCorps crowdsources ideas through asking questions. Thursdays are a great time to show off the human side of your brand with trending hashtags #ThrowbackThursday and #ThankfulThursday.

CSR 144

CSR Facebook Hashtag Upcoming 144

Kikolani

JANUARY 13, 2014

Summary: Even if you aren’t a podcaster, these are some great tips to connect with experts, industry influencers, etc. Let people record an answer to a question on their own time for a crowdsourced interview podcast. (JE). Now you will have a list full of only buyers and brand advocates. Grow and nurture your community.

Review 144

Review Crowdsourcing Influencer Vimeo 144

Later

FEBRUARY 27, 2019

Whether you’re trying to grow your engagement, build more brand awareness, drive traffic to your website, or even make ecommerce sales, there’s definitely an Instagram Stories sticker that can help you along the way. Highlighting partnerships and influencer campaigns. Highlighting your branded hashtags, hashtag campaigns, and more!

Instagram 75

Instagram Features Crowdsourcing Hashtag 75

Webbiquity SMM

SEPTEMBER 10, 2012

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. Carrie Corbin leads the employment brand initiatives, recruitment marketing & media strategy as Associate Director – Strategic Staffing & Talent Attraction at AT&T.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Rebekah Radice

SEPTEMBER 4, 2016

But more than that… …It ignites a flurry of conversation around your brand. If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Crowdsource for answers, tips, and suggestions from your audience. Listen to what your followers are saying about your brand.

Engagement 97

Engagement Twitter Hashtag Travel 97