Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. 00:02:23.440] The other part is intangibles.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. For example, they opted in after clicking through from a tweet about Facebook Ads. Dependent on the type of content (blog posts vs. social posts), the price will vary. Want to learn more?

Products 120

Products Social Media Affiliate marketing How To 120

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. It never was. They went off.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Hootsuite

AUGUST 2, 2022

If you’re not an entirely new business, then your brand has already made an impression on your customers. Simply type the keywords into the search bar and see who hits first. You’ll want to answer where your brand and your competitors stand in the marketplace. Start with one high-level goal and work your way down. And launch!

Template 77

Template Templates Strategy HootSuite 77

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. For example, they opted in after clicking through from a tweet about Facebook Ads. Dependent on the type of content (blog posts vs. social posts), the price will vary. Want to learn more?

Products 60

Products Social Media Affiliate marketing How To 60

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. Now, you’re selling shirts directly on Facebook. Yea definitely.

Apparel 121

Apparel Crowdsourcing Communities Meme 121

Stay N' Alive

MAY 3, 2011

This reduces spammers, and allows you to integrate with the viral nature of social networking sites like Facebook. For instance, customer service reps can offer a special code, in real time, to the customer allowing them to share the code with their friends on sites like Facebook and Twitter. Crowdsourced Sales using Pincushion.

Apple 92

Apple Crowdsourcing Social Networking Microsoft 92

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. Bravo, Clay.

RSS 118

RSS Collaboration Social CRM Consultant 118

Laurel Papworth

FEBRUARY 12, 2012

John Gruber, a top blogger & podcaster, was watching Kickstarter and blogged the project in the first hour or so, then it reached$25,000 in 2 hours and then… on December 14th Casey wrote: It must be some type of record to hit $75,000 in 8 hours 14 minutes from 815 backers. t about my products, brands and services.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Mindjumpers

JANUARY 25, 2013

As Mai described in her last blog post , the tremendous amounts of data can sometimes be overwhelming, causing brands to fail in their attempts to transform it into meaningful business insights. brands should focus more on qualitative metrics which are open to adjustments and improvements over time. Brand Awareness.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Sprout Social

DECEMBER 6, 2021

Building relationships with viewers while maintaining your brand voice. Given how glued to YouTube the average viewer is, nurturing your brand community should be a top priority for long-term viewership and loyalty. Rather than present yourself as a faceless brand, you have a chance to make a meaningful impression on your viewership.

Communities 131

Communities YouTube Engagement How To 131

Viper Chill

JANUARY 1, 2010

Please Note : This video has absolutely nothing to do with viral marketing or building websites, but you probably guessed that with the title of this section being ‘personal update’ I simply wanted to give an insight into the type of life that I live thanks to the internet and the money I make online.

Report 50

Report Travel NoFollow Sites 50

Social Media Marketing

OCTOBER 3, 2012

Over the last 100 days, Kraft Food's Oreo brand has been sharing a steady stream of some of the most creative and engaging content I've ever seen. awareness), acknowledgement of "Gangnam Style" going viral (as "horse dance") As the campaign neared its conclusion, it was announced that the final image in the series would be crowdsourced.

Content 168

Content Crowdsourcing Construction Meme 168

Danny WhatMough

JULY 4, 2014

Facebook’s psychology experiment on its users generated some bad PR for the social network. Facebook announces new features for ads including new sophisticated custom audiences using website data. Research from Forrester shows that Facebook is still the dominant social network amongst teens. Subscribe here. Image credit.

Buy 49

Buy Crowdsourcing Twitter Facebook 49

Hootsuite

AUGUST 27, 2019

Good Instagram post ideas promote your brand. Great Instagram post ideas promote your brand and engages your followers—all while giving them something they can’t help but share with others. It doesn’t matter if your brand is big or small. Instagram posts give brands an opportunity to provide quick tips on almost any topic.

Instagram 111

Instagram Engagement Hashtag Delicious 111

Kikolani

JANUARY 13, 2014

Let people record an answer to a question on their own time for a crowdsourced interview podcast. (JE). Now you will have a list full of only buyers and brand advocates. The Business of YOU: Why Building Your Brand Through Content Marketing Will Unleash the Influencer Inside You. Grow and nurture your community.

Review 144

Review Vimeo Crowdsourcing Influencer 144

Webbiquity SMM

JANUARY 30, 2014

Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook? It’s a virtually essential channel for consumer brands, particularly those in fashion, food, interior design, crafts, and travel. Crowdsource.”) Image credit: Rebekah Radice. Foster engagement?

Marketing 191

Marketing Crowdsourcing Social Networking Hubspot 191

Buffer Social

JUNE 24, 2019

We want to help you be one of those brands with a rockin’ chatbot strategy. We’ll answer your questions about best practices for a nearly-human chatbot experience as well as how to g et the most value out of chatbots on Facebook Messenger, Twitter, WhatsApp, and more. Alexa is a type of chatbot. Mobile Monkey.

Strategy 73

Strategy Marketing Survey Newsletter 73

Later

JANUARY 23, 2019

Not only are Instagram Stories fun and creative, but they’re great for growing your engagement, building brand awareness, driving traffic to your website, and even making ecommerce sales! You also have the option of taking a type , live , boomerang, superzoom, rewind, or hands-free video. Thunderbolt: The flash button.

Instagram 104

Instagram Template Templates Hashtag 104

Sprout Social

SEPTEMBER 27, 2016

We need to test two different variables: Type of content: List posts, infographics, how-to articles, videos and other types of content. For instance, at Sprout we cover topics ranging from Twitter, Facebook, social media analytics and more. Topics: Different topics within your industry. Practice Social Listening.

How To 40

How To Analytics Social Networking Crowdsourcing 40

Writtent Blog

MAY 28, 2013

Type out a thoughtful answer to a question posed on social media, in blog comments, or via email, and publish for low cost marketing. It’s time consuming and expensive to conduct a major study, but free and easy to conduct a quick poll on your Facebook page or via LinkedIn. CrowdSource. Answer Questions. Welcome Guest Posters.

Cost 102

Cost Content Meme eBook 102

Laurel Papworth

DECEMBER 11, 2013

But given that my social media day job is putting together these types of campaigns to emotionally manipulate you into buying an idea, I know how to get enough people behind this to give Gov a taste of the revolution that currently occurring on the streets and in the Twittersphere and that they seem oblivious to. Create a storify.

Crowdsourcing 111

Crowdsourcing Storify How To Curation 111

Convince & Convert

JULY 27, 2012

It’s six ingredients, top brands used to measure the revenue impact of social media.). I picked up a nasty cold when I was gone for last Monday’s show unfortunately, but I’m pressing through with the help of a crowdsourced regiment from Facebook. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Airlines 115

Airlines Sentiment Hotels ROI 115

Convince & Convert

MAY 19, 2010

But Consumers Like New Media We (the consumer) like these “emerging&# types of marketing mediums better than the old ones. A Facebook profile update is very shareable. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Techipedia: Tamar Weinberg

JULY 29, 2010

Surprisingly, some individuals who have yet to build any type of relationship with an author still expect to get a break. I got sucked into HOURS of consulting to show him the basics of Facebook (he was a tech luddite) and he argued with me for much of it. For me, I really don’t really ever decline a short “can you help?&#

Products 267

Products Consultant Price Social Media 267

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. This is where crowdsourcing comes in. Embrace these people. We know better now.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Webbiquity SMM

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Sample review: “I have connected my Twitter, Facebook and LinkedIn feeds to Flipboard, enabling me to scan each post in the feed as if they were articles in an electronic magazine. 6) CurationSoft. 10) Listly.

Curation 214

Curation Tools Curata Flipboard 214

Sprout Social

MAY 31, 2022

Whether you’re seeing celebrities take to Twitter to express their opinions on current events, brands talking about how their values relate to the issues that matter, or everyday people joining the conversation, social is a powerful platform for activism. Facebook facilitates catch-ups for old friends.

Activities 94

Activities Social Media Transportation Education 94

Hootsuite

MARCH 23, 2020

A survey by Econsultancy of 500 marketers at major brands found that marketers are already deciding between short-term tactics and long-term planning. Use social to protect human connection, including an increased use of Facebook Groups, social video (especially on TikTok) livestreaming, and 1:1 messaging. Business survival.

Health Care 145

Health Care HootSuite Organization Instagram 145

Later

DECEMBER 5, 2018

Top Brands on Instagram in 2018. Top Brands on Instagram in 2018. The most popular brands on Instagram haven’t really changed much over the years, with Nike , National Geographic , and Victoria’s Secret consistently taking the top 3 spots. But in 2018, it was the app’s other branded hashtag, #VSCOcam , that took first place!

Trends 60

Trends Instagram Review API 60

Webbiquity SMM

MARCH 14, 2011

5 hilarious branded videos by iMedia Connection. Classics from Evian and Old Spice, plus a few remarkable brand videos you may have missed. 5 funny (and frustrating) client types by iMedia Connection. Facebook movie spawns Twitter Parody by Geary Fresh. Example: 14. “I Priceless. No explanation needed.

Social Media 186

Social Media Proposal Marketing iPhone 186

Hootsuite

OCTOBER 15, 2020

Automatic captioning is available on Facebook Live and Instagram IGTV. Data from Facebook shows that branded content designed for sound off was rated as having 48% more relevance, 38% more brand interest. You can do this without compromising brand voice. But social media marketers can practice it, too. Don’t worry.

Social Media 145

Social Media Tips Guidelines Microsoft 145

Hootsuite

MARCH 31, 2020

An AMA, short for “ask me anything,” is a type of interactive post in which someone answers questions, usually in real time. The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. and analyzes their capabilities in four sectors: customer communication, brand exposure, driving traffic to your site, and SEOs.&#.

Social Media 200

Social Media Tools Strategy Tips 200

Buffer Social

SEPTEMBER 8, 2016

These are fantastic questions, and they’re just the type of challenges we’d love to help you solve. Check Facebook for interesting stories. They browse communities where stories are gathered and upvoted — crowdsourced curation, more or less. How do you find the best stuff? Add to Pocket. Add to Pocket.

Curation 40

Curation Influencer Content Newsletter 40

Kikolani

SEPTEMBER 17, 2013

So how then does a blogger successfully promote a brand new blog post? Andrea Vahl is the co-author of Facebook Marketing All-in-One for Dummies and co-founder of the Social Media Manager School. The content then gets published to my Twitter account as well as Facebook page. Well, a lot of it is about contacts.

Tips 168

Tips Influencer Blogger LinkedIn 168