Getting Started With Facebook Ads

Lucy Hall

In this post I will give you an overview of Facebook Ads, how they work and a quick guide to get you started. Facebook is HUGE! Using Facebook Ads is a great place to start! If you are running an event you can also create an ad to publicise your event page on Facebook.

CPI 78

Should My Business Bother To Have Social Media KPIs?

agora pulse

If brand awareness is top of your marketing department’s priority list, then Reach needs to be one of your social media KPIs. A 50 per month fan growth is great for a brand with 4000 followers but it wouldn’t be for one with 100,000! Brand Mentions.

CPI 171

Brumby’s Bakeries and Negative Criticism in Social Media COI

Laurel Papworth

How a Facebook page might save a company in Brand disgrace! The backlash was enormous on social media sites such as Twitter, on Facebook and so on. Now Brumbys are using Facebook to apologise and ask for leniency and the franchisees are using it to explain and fight back.

CPI 97