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3 Facebook Trends to Consider in 2020 Planning

Ignite Social Media

Given Facebook is still a priority channel for many brands, we wanted to share 3 main trends we’re seeing that could have a big impact on social media strategies for next year. When goal setting for the upcoming year, brands should ensure objectives and strategies keep this gradual shift in mind.

Trends 146
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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

In Asia, which had significant impact from the virus before us, 53% of people reported browsing Facebook more often. Mark Zuckerberg himself said that Facebook services are facing “ big surges ” well beyond typical spikes seen during holidays. Client D saw a 46% decrease in CPM, a 51% decrease in CPC and a 51% decrease in CPLPV.

CPM 175
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Difficult Decisions in Difficult Times

Jon Loomer

As a result, my next course will be focused less on Facebook ads and more on live streaming and virtual teleconferencing with webinars and Facebook Live. There are plenty of theories about the state of Facebook advertising right now. It may even result in a lower cost per click (CPC). Everything is on the table.

CPM 201
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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

Consumer : these metrics reflect how active customers think and feel about your brand. Brand Awareness. Brand Awareness is the attention your brand gets—across all social media—during a reporting period , or a specific span of time that yields statistically relevant data. Let’s dive in. Awareness metrics. Potential Reach.

Metrics 112
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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

Search for conversations about your brand, your competitors or relevant industry terms to find fresh mentions and links. When you go to your Pro Dashboard, scroll down until you see the PRO resources which include webinars, discounts for members, and a list of the top directories you can submit your website to.

SEO 167
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7 Keys to Facebook Advertising Success

Jon Loomer

I host a near-monthly free webinar called the Keys to Success, where I break down the details of when Facebook advertising does and does not work. The next time this webinar airs is next Monday, February 20. The webinar is a comprehensive, exhaustive 90-minutes. Your brand is polished. You can register for it here.

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Facebook Marketing: Now Available! | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! Written on June 24, 2010 by Justin Levy in announcements , books , facebook 32 Comments - Leave a comment! What is Facebook Marketing About?

Facebook 259