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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. Some communities are very open to marketers being there and contributing to the conversation.

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Blogosphere Trends + Encouraging Comments

ProBlogger

This column is written by Kimberly Turner from Regator (a great tool that gathers and organizes the world’s best blog posts). It doesn’t mean I don’t enjoy the content, just that I didn’t feel the need—or have the time—to join the conversation. The fact is, most of us are lurkers by nature. Google Instant. Tony Blair. Ground Zero.