Brands Conversation Facebook Jive 
Buzz Marketing for Technology
OCTOBER 19, 2011
– With one-twelfth of the world connected through social media there is bound to be a conversation underway about your specific solution. Wouldn’t it be nice to know upfront what that conversation is about and the needs the participants are expressing? Your PR needs to move from publications to conversations.
Mindjumpers
AUGUST 3, 2012
Most people wrongly assume social enterprise networks are simply Facebook for business. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. Also, users can quickly wrap co-workers into the conversation with the @username function.
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Buzz Marketing for Technology
NOVEMBER 9, 2011
When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Activating brand advocates. Find diehard fans on Twitter, Facebook and LinkedIn. Enlist them for your brand. Build your brand with the power of their voice. Lower costs, more revenue – a perfect combination!
Janet Fouts
FEBRUARY 11, 2013
Is that content the real reflection of the brand and it’s value? Some are great conversation wranglers, s**t-disturbers even. Others do everything from moderating forums and Facebook pages, T witter engagement and influencer outreach to creating e-books and blogging for the company. Not always.
Social Media Marketing
APRIL 13, 2011
Those that did a good job socializing their external communications, like Dell and Comcast, saw productivity gains, since conversations that occur on social media are automatically recorded, discoverable through search and shareable. But with the rise of private social networks, internal business conversations are likely to go social as well.
Bill Hartzer
MAY 26, 2010
Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. What is needed are powerful methods, and tools to track your brand in the social media paradigm. are having a major influence towards the online perception of your brand.
Jeff Esposito
APRIL 1, 2013
While I agree with the use of these types of platforms and see the value of them, I also don’t think it is the end all be all or a must have for companies looking to have, or build, a community around their brand. So to me, community can happen anywhere from a corner sandlot to a Facebook group or weekly Twitter chat or Subreddit on kittens.
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