Writtent Blog

JANUARY 10, 2024

35% of firms in the US outsource some component of their work, and 44% of B2B companies are currently working with outside contractors on content marketing. In other words, if you’ve consumed branded content in the last week, there’s a pretty good chance it was the result of content outsourcing.

Content 40

Content eBook SEO Guidelines 40

Pam Moore

MAY 14, 2017

Did you know that brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands? Branding strategies, brand storytelling and even emotional branding is not new. Branding strategies, brand storytelling and even emotional branding is not new.

Brands 166

Brands Authentication Wikipedia Training 166

Pam Moore

APRIL 24, 2017

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. Do you ever feel as though there is no human way you can create the content needed to make your brand and marketing successful as it can be?

Influencer 167

Influencer Industry Content How To 167

Pam Moore

OCTOBER 29, 2017

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad? Use of the Facebook brand assets.

Policies 167

Policies Advertising Facebook Guidelines 167

Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. It’s humans who read them.

Brands 167

Brands Training Policies Template 167

Pam Moore

AUGUST 7, 2017

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. We will start with a Google, Facebook or Twitter search. It is becoming a requirement , not an option to develop your personal brand. Why YOU are your brand!

Brands 162

Brands How To Training Authentication 162

Pam Moore

OCTOBER 9, 2017

Brands can tap into the power of storytelling to inspire, connect with and serve their audiences. Brand storytelling is not about bragging about yourself all day on the latest live video streaming mobile application. Brand storytelling requires both art and science. Definition of brand storytelling. SoundCloud.

Brands 166

Brands Small Business Communities Authentication 166

Pam Moore

JUNE 30, 2017

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements. Your brand is not your logo! Big difference.

Brands 167

Brands Strategy Authentication Reputation 167

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. The marketer and brand that can outlast, out market and sleep better than their competition wins.

Content 163

Content Training Marketing Industry 163

Pam Moore

MAY 12, 2019

Many business and marketing leaders think a brand starts and ends with a logo, colors and design. In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube.

Brands 109

Brands Strategy Reputation Authentication 109

Pam Moore

MAY 9, 2016

Every smart and savvy marketing and business leader knows the power of branding. They also know that a brand is much deeper than a logo, pretty colors or a tagline. The best marketers know that emotional branding is the secret sauce to igniting customers to loyal advocates, followers and fans! ” Source. Are You Ready ?”

Brands 113

Brands How To Authentication Wikipedia 113

Pam Moore

JUNE 8, 2017

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? The biggest mistake people make when it comes to building their social brand is blurring these two words. How do I know how much is too much?

Authentication 167

Authentication Brands Training Communities 167

Pam Moore

JULY 1, 2016

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad? Use of the Facebook brand assets.

Policies 167

Policies Advertising Guidelines Facebook 167

Pam Moore

JUNE 10, 2017

They get sold on the social media easy button and “Facebook is free” mentality. Unfortunately many are unprepared, impatient and lack a cohesive marketing, business, content marketing and brand strategy, yet wonder why they see zero return on their investment. 10 Tips to Stomp Random Acts of Marketing (white paper).

Social Media 167

Social Media Marketing Small Business Influencer 167

Pam Moore

JULY 17, 2017

The demand for content in the form of visuals, video, audio and the list goes on is growing out of control. Social networks such as Facebook, Instagram, LinkedIn, Twitter, Snapchat and more are innovating faster than most businesses can even keep up. How to Get Your Social Media Budget Approved (white paper).

Social Media 167

Social Media Marketing Training Analysis 167

Pam Moore

JANUARY 26, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. Are you influencing brand perception in a positive way? Big difference.

Brands 113

Brands Strategy Reputation Marketing 113

Rebekah Radice

SEPTEMBER 5, 2017

We’ve all heard the horror stories… an ill-advised tweet, a Facebook post that erupts into angry protest, or a meme that was better left unshared. It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. Create a Content Strategy.

Social Media 111

Social Media Strategy Brands How To 111

Pam Moore

JUNE 27, 2016

Facebook advertising seems to be one of those things that every marketer is talking about it, but very few actually know how to drive real business results. Our agency, Marketing Nutz works with brands big and small to help them drive a positive ROI with every dollar spent on digital, social media and marketing overall.

Advertising 122

Advertising Facebook ROI Training 122

Mindjumpers

JUNE 28, 2012

Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends. Similar Posts: Global Social Media Adoption In 2011 [White Paper]. Become an EdgeRank Ninja.

Social Media 274

Social Media Influencer Report Groups 274

Pam Moore

JULY 5, 2017

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? What content is converting to real business? What content is producing the most leads?

Analytics 167

Analytics Google Metrics ROI 167

Buzz Marketing for Technology

JANUARY 14, 2010

In a recent BusinessWeek article featuring Tony Hsieh from Zappos – they closed with a quote from Tony “Sharing is how we build our brand.&# Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! The Answer: create and share good content.

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Pam Moore

JUNE 29, 2016

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? Do you see that cute little Facebook “boost post” button but don’t really know how to optimize it? There are definitely pros and cons to using the Facebook boosted post ads. SoundCloud.

Advertising 113

Advertising Facebook ROI Analysis 113

Pam Moore

AUGUST 13, 2019

Brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands. Branding strategies, brand storytelling and even emotional branding is not new. Branding strategies, brand storytelling and even emotional branding is not new.

Brands 60

Brands Authentication Template Templates 60

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Facebook views everything published as “objects.”

Feed 234

Feed Feedly News comScore 234

Visually SM

APRIL 20, 2020

We all know that when it comes to consuming content, text alone no longer makes the cut. We are multi-sensory beings and the more we can plug into our senses to absorb content, the bigger its impact. Not only will including visuals help get your point across, it could entice your audience to share your content with their networks.

Tools 130

Tools Bookmarklet Posterous Cost 130

Visually SM

APRIL 20, 2020

We all know that when it comes to consuming content, text alone no longer makes the cut. We are multi-sensory beings and the more we can plug into our senses to absorb content, the bigger its impact. Not only will including visuals help get your point across, it could entice your audience to share your content with their networks.

Tools 130

Tools Bookmarklet Posterous Cost 130

Visually SM

APRIL 21, 2020

We all know that when it comes to consuming content, text alone no longer makes the cut. We are multi-sensory beings and the more we can plug into our senses to absorb content, the bigger its impact. Not only will including visuals help get your point across, it could entice your audience to share your content with their networks.

Tools 130

Tools Bookmarklet Posterous Cost 130

Mindjumpers

SEPTEMBER 23, 2010

However, I found it quite interesting in terms of the general day and time of posting posts on Facebook. When creating a post with a video, it is important to bear in mind that content in terms of image, sound and quality is crucial, and something mediocre won’t spread your message. Leave a Reply Click here to cancel reply.

Facebook 267

Facebook How To Disqus Fashion 267

Pam Moore

JANUARY 24, 2020

Marketers and business leaders must take the time in 2020 to understand the power of personal branding. Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. It takes 6-7 brand touches for someone to remember your brand.

Sample 78

Sample Samples Strategy Brands 78

Keyhole.co

FEBRUARY 17, 2023

“A brand is a name a company uses to represent a specific product or business for marketing purposes.” ” Promoting your business with a brand identity helps you to attract customers more conveniently. You must plan and execute a proper strategy to succeed in your brand awareness goals. So, let’s get started.

Strategy 52

Strategy Brands Discount Hashtag 52

Pam Moore

AUGUST 8, 2019

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. It is what your customers experience when they come in contact with your brand and the people who make it what it is, good or bad.

Brands 60

Brands Strategy Reputation Training 60

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Many businesses use social media to promote brand awareness, and it can be quite effective. Unfortunately, for every social marketer who succeeds in driving brand awareness, there are ten more who drive people away from their brands. Both are clearly damaging to your brand. Company-centric content. Overfeeding.

Social Media 206

Social Media Brands RSS Publishing 206

Pam Moore

NOVEMBER 29, 2016

They aren’t thinking “should I do business with this person or brand.” ” Would you like to increase brand awareness, generate more leads? Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Have you thought about your personal branding strategy?

Brands 60

Brands Strategy Small Business Authentication 60

Pam Moore

APRIL 22, 2017

According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. According to eMarketer, 48% of brands plan to increase their budgets for influencer marketing in 2017. I get contacted by brands wanting me to be an influencer for their brand multiple times every day.

Influencer 166

Influencer Tips Marketing Training 166

The Realtime Report

OCTOBER 1, 2020

Businesses around the globe have already lost money, reputations, and hard-won brand strength due to deepfakes,” said Technologent Global Chief Information Security Officer Jon Mendoza. Facebook started the year by banning manipulated videos on their platform, but many say it doesn’t go far enough.(2). How Deepfakes Impact Businesses.

Authentication 172

Authentication Training Microsoft Fashion 172

Pam Moore

NOVEMBER 23, 2017

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. How to leverage visual marketing and social media to humanize your brand during the holidays. Let's Get Real: Does Your Content Convert?

Social Media 165

Social Media How To Marketing ROI 165

Rebekah Radice

OCTOBER 31, 2018

Content marketing is a complex undertaking. That’s a lot of content. It was filled with content: Look at Twitter, read an article. See, content marketing has become way too complicated. So let’s get you focused with a simple content marketing roadmap. Subscribe to Brand Authority Podcast in iTunes.

Content 103

Content Marketing Analysis Case Study 103