Adam Sherk

DECEMBER 3, 2013

Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. The point being that Google+ does indeed offer good opportunities for audience development, engagement and content promotion. The Most Followed News and Content Sites on Google+.

News 161

News Sites Google Content 161

Twist Image

JULY 1, 2014

Facebook is messing with your mind, people. There is this very real, very public outcry against Facebook (again). It''s just another issue in a long line of things that are related to how they are using, manipulating and publishing the content, that each and every one of us is creating on a daily basis. what''s wrong with you?

Adwords 94

Adwords Facebook Advertising Embedding 94

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66

Sports Brands Authentication Meme 66

Webbiquity SMM

SEPTEMBER 21, 2010

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL.

Aggregator 187

Aggregator Paper.li B2B Content 187

Waxing UnLyrical

MARCH 4, 2015

Content marketing does much more for your brand than just aid your marketing. Effective content marketing shapes your brand by giving it a face to know, like, and trust. Content marketing and becoming human. Put more succinctly, your customers know your content before they know your business.

Content 100

Content Marketing Cost Buy 100

Twist Image

JUNE 2, 2017

TL;DR: they see a brand message. Are they blind to their Facebook feed? Do they never turn on a television, pick up a magazine, notice a brand embedded in a video game, see an email from a brand that they signed up for? Will they not sign-up to receive information from a brand that they are interested in?

Brands 63

Brands Paid Search Compete Influencer 63

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Advertising 107

Advertising Social Media Strategy Tools 107

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement. Table of contents.

Video 145

Video Facebook Notification API 145

Buffer Social

FEBRUARY 21, 2023

I would create the event graphics myself using Canva , and use them to promote the events on Diversability’s social channels, amplify them on my personal accounts and within other disability communities (like Facebook groups I was part of), and share the marketing materials with our speakers to help expand our reach.

Brands 82

Brands Marketing Hosting Eventful 82

Mindjumpers

JULY 12, 2011

Tweet Guest blog written by Christine Dissing, who holds a Masters in Marketing Communications Management and is passionate about advertising, branding and marketing communication, a passion she shares on her own blog attention2ads.tumblr.com. The app is a great case study when it comes to creating unique content together with the fans.

Applications 255

Applications Facebook Case Study Price 255

Twist Image

OCTOBER 11, 2013

Simply put: there is too much content in too many places. While some may contend that the "cream always rises to the top," when it comes to great content, there is another worthy argument that goes like this: there is too much cream and there are too many tops. How do you make your content resonate? All of the time.

Content 106

Content Marketing Press Release Journal 106

Convince & Convert

NOVEMBER 12, 2014

In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014. It’s a piece of content The Rolling Stone Magazine should have done, but didn’t do. Dustin Hinz estimates that they get nearly 10 billion brand impressions a year. 2M+ fans on Facebook.

Video 155

Video Content YouTube Syndication 155

Twist Image

APRIL 12, 2012

Marketers are busy telling their clients to start producing content or suffer the wrath of becoming irrelevant. Content needs to be created for a captive audience and we may - very well - be selling a bill of goods here. Should brands act more like publishers? We're asking a lot of brands. Short content (be on Twitter !)

Content 111

Content Vimeo Apple Curation 111

Bill Hartzer

JANUARY 8, 2014

Many companies and brands (I guess I could call myself a brand) have websites that contain a blog, and just as important, a social media presence. But have you ever thought of the content that you’re actually producing, writing, and posting on your social media profiles and pages? It is even on the same topic?

Content 91

Content Sites Journal Social Media 91

Twist Image

MARCH 29, 2018

Welcome to the 4th edition of The Long Tales - the best in business innovation content. The Facebook data harvesting story continues to grow. It doesn't seem like Silicon Valley and consumers are going to give Facebook a pass on this one. but all brands. You are fatigued by all this Facebook and data news.

Issues 55

Issues Content Privacy Journal 55

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. What are the common topics?

Engagement 56

Engagement Social Media Brands UGC 56

Twist Image

MARCH 12, 2018

Welcome to the 2nd edition of The Long Tales - the best in business innovation content. If you believe that spending time reading and listening to great longform business content is one of the most powerful ways for you to think about how your brand can better connect with consumers, this may be for you. Technology is like fire.

Issues 45

Issues Content Publishing Advertising 45

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Engagement 156

Engagement Social Media How To Hubspot 156

Pam Moore

MAY 9, 2017

Combining the right balance of paid media, earned media and owned media can take your business from zero to turbo pretty fast when combined with a solid content marketing and social marketing program. Organic reach on platforms such as Facebook are declining down to zero. All three forms of media are important for your business.

Nielsen 165

Nielsen How To Influencer Overview 165

Twist Image

JUNE 18, 2013

What do you think makes someone''s content relevant? During the Q&A session, someone asked: How do you come up with the content for your blogs? I can''t read, watch or listen to enough content. I''m weeding through a lot of content at the bottom of the digital sea to find some chum. I''m an infovore.

Content 111

Content Journal YouTube Google 111

Waxing UnLyrical

JUNE 24, 2015

But it struck me that the Batman franchise offers some great takeaways for content marketing. He needs help solving the brand challenge – er crime. There’s always more than the male perspective to consider and some brands still overlook that. What can other comic franchises teach us about content marketing?

Content 100

Content Committee Marketing Consultant 100

Buffer Social

JULY 12, 2023

When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it.

SEO 77

SEO Sites Social Media Metrics 77

Sherrilynne Starkie

JANUARY 11, 2013

The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press. In Canada, there’s nothing similar yet, but more and more, brands are working with bloggers to reach online audiences, so this could change.

Blogger 265

Blogger Journal Review Guidelines 265

Pixlee

OCTOBER 10, 2018

Travelers are constantly looking for advice from their peers, social media influencers, review websites, magazines, and more. There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. How hotels can incentivize content.

Hotels 64

Hotels Curation UGC Brands 64

Kikolani

DECEMBER 11, 2012

I can predict – with great accuracy – the steps that nearly every offline business owner tries when bringing their business online: set up a website, begin blogging, and sign up for Twitter and Facebook. Inspiration for outside-the-box content can be found anywhere. Sound accurate? Let’s take a deeper look at the blog.

Content 148

Content How To Types Examples 148

Adam Sherk

NOVEMBER 21, 2011

The photo and video sharing site offers great opportunities for promoting lifestyle content and reaching niche audiences and specific demographics. While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. Cooking Light.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Twist Image

APRIL 14, 2011

What makes content dance? Whether it's a Twitter feed, a Facebook page or a corporate Blog, I'm often asked for my thoughts and perspective on not just the design and usability, but the quality of the content. So, I'd make a terrible judge on American Idol and I tend to be light on content criticism. Confession time.

Content 110

Content Marketing Publishing Journal 110

Later

JUNE 3, 2021

We’re breaking down the top five tips from Winnie Ma, Partner Engineer at Facebook on how to strategically grow on stories: Top 5 Instagram Stories Tips to Boost Your Reach and Engagement . Create on-brand content. Tip #2: Create On-brand Stories Content . Define your business goals. Leverage social contests.

Instagram 122

Instagram Tips Template Templates 122

Unmetric

OCTOBER 13, 2019

There was a time when people flipped through Victoria’s Secret’s glossy brand catalogs itching to get their hands on Victoria’s Secret. But the itch remains, more so than ever, to get their hands on the latest brand apparel. This photo/video network has proven to be a great platform for brands to market their products.

Social Media 99

Social Media Apparel Fashion Instagram 99

Oktopost

DECEMBER 8, 2021

Prior, he led social marketing at ServiceNow, global social media for Citrix, and launched a social media agency that worked with Fortune 500 brands. Additionally, over his 12+ year career, he has consulted with marketing and PR agencies as well as brands across an array of industries. Episode Summary.

Engagement 109

Engagement B2B Apple How To 109

Social Media Strategies Summit

JUNE 20, 2019

In April 2016, Facebook launched Facebook Live and the response from marketers was initially very positive. 25% of brands posted a live video that year ( Buffer ). For Facebook Live Streams, you can share the post to your profile or download the video file. Create a Facebook Ad from your FB live video.

Video 140

Video Upcoming Instagram Metrics 140

Twist Image

MAY 13, 2014

If you take all of those issues and you roll it up into a bigger social media marketing mix, you would uncover that blogs and blogging should fall below the level of interest for most brands. I was taken aback by some of the data that was released yesterday in a WP Engine study on how consumers prefer original content from brands.

Press Release 104

Press Release YouTube Influencer Blogger 104

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Sprout Social

SEPTEMBER 23, 2021

This is yet another trend that was born without the help of any designer or magazine. In the past, style inspiration was limited to what was seen on screen or in magazines. Even major brands are taking note. 3 trend forecasting tips for retail brands. It started online, and it marks a major change in the world of fashion.

Retail 127

Retail Trends Social Media Fashion 127

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. If you want to get on his good side, send him something orange.

Content 144

Content Consultant Marketing Price 144

Hootsuite

MARCH 27, 2023

Your YouTube banner is a billboard for your brand at the top of your YouTube channel page. It’s the first thing people see when they visit your channel, and, as such, it’s great real estate for promoting your brand. Save time and look professional while promoting your brand in style. Then, choose Branding. Select Done.

Template 91

Template Templates YouTube HootSuite 91

Proactive Report

MARCH 31, 2014

People find their news and information on Facebook, Twitter and Instagram. So why should a brand bother with creating their own newsroom? Isn’t it enough to have your content posted on all your social accounts? They have a complete unit set up for producing content – Red Bull Media House. Not really.

Brands 80

Brands Content management systems Journal Skills 80