Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Disappearing content apps. Should you focus on photos? What about forums?

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Types Social Media Microblogging Overview 145

Sprout Social

OCTOBER 23, 2019

Consumers have endless options when it comes to the things they want to buy and yet 90% still report being brand loyal. Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Provide stellar customer service.

Loyalty 88

Loyalty Brands How To Discount 88

Rebekah Radice

JUNE 8, 2017

Running a successful Facebook contest for your business doesn’t happen by luck. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! How to Run a Successful Facebook Contest for Your Business. Higher brand awareness.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Hootsuite

JULY 6, 2022

Instagram eCommerce tags, or Shopping tags, are tags on products featured in content. And, your Instagram eCommerce business can integrate with your Facebook ads and Pages for even more reach. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. enabled Instagram Shopping.

Instagram 117

Instagram HootSuite UGC Influencer 117

Likeable

NOVEMBER 13, 2019

The holidays are the biggest shopping event of the year, and that often generates one of two reactions from brands: It’s too cluttered and expensive. Our brand should make a minimal effort and save resources for a different time of year. To succeed, all content has to do is draw on the emotional appeal of the holidays.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Twist Image

AUGUST 14, 2017

Facebook launched Watch , and many see this as their direct assault on TV and YouTube advertising budgets. This could be Facebook's big video platform. With 2 billion people on the social network, Facebook is soft-launching a "Watch" tab on Facebook in the US to better organize and engage users with video content.

Crowdsourcing 40

Crowdsourcing Facebook Apple Class 40

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. However, if all you share is promotional content, you’ll lose audience interest fast. For example, they opted in after clicking through from a tweet about Facebook Ads. ConvertKit.

Products 120

Products Social Media Affiliate marketing How To 120

Twist Image

DECEMBER 31, 2016

Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. You're there - as a presenter - to share content. Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. crowdsource. Mitch for Hugh).

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Crowdsourcing Journal Skills Analytics 55

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. So what was Gap to do?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. Let’s take a closer look at how you can use crowdsourcing for your business. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 95

Crowdsourcing Social Media How To Team 95

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. It makes social media participation way easier, and their new iphone app – Daily – that recommends content for you to share is genius. Addvocate makes it happen.

Startup 168

Startup Crowdsourcing Badge B2B 168

Direct Marketing Observations

FEBRUARY 9, 2010

Big media brands dominated the Web. Last year, people spent six billion minutes on Facebook , downloaded one billion YouTube videos and logged over 1.4 I’ll add a couple of thoughts directed squarely at the corporate side of this discussion that relate to content, trust and brands. No one had heard of blogs.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. However, if all you share is promotional content, you’ll lose audience interest fast. For example, they opted in after clicking through from a tweet about Facebook Ads. ConvertKit.

Products 60

Products Social Media Affiliate marketing How To 60

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. I see a bright future for the Google.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. Now, you’re selling shirts directly on Facebook. Yea definitely.

Apparel 121

Apparel Crowdsourcing Communities Meme 121

Sprout Social

SEPTEMBER 1, 2022

From responding to questions and comments to crowdsourcing content ideas, the benefits of an active channel can’t be overstated. As your social media users consume more and more video content, having a YouTube presence is more than just a box to check in your broader social strategy. Launch and optimize content.

YouTube 116

YouTube Brands Communities Video 116

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Laurel Papworth

FEBRUARY 12, 2010

&# My response – you are SAFER if you are open with your content than locking it down. A few years ago,I called for an “unIndustry&# association to protect user generated content (the little guy) from being ripped off by agencies and big content providers. Things change. BeamDotMy vs Problogger. Related posts.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. Bravo, Clay.

RSS 118

RSS Collaboration Social CRM Consultant 118

Buzz Marketing for Technology

JULY 7, 2008

A platform should have an extensibility model, a content management model, a user profiling/membership model, a rating/reputation system (for content and authors), and registration system, etc, etc, etc…you get the idea. I spent a long time in a very large brand. I think the same is true for the bevy of social tools.

Communities 117

Communities Groups Groups Social Media 117

Jeff Esposito

MARCH 11, 2011

Hopefully you’ll check back for the content that I am producing at SXSW in terms of videos and chats with some cool folks. I am also still doing the crowdsourced social media tips for small businesses so feel free to grab me if you see me or leave comments here. The Facebook Empire Ends Here – I love this post from Geoff Livingston.

Crowdsourcing 21

Crowdsourcing Brand Monitoring Small Business Social Media 21

Convince & Convert

MAY 5, 2010

Because you see, unlike most communities that are created based on brand affinity, and then conduct market research as an aside (if at all), JaneNation was built to tap into the minds of America’s females. That only happens if they have a real, ongoing relationship with brands.&# From a business standpoint, it’s brilliant.

Social Media 125

Social Media Case Study Strategy Study 125

Social Media Marketing

OCTOBER 3, 2012

Over the last 100 days, Kraft Food's Oreo brand has been sharing a steady stream of some of the most creative and engaging content I've ever seen. The categories of content can be broken down roughly into the following: Recognized holidays : Independence Day, Bastille Day, Labor Day, Grandparents Day.

Content 168

Content Crowdsourcing Construction Meme 168

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 137

CSR Social Media Strategy Consultant 137

agora pulse

SEPTEMBER 21, 2017

It can be tough being a social media manager responsible for maintaining a Facebook page for a business. All this involves posting the right content at the right times. What Do I Post on Facebook and When? So, with that in mind, let’s look at some content you should post on Facebook and when. Easy, right?

CSR 144

CSR Facebook Hashtag Crowdsourcing 144

Convince & Convert

FEBRUARY 5, 2010

Two is very graphical no personality (you need personality, I don't on my blog where it's not about me but the content). Your photo was bigger and I am all for brand equity. but a right-hand location on content sites. Marc Keep your brand (logo) clear of any intrusions like images, color transitions and search boxes.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Buffer Social

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. We’d love to tell you how these brands are doing it. Maybe YouTube? Maybe Reddit? Podcasting.

Platform 75

Platform Brands Social Networking Instagram 75

Sprout Social

DECEMBER 6, 2021

Uncovering opportunities to incorporate viewers into your content (through gathering feedback, asking questions and publishing updates). Building relationships with viewers while maintaining your brand voice. Although your content is key to growing your subscriber count, so is connecting with your audience on a more personal level.

Communities 132

Communities YouTube Engagement How To 132

Mindjumpers

JANUARY 25, 2013

As Mai described in her last blog post , the tremendous amounts of data can sometimes be overwhelming, causing brands to fail in their attempts to transform it into meaningful business insights. brands should focus more on qualitative metrics which are open to adjustments and improvements over time. Brand Awareness.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Convince & Convert

MARCH 10, 2010

I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. I'm impressed with the quality as well as the frequency of your solid content. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. Will tweet and FB now.

Social Media 116

Social Media eBook Strategy Social CRM 116

Hootsuite

MARCH 30, 2020

Providers, agencies, and brands need to create engaging social content. That content also needs to be informative, timely, and accurate. For example, the government of India developed a Facebook Messenger chatbot. It tracks public health threats through data points including crowdsourcing.

Social Media 145

Social Media How To Exercises Guidelines 145

The Way of the Web

JANUARY 3, 2010

It’s another hugely interesting impact of gaming as the interactive entertainment medium which has risen up to compete with traditional entertainment forms (TV, radio, print), and at the same time powers so many new entertainment forms (Facebook’s gaming population is massive, as one example).

Virtual World 33

Virtual World FeedBurner Press Release Crowdsourcing 33

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

The way that we explore and discover content on the Internet has drastically changed in the last decade. The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

Waxing UnLyrical

FEBRUARY 12, 2013

It’s a simple, effective, and scalable way of creating reach and exposure for your brand. Blog series provide real value by making your content more accessible and to a different audience; Guest posts give you an outreach mechanism and help create back links to raise the authority of your blog; and. Image by Visually.

Crowdsourcing 217

Crowdsourcing Hotels Curation Embedding 217

Viper Chill

JANUARY 1, 2010

The only work I have done this month was write three articles and promote them on Twitter, so I’m happy that the content is good enough to be picking up so many subscribers. If you enjoyed this post, you can: Save on Delicious Share on Facebook Print > [link] title="Click to send this page to Twitter!"

Report 50

Report Travel NoFollow Sites 50

Sprout Social

APRIL 17, 2017

The more Retweets, likes and comments your social media posts receive, the higher visibility for your brand. Hashtags allow social media sites and users to categorize content and get a clearer picture of what your Tweets, Facebook posts or Pins are about. Does your brand host its own Twitter chat ? And guess what?

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Hashtag Analytics Fashion Campaign 111