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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. million Facebook: 15 million YouTube: 17.6 Instagram: 10.3 Instagram: 10.3

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Constructing the Social Bridge Between Sales and Marketing

Oktopost

Here you will find a summary of our latest webinar “From the Experts: Constructing the Social Bridge Between Sales and Marketing hosted with our good friend Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency. Covid has been a huge transition for the B2B marketing world.

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How to Use Facebook Groups for Your Brand

Ignite Social Media

For personal use, Facebook can be a helpful tool for connecting with friends, family, and others with similar interests. As a business, you’re trying to build a community of people who share a similar passion for your brand or the products/services you provide. Are you currently part of any groups on Facebook? If XYZ Company.

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Choose a Client Who Sets You Up for Facebook Advertising Success

Jon Loomer

The clients you work with can set you up for Facebook advertising success. There are many factors that you can’t control that will immediately make your life as a Facebook advertiser easier or harder. Facebook ad policies will make running ads impossible, or at least difficult. Other industries are made for Facebook ads.

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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. build a strong brand identity. Image credit: Austin Distel on Unsplash. Be adaptable and open to change.

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8 Steps to Success with Manufacturing Marketing

Oktopost

This is the main reason that brands and marketers spend huge sums of money on digital promotion. Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. Well, according to Google, more than half (52%) of all B2B purchases in 2019 were influenced by digital content and marketing.

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Praying and piggybacking: Who is Nesamani and why are brands talking about him?

Unmetric

A user on a Facebook memes page asked a harmless question about hammers, leading to a Tamil user making a reference to Nesamani. An innocent reply from the OP (original poster) praying for Nesamani exploded into a social media meme, with users and brands alike pitching in and praying for Nesamani. Social media piggybacking.

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