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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. This is a massive issue for many brands. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.”

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Social Media Conferences to Attend in 2020

Ignite Social Media

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. Check out our top picks for social media conferences to attend in 2020! Social Shake-Up Show : Atlanta, May 12-14.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Social media is a cut-throat world. And even if you manage to figure that out, you’re still fighting for attention with other brands in your niche. Read on to learn how to run an effective social media competitive analysis. What types of media do they post? What do they say in their Facebook intro copy?

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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. As of the first quarter of 2023, Facebook had 269 million monthly active users in the US and Canada.

Brands 130
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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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The Best Ways for Brands to Leverage Clubhouse

Social Media Strategies Summit

Clubhouse is the hottest topic in social media right now. Unsurprisingly, although it’s still extremely new, brands are already starting to jump on board. As such, it’s similar to Twitter Spaces , another beta-stage social platform built around audio chat rooms. 6 Ways Brands Can Start Using Clubhouse.

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Your Annual Social Media Conferences Guide: 20+ Top Conferences to Attend in 2018

Buffer Social

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018.