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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Competition is high—you need the right tools at your disposal to streamline your efforts and compete with millions of creators in the same space. What is Creator Studio?`

Instagram 106
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Boosted Posts vs. Ads: Tips for Facebook, Instagram, LinkedIn

Hootsuite

This allows you to take advantage of the ease of creating a boost post vs ad on Instagram, Facebook, or LinkedIn while also building specifically promotional content that might not be effective as an organic post. Find out how to boost a post on Facebook , Instagram , and LinkedIn. What’s a social ad?

LinkedIn 107
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[Sponsored] Buffalo Wild Wings Takes Finger Football Mobile And Social

SocMed Sean

The gift card was used to purchase meals for my family while we tried out the new mobile app. They actually use social media channels like Twitter and Facebook to talk with their customers…something that a lot of other big brands are still trying to figure out. This game is essentially the same thing in a mobile format.

Mobile 191
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What’s the best way for brands to use Instagram video?

Sprout Social

That’s exactly why brands are integrating video into their content strategies and racking up huge viewership in the process. But what separates Instagram video from that of competing social networks? Consider below why Instagram’s video platform is so brand-friendly. Short-form? Something in-between? Flashy filters.

Instagram 143
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Brand experience: Why it matters and how to build one that works

Sprout Social

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 113
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Facebook Now Has 235 Million Monthly Gamers: Time to Start Gamifying Your Social Marketing Campaign?

Mindjumpers

When the App Center launched in May this year a vast number of people were already playing games on Facebook. However, Facebook gaming has gotten a real boost from the recent launch of the App Center. The new App Center is boosting Facebook gaming. At the moment, Facebook is intensifying the focus on mobile.

Campaign 235