Top B2B Instagram Feeds You Should Follow Today

Visually SM

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. IBM highlights people over products to reinforce the company’s global reach and innovation.

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Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. What the change truly means is that for publishers and brands, there isn’t necessarily a decrease in engagement.

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Trending Sources

How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. While this is something that its sister company, Facebook, has done for a while, it didn’t stop people from freaking out.

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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Why Stories are the new News Feed. The News Feed is not a native experience on mobile.

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Force Feed

Twist Image

It could be the latest issue of Fast Company magazine. It's the kind of stuff that lets the ugly side of opinions (which they see as news) seep into the feed and, to a certain degree, you see sides of people that you had never known (no matter how long you have known them). It's just the many dimensions that shape your Facebook experience when your friends like, follow and regurgitate (or copy) the content that's in their feeds. Force feed me. brand. news feed.

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Instagram is bringing the algorithm to its feed, but don’t panic yet

Unmetric

In a blog post , the social network mentions that users miss almost 70% of the content on their feeds and to improve user experience, the new curated feed is being brought in. While this might be good news for users, brands aren’t too thrilled about this.

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Instagram Lessons from the Forbes Top 10 Most Valuable Brands

Simply Measured

With a community of 600 million users,100 million of whom were added in the last half of 2016, Instagram has become indispensable tool for social marketers looking to drive engagement and keep their brands top-of-mind. Forbes Top 10 Most Valuable Brands 2016.

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What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed

Kikolani

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this!

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31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

The original WPO model focused on content-sharing to maximize organic brand visibility; as the WPO framework evolved , it incorporated paid and industry (e.g., How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility?

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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source.

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Instagram’s New Algorithm – What You Need to Know

Mindjumpers

Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Facebook’s introduction of its algorithm, which was due to extraordinary growth , was a much-needed overhaul of the News Feed. What This Means for Brands.

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Your Brand Is Not A Logo

SocialFish

Your brand is not advertising. Your brand is not a clever name for a product. Your association’s brand is the combination of one hundred little and big things that give members an impression of the organization and what it can do for them.

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How Brands Use Pinterest

Mindjumpers

More and more brands has also starting to tap into this platform. Brands on Pinterest. Therefore the most successful brands on Pinterest are the ones who are less promotional and more human ie. They pin things that communicate who the brands are and what they are inspired by.

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How to Repurpose Influencer Content for Your Brand

Ignite Social Media

When it comes to asking whether or not your brand should be repurposing its influencer-generated content – there’s really no question about it. Has your brand considered taking influencer marketing one step further?

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How to Improve Your News Feed Ranking on Facebook

Mindjumpers

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Tweet.

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Social Media Automation Rules No Brand Should Break

Sprout Social

When we talk about automation, we’re talking about scheduling posts, sending out company content promotion on a regular schedule and having keyword alerts set up. If your favorite company publishes a blog post and you share it every time, then could you not automatically share that?

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10 Brands Killing It On Instagram in 2016

Talkwalker SM

With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Adidas is making the most of Instagram’s image-centric format by focusing on the people involved with its brand rather than its specific products.

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Socially Speaking What do YOU expect from brands and companies using social media?

Akamai Marketing

Conversely, we all have our own expectations about what a brand/company does with their social media profiles. If there is one thing I’ve learned from my various social media audiences, its that you too have opinions about the care and feeding of social media persona. Today, I’d like to invite you to share, what YOU expect and want to see from brands and companies using social media.

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The Best Brands Utilizing Instagram Stories

Ignite Social Media

In the five months it’s been around, we’ve seen Instagram Stories blow up in our feeds, and, truth to be told, we like what we see. From beauty brands to vodka, sports shoes to drones, we’ve rounded the best and brightest of Instagram Stories so all you need to do is follow.

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Clickbait: Information overload! How can brands cut-through all the noise?

Mindjumpers

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social.

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How to Use Social Media to Build Brand Trust

Convince & Convert

These interactions help build brand trust and a form a community around your brand. So, how do you use social media to build brand trust? Intimacy involves engaging with people and showing your brand personality. People want to interact with other people, not companies.

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How to Build Trust in Your Brand Using Video

Techipedia: Tamar Weinberg

In today’s society, the personal connection that a brand can make with a consumer is crucial. Consumers are tired of being placed purely on the receiving end of information and want a chance to give feedback and get involved in brand identity. This is a guest post by Neil Davidson.

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139 Instagram Marketing Facts Every Brand Needs to Know

Convince & Convert

Even top international brands use social media to its fullest. Website Builder has created a detailed infographic with Instagram facts that you may find beneficial for marketing your business or brand. Top Brands Are Already on Instagram. These brands post on average 4.9

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

In the past, maintaining consistent branding was a much less complex exercise than it is today. Companies were more or less in control of when and how they targeted consumers and tasks involving branding tended to be mostly contained in-house. This is a guest post by Lucy Hunt.

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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

Where WikiBrands differs is that it incorporates all those key subjects and more while also discussing the often ignored role of the brand. Branding is particularly relevant for small and medium sized businesses or start-ups who are looking to start or increase their social media voice.

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How Companies May Pay You to Use Facebook

Ari Herzog

I saw it on my news feed among other friends’ updates of this and that that they wanted to share with me. Some friends see the story in their news feeds, others may miss it. * To the brands reading my blog: I have over 700 friends on Facebook.

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How to Build a Brand Lifestyle 101

Pixlee

A ‘ lifestyle brand ’ can best be described as a company that serves to cater its products or services to a specific group or culture of people based on expressed interests, attitudes, opinions, etc. Consider top lifestyle brands like Apple, Disney, and Nike for example.

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Are YOU a Social Asset to Your Company? Are Your Employees?

Stay N' Alive

One of the things I talk about in Google+ Marketing For Dummies is the importance of getting your employees and brand loyalists involved in social media. The truth is, our culture is evolving from a culture of brands to a culture of people. The focus is no longer on your brand.

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The Social Side of Brand Management

Techipedia: Tamar Weinberg

You want to log what is being said on the internet about your company’s most vital components. Some companies do this better than others do; however, one example that I can’t get enough of is from Domino’s Pizza UK. This is a guest post by Chris Birk.

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7 Important Instagram Features Your Brand Should Know

Sprout Social

For mobile users, circles now appear above your regular Instagram feed. Here you can hide your stories from certain users’ feeds and select who can reply to you via direct message. Users have been waiting for months to see changes to their Instagram feed.

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Online Communities: What Consumers Want, What Brands Don’t Deliver

Firebelly

Quickly, right now, think of a few social media brands that you follow through social media. There’s probably at least one brand above the fold in your news feed right now. What is that brand saying? Blog brands community Infographic perceptions

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StumbleUpon Channels: Which Media Brands Are Doing Well?

Adam Sherk

It has been a couple months since StumbleUpon rolled out its Channel pages for all members so I thought I’d check in and see how media brands are doing. To-date the media brands with the largest following have attracted 5,000 to 7,000 followers with quite a few channels still under 1,000.

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How to Create People-Powered Content That Works for Your Brand

Convince & Convert

Brands are spending millions of dollars and countless hours producing content in an effort to vie for their customer’s attention. What they’re not doing is interacting with your brand, especially with social networks (like Facebook) making it more difficult for them to even see your content.

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Top social networks: Guide to images for company pages

The Way of the Web

If you’re updating your company logos, re-branding, or simply want to change images to give your page a refresh, then it’s important to ensure you know the right image dimensions, file sizes and positioning for each social network.

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13 Ways to Use Facebook Events for Your Brand

Sprout Social

You have to know how to plan, coordinate and spread awareness of your brand through this tool. In this post, we’ll give you 13 ways on how your brand can get the most out of Facebook Events and actually get people to attend: 1. Don’t limit yourself to just branded keywords.

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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

Millennials Are 56% More Likely To Find Brand Content On Social Networks. SDL’s Content Finds the Customer study found that Millennials are 56% more likely to find brand content on social networks. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23

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10 Facebook Posting Tips to Improve Your Brand Awareness

Sprout Social

Here, we’re going to look at 10 Facebook posting tips to help you improve brand awareness: 1. If you tag another Page, there’s a chance that post will appear in the News Feed of someone who Likes the Page that’s being tagged. Include Branded Hashtags, But Not Too Many.

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Can Good Social Media Customer Service Help You Grow Your Brand?

SocMed Sean

While some types of industries certainly have different relationships with those customers, the fact that people need to purchase products and services in order to keep a company afloat remains unchanged. Groups pop up using your brand name negatively.

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47 Social Media Statistics to Bookmark for 2017

Sprout Social

Since the beginning of 2016, Instagram has released a new feed algorithm, 60-second videos, a complete redesign and logo, videos in explore, Instagram Stories, stickers and hit the 600 million user benchmark. Of the top brands using Instagram, 60% use the same filter for all content.

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Are Brands Ready For The Instagram Economy?

Twist Image

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). That there is currently no dramatic sign of advertising or marketing on this platform (making it difficult for brands to figure out an angle). What if there was a way - a real way - for brands to make money (serious money) on Instagram? brand.

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