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Navigating Social Crises and Community Building with Ease

Oktopost

Jessica gets candid about her time at Sprint and T-Mobile, and how she handled the merger from a social perspective. She details her methods for crisis communication during the Covid-19 shutdown. Have a really close relationship with PR to ensure the tone of voice and messaging is in line with the brand. One of her biggest tips?

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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

Brands can tap into the power of storytelling to inspire, connect with and serve their audiences. Storytelling helps build relationships and earn trust. Brand storytelling is not about bragging about yourself all day on the latest live video streaming mobile application. Brand storytelling requires both art and science.

Brands 166
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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences.

Strategy 211
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Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

Times are changing and you can't simply throw sloppy media to the masses and expect to build your business or brand. It's about building something bigger, better and amazing together that we could never do by ourselves as one. Social media now showcases not only the brands that do it right, but also the brands that are lazy.

Brands 78
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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Social Profit Factor is a robust social media, branding, content and digital marketing training academy that provides small business owners, entrepreneurs and marketing leaders the compass and map to master social media for business success. Build community and earn support of evangelists to amplify your story and purpose.

Training 165
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Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. It is what your customers experience when they come in contact with your brand and the people who make it what it is, good or bad.

Brands 60
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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Pic-N-Post , for example, is a social photobooth that allows users to take their own photos and upload them to the event, brand sponsor or organizer’s Facebook page with effects almost instantaneously.

Content 253