Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

OCTOBER 23, 2019

Consumers have endless options when it comes to the things they want to buy and yet 90% still report being brand loyal. Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Provide stellar customer service.

Loyalty 88

Loyalty Brands How To Discount 88

Pixlee

APRIL 27, 2020

With digital events, marketers can bring exclusivity and #FOMO with a compelling brand narrative. Digital events might be a tough sell for new prospects of your brand – but influencers and partners can help generate interest and attention. Crowdsource topics, themes, and content. There’s no shame in asking your audience.

Eventful 61

Eventful Engagement Brands Crowdsourcing 61

Ignite Social Media

MARCH 16, 2020

We’re all more aware that we’re a part of a community right now. If you don’t have all the answers, perhaps crowdsource some of them and share? But otherwise, focus on being helpful to people and your brand will be in better position when all this is behind us. Can your initial thoughts be helpful to others? Hang in there.

Social Media 195

Social Media Crowdsourcing Marketing Survey 195

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. How Threadless Engages its Community on Instagram. The photos are interesting as they tell a story and show the brand identity.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Form communities and discuss relevant news within them.

Types 145

Types Social Media Microblogging Overview 145

Sprout Social

APRIL 7, 2020

So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward. Brands and celebrities are changing how they respond. What the future holds for brands. The conversation sentiment in March hit a high of 50% positive. Happy Hour.

Brands 114

Brands Sentiment Conversation Hashtag 114

Mindjumpers

MAY 3, 2011

Depending on what type of business or brand you are, there are several advantages by being present. Use for instance Facebook to crowdsource your next product idea. Drive preference and differentiation – On Facebook, people discover your brand through referrels from their friends. Create an authentic brand voice.

Facebook 274

Facebook Crowdsourcing How To Marketing 274

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Consumers trust user-generated content above branded content and are more likely to make a purchase based on the word of mouth marketing from their peers. Goorin Bros. Goorin Bros. Goorin Bros.

UGC 65

UGC Brands Content Crowdsourcing 65

Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. It's actually a myth to think that consumers now control the brand, simply because those consumers can say (and publish) whatever they want and feel about a brand in the online channels. The brands now control the brand message? The brands control the brand.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. PD: Let’s switch to big brands. Can you give us some examples of how big brands are deploying serious games?

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Social Media Marketing

JANUARY 7, 2011

They decided they'd like to highlight my site as part of their ongoing work - where they create a number of logos for sites and then let the community decide which they prefer. This is a great example of a way a business is doing crowdsourcing in an intelligent way. And today, they're running two logos over on their website.

Crowdsourcing 164

Crowdsourcing Process Communities Sites 164

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates.

Instagram 117

Instagram HootSuite UGC Influencer 117

Later

APRIL 24, 2019

Here are 7 creative ways that brands can use Instagram’s close friends list: Note: If you’re just getting started with the feature, you should check out our step-by-step guide on how to create a close friends list in Instagram Stories. #1: I recently started using the new @joy_shave brand shaving cream and they are a DREAM!

List 56

List Instagram Brands Crowdsourcing 56

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. Marketers always talk about building passionate communities and brand advocates. Anytime you crowdsource content or stories from fans, clearly disclose how the submissions will be used.

Crowdsourcing 153

Crowdsourcing Twitter Case Study Activities 153

Atom Thought

OCTOBER 10, 2010

He set out to achieve his task alone alongwith his brother, and on his way helped many helpless and poor individuals and communities, who felt recognized and were so enamoured that they also pooled in their resources to help Lord Rama. Coming back to 21st century- How can brands learn from Ramayana? Check out: [link].

Social Media 245

Social Media Crowdsourcing Small Business Collaboration 245

Twist Image

AUGUST 10, 2012

This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. Not all brands are social. Community managers going everywhere and anywhere on Facebook that health nuts hang out? We may not like the ads that the brand puts out there.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Rebekah Radice

JUNE 8, 2017

Higher brand awareness. Product development crowdsourcing. And that means major exposure for your brand. This is fantastic for brand involvement and sense of community. These contests are great for generating engagement, good marketing, and crowdsourcing information. Crowdsource Contest.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

The Realtime Report

NOVEMBER 27, 2012

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

Brands 192

Brands Organization Hosting How To 192

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Highlights From Episode 20.

Products 120

Products Social Media Affiliate marketing How To 120

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. So what was Gap to do?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. 00:02:23.440] The other part is intangibles.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Mindjumpers

AUGUST 3, 2012

Social enterprise platforms provide a platform for crowdsourcing innovation – from responding to queries and surveys, to posting ideas in a group discussion threads. How to use Social Media for Employer Branding and Recruitment. Generate more, better ideas and boost engagement. How do you derive value from social enterprise apps?

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Twist Image

DECEMBER 31, 2016

Done by people who are from the communities in which they report, talking about the future and inevitable changes, and focused on making a transition rather than protesting the inevitable. Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. crowdsource.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Laurel Papworth

OCTOBER 15, 2013

The example below is from Tesla community but I betcha we could crowdsource Outsider Trading information on any product or brand or company… (Note: Australian Companies MUST report social media discussions that impact stock ). Wall Street should be monitoring social media. So should companies around the world.

Meeting 84

Meeting scribd Crowdsourcing Forums 84

Likeable

NOVEMBER 13, 2019

The holidays are the biggest shopping event of the year, and that often generates one of two reactions from brands: It’s too cluttered and expensive. Our brand should make a minimal effort and save resources for a different time of year. Create Branded Holiday Lists. Give Back to Your Community.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Hootsuite

SEPTEMBER 9, 2020

Start by opening a Brand Account on Google. With a Brand Account, multiple authorized users can log in simultaneously. With a Brand Account, multiple authorized users can log in simultaneously. With a Brand Account, you can also open and manage multiple YouTube channels. Visit the Community tab, too.

YouTube 145

YouTube HootSuite Marketing Video 145

Convince & Convert

JULY 7, 2014

Captora.com CloudPeeps – Remote Community Management My newest investment, CloudPeeps (I think) is the right idea at the right time. disclosure capabilities, originally developed to ensure that brands are in compliance with FCC guidelines. It’s a game-changer for B2B. The firm still has its cmp.ly

Startup 168

Startup Crowdsourcing Badge B2B 168

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Highlights From Episode 20.

Products 60

Products Social Media Affiliate marketing How To 60

Sprout Social

DECEMBER 6, 2021

Are you actively managing your YouTube community? Doing so means having a game plan for YouTube community management. What is YouTube community management, anyway? In short, YouTube community management represents everything related to interacting with and growing your audience on the platform.

Communities 132

Communities YouTube Engagement How To 132

Rebekah Radice

JUNE 8, 2017

Higher brand awareness. Product development crowdsourcing. And that means major exposure for your brand. This is fantastic for brand involvement and sense of community. These contests are great for generating engagement, good marketing, and crowdsourcing information. Crowdsource Contest.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. How do you know when it’s time to add resources in those areas?

Apparel 121

Apparel Crowdsourcing Communities Meme 121

Bare Feet Studios

OCTOBER 4, 2011

It is being hosted by the Social Media Club Detroit chapter and the #Tweetea community , with the venue provided by ePrize. In the age of the personal brand, taking the brand out of the personal can be an uncommon occurrence. Crowdsourcing of the Unlimited Kind with Mike McClure.

Crowdsourcing 77

Crowdsourcing Energy Case Study Eventful 77

Mindjumpers

SEPTEMBER 11, 2012

They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. Having a Community Means Having a Brand: Listen to Feedback! Problem solving.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

Sprout Social

SEPTEMBER 1, 2022

From responding to questions and comments to crowdsourcing content ideas, the benefits of an active channel can’t be overstated. Cultivating community is crucial for your channel’s long-term growth. Your channel needs examples of positive interactions between you and your community to nurture views and build loyalty.

YouTube 116

YouTube Brands Communities Video 116