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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Increase brand awareness for your business.

Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's these common foundations that weave the threads for relationships, trust and community. They say they want to build community. Brands can tap into the power of storytelling to inspire, connect with and serve their audiences. Definition of brand storytelling.

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Private support community answers your questions and connect you with other business leaders just like you. 100% mobile responsive system provides a seamless experience across mobile devices, tablets, smartphones and desktop computers.

Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. Your Brand is a Promise Delivered. Definition of a brand.

Your Logo is NOT Your Brand – Marketing Brand Strategy in a Nutshell

Pam Moore

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. It’s community.

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Buyer Personas 101: What, Why & How to Use for More Customers! [template + podcast]

Pam Moore

Buyer personas help you understand your audience and ensure your marketing messages are helping you earn trust, build relationships and become relevant in the mind and heart of your ideal customer. Why relevancy is key to earning trust, building relationships and getting more customers!

10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

Why should your customer care your brand exists? Is it engaging your customer to take action that brings them closer to your brand? Building an audience first marketing strategy and taking the time to simply know your customer is one of the best ways to ignite your marketing results.

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Facebook Groups for Business in a Nutshell

Pam Moore

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. How to build and grow your community using a Facebook Group.

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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. Earning brand advocates and making friends via the social networks is based on trust.

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Your Audience Doesn’t Want More Content From You [video + worksheets]

Pam Moore

Watch this brand new video I posted where I dive into this topic deeply. Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand?

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Your Audience Doesn’t Want More Content From You

Pam Moore

Watch this brand new video I posted where I dive into this topic deeply. Time for a re-brand or simple refresh for your business or personal brand? Want to leverage the latest trends for digital marketing and social media marketing for your brand?

What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

Our agency, Marketing Nutz builds and executes influencer marketing programs and social media strategies for brands of all sizes, from startups to Fortune 10 brands that implement the technology at events as large as the Super Bowl.

How to Use Twitter Native Video for Business: 10 Content Ideas + 5 Best Practices

Pam Moore

90% of Twitter video views are on mobile. 80% Twitter users are active on mobile. It literally took me experiencing the personal and engaging video from Gary to inspire me to pick up my iPhone and send and share my first Twitter video that same day with my audience and community.

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Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Need help taking your brand to the next level? Social Profit Factor can help you ignite your content and brand architecture to grow your online tribe and business with social networks such as Facebook, LinkedIn, Instagram and Twitter.

Learn How to Grow Your Business with Micro-Influencer Marketing in this Free Mini-Course

Pam Moore

Did you know that 86% of brands use influencer marketing as a form of content marketing? 57% of brands also stated influencer content out-performed their own brand content in a recent study from Linqua. Social Profit Factor Training System + Member Community .

Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

These changes impact every business, brand and publisher using Facebook for business purposes. The reality is many brands, publishers, bloggers, course creators, podcasters, and event hosts will lie to you so that you can join their pity party and complain of how Facebook is so bad.

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How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement.

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Getting to the Heart of What Makes a Conference Amazing with #MDMC2019 Founders

Pam Moore

hour Personal Branding workshop as well as facilitating a personal branding panel. Bottom line, I’m thrilled to be returning and love being part of the community. ? ?. There is no doubt that in person events can provide incredible value.

Is Your Brand Relevant as a Toaster and Avocado? 10 Strategies to Stand Out in 2019

Pam Moore

The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands. Even owners of the smallest businesses are getting social savvy and finding unique ways to compete with the big brands.

Is Your Brand Relevant as Avocado Toast? 10 Strategies to Stand Out from the Digital Noise in 2019

Pam Moore

The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands. Even owners of the smallest businesses are getting social savvy and finding unique ways to compete with the big brands.

Facebook for Small Business: How to Reduce Overwhelm and Increase Results

Pam Moore

Facebook can be a game changer for small business and even corporate brands. Facebook enables businesses to build a brand presence that is intertwined with the rest of their online platform such as websites, blogs, video channels, and other social networks such as Instagram and more.

10 Content Marketing Holiday Survival Tips for Digital and Social Marketers

Pam Moore

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. The holiday season is here.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Red Bull’s events, including the famous Flugtag and Crashed Ice, have literally transformed brand material into live action.

Ready, Set, Action! How to Activate Your Social Media Audience and Communities

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. How to activate your audience to nurture relationships and build community.

15 Things Smart, Social Savvy Business Marketers Never do on Facebook

Pam Moore

989 million mobile daily active users on average for March 2016. billion mobile monthly active users as of March 31, 2016. As with anything in life or business, when there is opportunity for goodness, there is also much opportunity for risk and even damage to your brand and business.

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Ready, Set, Activate Your Digital Audience to Fall in LOVE with your Brand

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. How to activate your audience to nurture relationships and build community.

10 Proven Digital Marketing Strategies to Stand Out from the Noise in 2019

Pam Moore

The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands. Even owners of the smallest businesses are getting social savvy and finding unique ways to compete with the big brands.

10 Strategies to Stand Out From the Digital Crowd of Noise in 2019

Pam Moore

The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands. Even owners of the smallest businesses are getting social savvy and finding unique ways to compete with the big brands.

10 Proven Digital Marketing Strategies to Stand Out from the Noise in 2019

Pam Moore

The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands. Even owners of the smallest businesses are getting social savvy and finding unique ways to compete with the big brands.

Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

Times are changing and you can't simply throw sloppy media to the masses and expect to build your business or brand. It's not about building you. It's about building something bigger, better and amazing together that we could never do by ourselves as one.

Being Loud About 3M’s Quiet but Powerful Innovations

Convince & Convert

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Facebook Messenger 101: Get Started Guide for Business [download now]

Pam Moore

Best practices for brand building using Messenger advertising and more. How to humanize your brand with automation (yes, automation). Are you ready to gain an unfair competitive advantage on Facebook?

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

We sat down with Wes to understand just how Nike approaches customer care on Instagram and how they’re leveraged adding value to help grow a massive online community of athletes, influencers, and everyone in-between. What is our brand voice? Why community is an important tool for Nike.

Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

We sat down with Wes to understand just how Nike approaches customer care on Instagram and how they’re leveraged adding value to help grow a massive online community of athletes, influencers, and everyone in-between. What is our brand voice? Why community is an important tool for Nike.

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more importantly, how do you build an engaged community in your Facebook Group? Now let’s look at how to build an engaged community.

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How to Use Facebook Groups to Grow Your Business

Later

Facebook Groups are an effective way to create a community, drive engagement, and improve customer relations for your brand or business. Ready to build a successful Facebook Group for your business? Control who is part of your community and create a safe space.

Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. Now you can also plan and schedule Instagram Stories directly within Buffer, on web or on mobile. 10 billion.

Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. Many people think that they get shares on social media because they are cool, because they shape a compelling brand image.

Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories.

The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. These brands and are, at mass scale, following/chasing the bright and shiny objects of the day. You can pick a brand (any brand) and benchmark them against these 7 deadly sins of digital marketing in 2014, and you will see where the real gaps truly lie. A lack of mobile. Screens are everywhere, they are connected and they are highly mobile.

The Art Of Marketing

Twist Image

Prior to our conversation, I sat down with my good friend, Ron Tite (CEO of content marketing agency, The Tite Group and an awesome speaker) who interviewed me about the current state of marketing, branding and communications. . What's a way for marketers and brands to jump into data analytics without getting lost? Brands and marketers alike have to stay agile to keep up with today's changing brand-consumer relationships. Real community is tough to do. brand.

Do Social Referrals Affect Organic Traffic?

Convince & Convert

Add value > Engage with your audience > Build relationships > Grow your community > Nurture relationships > Gain brand ambassadors ( Tweet This ). It’s interesting, considering 45% of initial social referrals come from mobile. Community Building.

How We Set and Measure Ambitious Social Media Goals at Buffer [2017 Version]

Buffer Social

In fact, this is our vision for Q1: Establish Buffer as the premier social media tool for businesses and teams via a focus on branding, content, and community. Here are our top 5 social media goals right now (in order of importance): Grow brand awareness around Buffer.