Top Five: Should Facebook be regulated?

Sherrilynne Starkie

In this week’s Top 5 social media news for marketing and communications professionals we highlight new Google video display ads, a Forrester Research report on future digital marketing spend, TikTok’s FTC fine, Quora and potential Facebook regulation in the UK.

Is Facebook Still the Most Effective for Social Advertising?

Ignite Social Media

It is no secret that Facebook has seen its fair share of scrutiny related to data and security breaches, leading to Mark Zuckerberg answering questions from the Senate commerce and judiciary committees on privacy, data mining, regulations and Cambridge Analytica.

Rules to Remember About Facebook Political Ads

Ignite Social Media

Facebook recently implemented an authorization process for page admins and advertisers in the U.S. This occurrence has led to confusion surrounding this process, so let’s demystify the authorization process and clarify what Facebook considers a political ad. .

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How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). SEO for Facebook Pages Your Page is visible to search engines!

Forget Increasing Twitter Followers or Facebook Fans – Be Meaningful Instead

Ari Herzog

President Barack Obama competing for the most number of Facebook fans, I can’t see any mention of what those fans are writing on the walls of the people they like, nor how the personal brands are (not) responding. Is the goal of being on Facebook to rack up fans or to be social?

Three More Ways to Get the Attention of Today’s Busy B2B Buyers

Webbiquity SMM

B2B customers are using larger buying committees to review potential purchases, they’re gathering almost all of their product research from digital content, and they’re taking longer than ever to make final purchase decisions. Guest post by Marie Johnson.

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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

He needs help solving the brand challenge – er crime. There’s always more than the male perspective to consider and some brands still overlook that. Conflict is something many brands find hard to grasp because they don’t want to be associated with negativity.

14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Matching video content to technology buying committees by 2-Minute Explainer Blog. ** 5 STARS.

Twitter Verifies Vice President Paul Ryan

Ari Herzog

Paul Ryan was tapped by Republican National Committee presidential candidate Mitt Romney as his vice president. When he's not blogging, Ari helps brands improve their digital media marketing.

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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

At the same time, she has created a community within the brand that encourages fellow agents to grow and evolved their online presence. Why less can mean more when it comes to Facebook advertising with video. Virtual Reality.

Why Social Media Takeovers Can Work for Your Association

SocialFish

It’s done on Facebook, Twitter, Instagram, Snapchat – all the major channels. It’s good for their personal and professional brand. ). If they’re on a committee, have them post a picture of one of their meetings/maybe a few exciting things to come.

Make A Mobile Marketing Impact

Twist Image

and the brands that serve us. is Chair of the Mobile Entertainment Forum and Chair Emeritus of the Mobile Committee for the Internet Advertising Bureau. facebook. facebook group. Episode #295 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.

Hot Association Jobs This Week – April 19

SocialFish

Must have a proven ability to creatively problem solve; brand marketing experience is highly desirable. Responsible for managing and guiding the organization through an overall strategic branding plan implementation. Serving as the strategic brand steward.

Social Media Beyond The Sale

Diva Marketing Blog

We committee. A: As many as in your committee. Wondering how Facebook and Twitter will play the game. Say "hey" to him on Twitter @pchaney and on Facebook. . Business professionals plan. That's the way the DNA is programmed.

Tool Tuesday: Sprout Social Update

Akamai Marketing

In the picture at right, I’m looking at the conversations I’ve had with Gwen Woltz , SMCHI (Social Media Club Hawaii) Professional and Communications Committee member. Now, if we could only match those darn Facebook conversations, we’d be golden.

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B2B Social Media Gets Intimate

Social Media Marketing

It is now popular wisdom that Facebook, Twitter and Linkedin are good places for businesses to market their products and services. These B2B conversations will only be open to small stakeholder committees, no matter how trusted or influential those outside the circle may be.

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Lawyers: RDTC, Or How To Beat Your Competition In The Content Sharing Game

Myrland Marketing

It creates negative feelings on the part of the reader…not neutral feelings of who cares…but negative ones that actually impact your brand or reputation. This is a step backward in the branding and business development processes. THE CONUNDRUM.

Use Humor and Ridiculousness to Reach Your Audience

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” On Facebook, though, brands are competing with your wife, with your friends, and with Krispy Kreme doughnuts, so in order to get engagement, Cisco has to put together fun content.

Fetching Friday – Resources Mashup & a New Version of Friday

Kikolani

The good advice that killed my conversions – why you can’t copywrite by committee. How to build the perfect Facebook fan page , 2011 edition – a look at how to use the best new features of Facebook fan pages for your brand.

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The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin

Diva Marketing Blog

In fact, there was no committee or even social media team brainstorming on how to get into the World Cup social conversation. Perhaps we can encourage brands to be less "hashtag happy.". The U.S.A. won against Belgium in the World Cup game. not really. but sort of. .

The Only 4 Reasons Agencies Should Care About Their Own Content Marketing

Convince & Convert

Do clicks and retweets or Facebook fans really build your business? Who is a Facebook fan? Surprise, surprise, those posts will be found and read by the selection committee. Notice that number of Twitter followers and Facebook fans didn’t make the list.

[Interview] The Story Of The World’s First Global Flight Without Fuel, And How Social Media Helped

Audiense

It will be an international committee for clean technologies, and will look to promote the technologies that allowed us to complete this flight. To see how it could help with your brand, click here to request a demo or set up a trial account.

Complete Guide to Social Media for Banks & Financial Institutions

Sprout Social

The number of social messages needing a response from brands has increased by 18% over the past year, according to the Q2 2016 Sprout Social Index. Even though consumer expectations are on the rise, brand response rates across industries are declining. The State Liaison Committee.

[Interview] The Story Of The World’s First Global Flight Without Fuel, And How Social Media Helped

Audiense

It will be an international committee for clean technologies, and will look to promote the technologies that allowed us to complete this flight. To see how it could help with your brand, click here to request a demo or set up a trial account.

Time for a Change

Social Media Strategery

To give you some idea of how long ago that really was, consider this: Facebook didn’t exist (it wouldn’t launch on Harvard’s campus for another five months). I was on the Programming Committee for the first Gov 2.0 While I'm at C-K, I'll continue to blog here about social media, PR, advertising, and branding as well as my experiences in the PR industry – I hope you'll continue to read and engage with me here.

The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin

Diva Marketing Blog

In fact, there was no committee or even social media team brainstorming on how to get into the World Cup social conversation. Perhaps we can encourage brands to be less "hashtag happy.". The U.S.A. won against Belgium in the World Cup game. not really. but sort of. .

Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

They’ve got 652 Macs lined up looking at every single Tweet and Facebook post and Instagram photo associated with the Super Bowl, which is happening just an hour from where I stand at this very minute. Is it just me or does that sound an awful lot like Facebook to you?

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Decisions are made by ‘committee.’ ’ More often than not, that ‘committee’ is compsed of individuals who are not familiar with the organization responsible for the decision and the individuals are not aware of the consequences involved with varions decisions. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Facebook. The large-scale committee approach is powerful because it leans on the concept of the "wisdom of crowds" (to a certain extent) which says basically that the more input, the better the output. Most recently, the site launched a co-branded version of their service for Best Buy. featurelist.org is very similar to IdeaScale, but more public, not branded, and focused on software. facebook. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100.

Social Media Marketing Taps The Spirit of Entrepreneurship

Diva Marketing Blog

It's easy to get caught up in the excitement of a YouTube video or creating an "in vogue" Facebook page. Create several alerts that include: key words for your industry, your company name, branded products and throw in an "ego alert" with your name. It can be used to support strategies from building business-to-business relationships to creating stronger brands. Facebook - For companies with target audiences who are active in Facebook, there are two ways to go.

Productivity 2.0: How the New Rules of Work Are Changing the Game | Zen Habits

Buzz Marketing for Technology

Don’t plan and hold meetings and form committees — just launch the software or product or service and keep improving it. Don’t plan and hold meetings and form committees — just launch the software or product or service and keep improving it. Zen Habits. About.

Social Pros 24 – Shawn Morton, JPMorgan Chase

Convince & Convert

Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). I think what we are finding now is Facebook is even more similar to email than it was before.

Why Google Loves WordPress | Bare Feet Blog

Bare Feet Studios

Angelina Mizaki Selection Committee President The Daily Reviewer [link] NewMediaHowTo September 20, 2009 at 11:34 pm Why Google Loves WordPress: Although my friend Lorelle snickers a little when people are draw.

6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it. Speed kills in this environment, and you can’t succumb to endless committee meetings, planning and spreadsheets, when you can win or lose customers every minute of every day. What can your employees do in terms of being “ accidental marketers &# for the brand? But, if they tweet your brand, they expect you to answer in seconds.

The Most Important Blog Post You'll Probably Never Read

Viper Chill

MySpace played it safe and stopped innovating, and then Facebook stole the social network crown. If you enjoyed this post, you can: Save on Delicious Share on Facebook Print > [link] title="Click to send this page to Twitter!" Home What the F ? Cloud Living Say "Hi!"

How to Tell an Employee He Smells - Koka Sexton dot Com

Koka Sexton

Beginning with a positive statement, you could say, “Juan, I really appreciate the work that you’ve been doing on this committee.” Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS How to Tell an Employee He Smells As a business owner, you’re going to have to deliver bad news every once in a while. Here’s how to approach sensitive subjects without offending people. What’s so great about good news? Simple–everyone likes it.