Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands
MAY 21, 2019
In May 2018, Facebook announced that it would be launching a Clear History tool, which would give users the ability to delete data that the platform gathers from third-party websites. Then seen as a damage control move in the wake of last year’s Cambridge Analytica scandal, the tool is finally nearing its release as Facebook continues its bid to prioritize data privacy. With less data available for targeting built from the Facebook pixel (e.g. What about the Facebook pixel?