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4 ways to advance your agency with your social media strategy

Sprout Social

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. Agencies are brands too and need to be treated as such. Lead by example and let your agency’s social strategy shine through. .

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Storytelling: Brands will place more emphasis on storytelling and less on product features in order to connect with prospective buyers at an emotional level, said three B2B pros. “In order to effectively use social media and move the needle, brands need to focus on the right channels and invest money into these platforms.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

Klout currently, I think, takes in, I don’t know, six, eight social networks. Jason : …and tries to give you a score of how influential you are on social networking. What you have to understand about Klout, and services like Klout, is Klout is limited to reaching residents on social networks online.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. And unfortunately, social media is at fault for breeding this mentality and causing it to spread. Free is a great way to brand and attract followers.

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