Visually SM

JANUARY 10, 2021

People who say good things about your brand can influence others to become loyal consumers. It is essential to invest in building brand advocates to get new supporters. However, customer loyalty is stronger when someone supports a brand without incentives. In this article, you will see: What is a brand advocate?

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Pixlee

AUGUST 21, 2020

Your brand exists in a world of diversity, and it’s time for your marketing to reflect this. Jack Myers, media ecologist and founder of MediaVillage and AdvancingDiversity.org , says, “ Brands are challenged if they’ve failed to build a foundation of authentic commitment to diversity and inclusion. Are you ready to make the shift?

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Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. Since your social media followers are already interested in your brand, use that opportunity to invite them to join your subscriber list. Track your brand hashtags on Keyhole for UGC content 3.

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Pixlee

APRIL 13, 2021

Another noticeable change it has caused in consumer behavior is a higher emphasis on brand values like trust, accountability, and promise-keeping. . So how should an ecommerce brand combat the rising demands of the uncertain retail era we are still in the midst of while maintaining a loyal following? An unlimited shopping experience.

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Pixlee

JANUARY 20, 2022

For brands looking at social media channels to enhance their reach, esports has proven to be a massive opportunity. While there is considerable profit to be generated if you’re part of the esports industry, brands not directly in the gaming industry can also leverage esports viewership to their advantage. Image Source.

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Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. A social media advocacy strategy turns your biggest fans into brand advocates. A brand advocate is someone who loves your brand so much that they choose to voluntarily promote your products or services on their own social media channels.

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Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are.

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Pixlee

JULY 19, 2021

By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust. On the other hand, brands can repurpose the content influencers create to fit into their email marketing campaigns.

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Pixlee

MARCH 17, 2021

Unboxing videos, or videos that show customers taking a product out of it’s package and beginning to use it, are a goldmine for brands. This high-quality user-generated content (UGC) performs well, as 55% of unboxing video viewers surveyed claim the video convinced them to buy the product. Make the package a branding experience.

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Keyhole.co

JUNE 19, 2023

Customers feel that the brand is open to listen to their opinions, thereby building trust. They are more likely to buy from and stay with brands that communicate with them on an open channel. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand.

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Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement. Use a UGC Platform.

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Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories. This includes @mentions of your brand and tagged posts. Brand ambassadors.

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Hootsuite

JULY 6, 2022

Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates.

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Pixlee

SEPTEMBER 17, 2020

And while many brands were already thriving online, late arrivals to the ecommerce scene are catching up quickly. Before the holidays hit, run through this checklist to make sure your brand is prepared to offer the best experience for customers. . Looking to boost your current stream of UGC and build deeper community engagement?

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Buffer Social

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. When consumers post about a brand on social media, they can influence their followers’ buying decisions. ” and “Consumers find UGC 9.8x

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Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Each Yakima ambassador has a personalized page on the brand’s website, with an overview of their lifestyles and links to their favorite products.

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Pixlee

SEPTEMBER 1, 2021

The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Use UGC Widgets that Aren’t Impacted By the Code Freeze.

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Pixlee

SEPTEMBER 1, 2021

The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Use UGC Widgets that Aren’t Impacted By the Code Freeze.

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UGC Widget Retail Discount 52

Pixlee

JANUARY 12, 2022

In fact, 96% of Americans believe brand advertising is done to intentionally mislead. Today, brand building isn’t about broadcasting your brand to the customer. Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers.

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Pixlee

OCTOBER 15, 2020

Two of the most important days for any brand are quickly approaching – Black Friday and Cyber Monday (BFCM). To get the most out of this shopping holiday, you need to prepare your brand. To that end, here are a few tips you can use to properly prepare your brand and get the most out of BFCM this year. Get Started Early.

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

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Sprout Social

FEBRUARY 23, 2022

It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. Why Instagram shopping should be a top priority for ecommerce brands. But if you’re like most brands, the platform serves you best as an extension of your existing storefront. But times have changed.

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Pixlee

JUNE 30, 2020

Even more, these brands are using user-generated content to create authentic, timely, and relevant messages that resonate with the audience no matter the point in the customer journey. When used well, UGC combined with these ecommerce email templates will help boost conversions, and more importantly, build community with your database. .

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Pixlee

OCTOBER 4, 2021

You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators. To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. Top 10 Influencer Marketing Mistakes To Avoid.

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Social Media Strategies Summit

SEPTEMBER 28, 2023

Once primarily thought of as a marketing tactic for edgy brands, user-generated content (UGC) is quickly becoming a bigger and bigger element of content marketing strategies. But more important than those reasons is the fact that UGC also has a big impact on the bottom line. more likely to convert than the average customer.

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Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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Pixlee

APRIL 9, 2021

Communicating with your customers post-purchase can go a long way in capitalizing on purchase intent—but many ecommerce brands are missing out. . According to Shopify , an existing customer has an 80% chance of buying from your brand again, whereas a new customer only holds a 10-20% chance. What is Post-Purchase Communication?

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Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? What is Brand Loyalty?

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Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? What is Brand Loyalty?

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Pixlee

MAY 11, 2021

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). Ways to Reduce Bounce Rate with UGC. One of the ways to reduce bounce rate is user-generated content (UGC). Share UGC from your happy customers on your homepage and product pages!

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Hootsuite

SEPTEMBER 7, 2022

Here are a few sample goals to help you get started: Increase brand awareness. Manage brand reputation. An educator trying to land their next role may start by building brand awareness. University social media strategists may want to manage brand reputation or increase traffic. Attract new students with a campaign.

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Pixlee

NOVEMBER 11, 2021

If you leave your accounts like this, chances are prospects that look for your brand on social media will automatically assume that you have shut shop because your social presence is dead. Also, use social listening to monitor brand mentions and stay engaged with your followers. Market Community-First With User-Generated Content (UGC).

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Pixlee

OCTOBER 29, 2020

Abandoned cart emails are a critical win-back strategy for ecommerce brands. An automated abandoned-email campaign is set up once and then automatically sent to a specific individual when that person triggers a particular action. Remind Shoppers of What They Left Behind with UGC. Email Automation for Abandoned Cart Emails.

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Pixlee

JUNE 15, 2020

Brands who successfully pivoted to an ecommerce-first model are facing a challenge beyond customer acquisition: customer retention. Securing repeat customers and fostering customer loyalty have proven to be difficult challenges in the age of a recession, retail closures, and ever-shifting consumer sentiment towards brands.

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Pixlee

MAY 3, 2021

Verification also serves as proof that your account is the real, certified account for your brand, eliminating any questions about potential fake accounts. Ultimately, it helps your brand emerge as a trusted, credible account – and can lead to other privileges as well. . Collaborations with Prominent Influencers and Brands.

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Postcron

JANUARY 10, 2020

Further, customer reviews offer marketers valuable insight into what customers think about their brand. An effective email campaign can be used to power a firm’s online review strategy. In fact, organizations personalizing their emails generated 17 percent more revenue from their campaign compared to marketers who did not.

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