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Should My Business Bother To Have Social Media KPIs?

agora pulse

If brand awareness is top of your marketing department’s priority list, then Reach needs to be one of your social media KPIs. A 50 per month fan growth is great for a brand with 4000 followers but it wouldn’t be for one with 100,000! Reach is a bit like the CPI (cost per impression) metric. Brand Mentions. Engagement.

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Getting Started With Facebook Ads

Lucy Hall

In this post I will give you an overview of Facebook Ads, how they work and a quick guide to get you started. Facebook is HUGE! Using Facebook Ads is a great place to start! Using Facebook Ads is a great place to start! If you are running an event you can also create an ad to publicise your event page on Facebook.

CPI 60