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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

A website is the backbone of your digital presence, and it’s critical to out-optimize your competition, particularly in an era where mobile optimization is so important. Load Times: Does the website load quickly in all browsers, and on mobile-enabled devices? On Facebook, pay attention to how many people are “talking about this.”.

Analysis 106
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An Introduction to Social Media for Business

Sprout Social

There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Owned Media: Using Your Permission Marketing Assets.

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45 Marketing Tools to Consider for 2017

Razor Social

Other useful features include sentiment monitoring and trending topics analytics, mobile app analytics, event tracking, and much more. Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. BuzzStream.

Tools 40
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101 Marketing Tools and Technology Tips for 2017

Razor Social

They are there for their community and make them feel appreciated and connected to a brand on a more personal level. Create Facebook Ads with a warm audience. A warm audience is an audience that is already familiar with your brand. Set up a tracking pixel from Facebook on your site and track your visitors. Social Media.

Tools 40