Remove Brand Monitoring Remove Patterns Remove Social Media Remove Social Networking
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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” social ratio. Image credit: CMI.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

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How to create a complaint management system to protect your brand reputation

Sprout Social

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Identify repeat problems Complaint management systems allow users to zoom out and identify patterns and repeated issues by organizing complaints in a centralized place.

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#SproutChat Recap: Listening vs. Monitoring on Social Media

Sprout Social

Sprout’s Smart Inbox is a great at ensuring you never miss a mention, important hashtag or branded keyword. As these inbound messages are coming in, is your brand monitoring or actually listening to the needs and requests of your customers? Listening on Social Media Is Different Than Monitoring.

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5 Helpful Social Search Articles

Firebelly

Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. But from a search perspective, the emergence of social media has essentially expanded whats relevant. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency.

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8 Best Google Alerts Alternatives For Brand Mentions And Industry News

Keyhole.co

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. As you get better at monitoring, you’ll need customization options. all in one easy-to-use dashboard.

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The Impact of AI-Powered GIF Converters in Social Media Marketing

Webbiquity SMM

Roughly 93% of all Internet users are active on at least one social media platform, and the typical adult now spends nearly two-and-a-half hours per day on social media sites or apps. The Relevance of GIFs in Social Media Marketing GIFs have become versatile and highly effective tools for online visual communication.