Webbiquity SMM

MARCH 31, 2020

Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter. They are sick of the hate, the profanity, the pointless MAGA-vs-“the resistance” diatribes, the bots and trolls, the whole outrage industrial complex.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. That’s to say, it can help you with brand monitoring.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. You get to know what’s in the hype and current trend.

Tools 52

Tools Sentiment Analysis Metrics 52

Sprout Social

JANUARY 10, 2024

Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 105

Reputation System Brands Knowledge Base 105

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

MARCH 7, 2022

It can be hard to figure out what’s really important, and what are buzzword trends. We also know the world of social listening is one that can make or break our brand’s reputation. When you follow trends around a certain topic, or a specific hashtag, you start to understand: What people are worried about. Identifying Prospects.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MAY 12, 2023

But did you ever wonder how the best industry leaders always seem to conjure a vital issue to address? Their undisputed secret lies in keyword monitoring tools. Yes, you will be astonished to know that keyword monitoring is not just a spying technique but your ticket to boost your branding, sales, and revenue.

Tools 52

Tools Strategy Marketing Analysis 52

Oktopost

NOVEMBER 16, 2023

Track follower demographics such as location, company, gender, title, and industry to ensure you are attracting the right audience and to identify if any of your current followers are potential prospects. Overall, the goal is to identify trends and patterns within the data. Ask yourself, what story is the data telling me?

Analysis 69

Analysis Data Sentiment Metrics 69

Webbiquity SMM

NOVEMBER 27, 2018

Brand monitoring is vital, enabling marketers, PR professionals, customer service leaders and others to respond rapidly to comments or issues. But it’s also important to keep tabs on what customers and key prospects are talking about on Twitter, even when your brand isn’t the topic.

Team 160

Team Marketing B2B Eventful 160

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Sprout Social

MARCH 10, 2017

Despite its in-the-moment nature, having a defined Instagram strategy is imperative for brands. In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Benchmarking Success with Key Metrics. Dig into Competitive Data. Understanding and Driving Growth.

Report 103

Report Instagram Hashtag Metrics 103

Keyhole.co

JANUARY 15, 2024

Proactive trend identification and analysis When you hear that a crisis is unfolding, it’s useful to know where on the internet it’s happening. While some keywords will be applicable to every business—such as your brand name, sentiment keywords, and competitor names—others will be industry-specific.

Sentiment 52

Sentiment How To Reputation Analysis 52

Sprout Social

FEBRUARY 13, 2019

From consumer trends, market research, product feedback, competitive intelligence and strategic direction – armed with the right tools, every business the opportunity to improve with social data. In addition, take your day-to-day brand monitoring a step further and turn it into brand analysis.

Authentication 102

Authentication Analysis Sentiment Tumblr 102

Keyhole.co

SEPTEMBER 12, 2023

They can: Humanize your brand Enhance visibility and brand awareness Establish your brand as an industry expert Boost website traffic Generate better leads In short, it’s an inexpensive and highly effective channel to reach a larger audience in minutes and make a name for your brand. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Oktopost

JULY 18, 2023

Unlike social media monitoring, which is a more passive process of keeping a tab on your own brand mentions (tags, for instance), social listening is proactive. Social listening is key to informing your brand’s understanding of customers and leads. Social media is great for generating behavior-based insights.

B2B 62

B2B ROI Social Media Sample 62

Keyhole.co

MAY 31, 2023

You should start measuring your social media statistics with that of the set benchmarks across your particular industry. Research your industry Researching your industry is important to navigate the vast sea of information to find the right competitors to benchmark against. Now how would you do that?

Social Media 52

Social Media Strategy How To Analysis 52

Oktopost

DECEMBER 22, 2019

You might also discover influencers in your market and industry while they’re just starting to make a name for themselves, giving you the chance to develop beneficial relationships with trusted voices. Ten Great Brand Monitoring Tools. Google Trends. Best of all, Google Trends is free. TrackMaven.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

DECEMBER 13, 2023

Managing your brand’s online presence and reach can be a challenging task. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

NOVEMBER 13, 2023

Location: With permission, a user’s location can inform the algorithm about regional preferences and trends. It can also help you optimize your content using relevant keywords, hashtags, and trends your followers are interested in, thus increasing your visibility on the platform. TikTok is driven by trends.

SEO 52

SEO Content Hashtag Trends 52

Proactive Report

OCTOBER 14, 2013

Know how to research the landscape around the brand. Monitor industry and customer trends and sentiment. Monitor trends, manage content and interactions and measure results. So what exactly is expected of a Director of Content? Tap into the conversations of the audiences you want to reach.

Tips 100

Tips Content Training Marketing 100

Keyhole.co

MAY 30, 2023

Oftentimes, you see a handful of players dominating a particular industry despite having so many brands offering the same thing. How to identify competitors in your industry? Here’s a step-by-step guide to identifying your competitors in your industry: 1. Did you hit the plateau of customer acquisition?

Analysis 52

Analysis How To Marketing Price 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Create on-brand posts for your employees to share and send your message further.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Socialert is an advanced Twitter analytics tool that comes with a goldmine of data to track your brand’s performance on Twitter. G2Crowd Rating: 4.2.

Analytics 72

Analytics Tools Twitter Hashtag 72

Unmetric

SEPTEMBER 9, 2019

Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Budget: Under $500 per month.

SM2 202

SM2 Vocus Alterian Radian6 202

Buffer Social

NOVEMBER 6, 2016

In a world where customer service is becoming the new marketing – understanding how to find, monitor and respond to social mentions is a great skill for marketers to develop. Each week, we interview on e of the very best in social media marketing from brands in every industry. Mentionable Quotes and Shareable Snippets.

Influencer 91

Influencer Strategy Tweetdeck Marketing 91

Unmetric

JUNE 11, 2019

Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand. You can also benchmark your social media performance with competitors from the same industry. You can filter the results further based on industry and geography. Pricing: Starting from $1000 per month to monitor 30 brand profiles.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

JUNE 19, 2023

Implementing social listening tactic Social listening involves monitoring digital conversations to understand what customers say about a brand and its industry online. It goes beyond just monitoring social media platforms for brand mentions and hashtags. Keyhole helps brands learn their impact online.

Social Media 52

Social Media UGC Content Loyalty 52

Saying It Social

JUNE 3, 2010

Brand monitoring: Having a social media presence gives you a better understanding of what current and potential customers are saying about your products and services. This will attract the attention of new customers interested in your industry and increase your reputation as an expert in your field. Blog at WordPress.com.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Saying It Social

FEBRUARY 4, 2010

of upcoming trends [link] Seesmic – Twitter & FB app [link] Twitterrific – Mac & iPhone app [link] TweetDeck – Twitter, FB & MySpace app [link] Power Twitter – Firefox Add-on https://addons.mozilla.org/en-US/firefox/addon/9591 Twuffer – schedule tweets for later! Buzz Index – Today?s It’s also structured very carefully.

List 149

List Social Media Tips TweetBeep 149

Keyhole.co

MAY 3, 2023

Or, to educate your content strategy, you may want to track hashtags in your industry to learn what types of content your target demographic engages with most. This may be your own hashtag, a competitor’s hashtag, or a trending topic. Sentiment Analysis Beyond pure quantity, it’s important to know how people feel about a topic.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Keyhole.co

OCTOBER 10, 2023

You can monitor changes in sentiment levels in real-time so you can swoop in and take action to fix the underlying problem if you notice negative mentions trending up. Knowing the negative sentiments around a competing brand will allow you to capture their customers by steering them towards your product and brand.

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

OCTOBER 28, 2019

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Consistency ensures that you’re benchmarking trends with accurate, dependable data. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention.

Metrics 112

Metrics Social Media CPM CPC 112

Sprout Social

FEBRUARY 29, 2024

Trend analysis One important part of maintaining a relevant and exciting TikTok strategy is staying on top of popular TikTok trends. Knowing what’s trending improves your chances of going viral on the platform and reaching a massive audience with a single video. Brand24’s TikTok analytics is of a different sort.

Analytics 100

Analytics Tools Strategy Price 100

Sprout Social

JANUARY 16, 2024

In the context of AI marketing , sentiment analysis tools help businesses gain insight into public perception, identify emerging trends, improve customer care and experience, and craft more targeted campaigns that resonate with buyers and drive business growth.

Sentiment 97

Sentiment Analysis Tools API 97

Keyhole.co

OCTOBER 21, 2023

Industry trends Markets change quickly as a result of new trends. You may better understand these trends by keeping an eye on social media, which enables you to adapt your plans to changing market conditions. ” Who has access to social media monitoring’s power? .”

Social Media 52

Social Media Sentiment Reputation Analysis 52