Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. Monitor This. Blogpulse Trends. Ubervu (beta). Web Page Changes. WatchThatPage.com. Twitter Search. UberTwitter. Boardtracker. BoardReader. Social Media.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Keyhole.co

MARCH 6, 2024

But you also need to be able to turn all that into meaningful information that you can use to power up your marketing strategy. Generally, when people share content and mention brands, it might look great, but this doesn’t always result in a positive outcome for a business.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Keyhole.co

NOVEMBER 13, 2023

Video tags: Hashtags (#) attached to videos help the algorithm identify the video’s subject matter and connect it to user interests. Now that we have a better understanding of what TikTok and Google are looking for, let’s discuss ways to optimize your TikTok SEO strategy for maximum reach on the platform.

SEO 52

SEO Content Hashtag Trends 52

Sprout Social

JANUARY 10, 2024

A complaint management system will quickly identify, categorize and organize complaints to solve customer problems fast, so your team can focus on executing a winning customer experience strategy. Brand loyalty A negative experience with your brand may deter some customers for good.

Reputation 105

Reputation System Brands Knowledge Base 105

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. Like actual listening, social listening can be the glue that holds your marketing strategy together. But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

JANUARY 17, 2024

It’s about understanding the “why,” gaining a deep understanding of your audience, and refining your campaign strategy. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. But this process comes with its own set of challenges.

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Analysis Data Sentiment Metrics 69

Keyhole.co

FEBRUARY 3, 2024

That’s to say, it can help you with brand monitoring. Strategies for increasing SOV Looking for ways to improve your SOV? Here are three simple strategies that you can implement today. An HR company, Remote, demonstrates a prime example of using this strategy to its advantage. Posting this webinar on LinkedIn (vs.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

MARCH 10, 2017

Despite its in-the-moment nature, having a defined Instagram strategy is imperative for brands. In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Tracking and Monitoring Campaigns. Benchmarking Success with Key Metrics.

Report 103

Report Instagram Hashtag Metrics 103

Keyhole.co

SEPTEMBER 12, 2023

Here, you get instant access to brand mentions across social, news, blogs, videos, etc. Moreover, it also offers brand tracking tools to help you monitor competitor performance. The platform lets you generate practical content ideas and hashtags to escape the creative block.

Tools 52

Tools Social Media Curata Price 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. When is Social Studio shutting down? Want to go deeper?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

OCTOBER 24, 2022

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Right from brand monitoring and profile analytics to hashtag tracking and sentiment analysis, Keyhole has everything you need under one roof.

Metrics 52

Metrics Analytics Analysis Hashtag 52

Unmetric

JULY 9, 2019

In this article, we’ve rounded up the best analytics tools that offer an array of features to help you increase brand visibility and fine-tune your Twitter strategy. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social.

Analytics 72

Analytics Tools Twitter Hashtag 72

Buffer Social

NOVEMBER 6, 2016

In a world where customer service is becoming the new marketing – understanding how to find, monitor and respond to social mentions is a great skill for marketers to develop. It can help to shape your marketing strategy, too! Why listening to peers and competitors is a great way to improve your strategy. Enjoy the show?

Influencer 91

Influencer Strategy Tweetdeck Marketing 91

Unmetric

JUNE 11, 2019

And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting. Free trial: available for 30 days. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. Bonus: You can add campaign hashtags and keywords to Keyhole.

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Social Media UGC Content Loyalty 52

Oktopost

NOVEMBER 30, 2023

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. Recognizing the origins of website traffic is pivotal, as it aids in understanding the effectiveness of various marketing strategies, allowing for adjustments based on what resonates with our audience.

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Forums Reddit Analytics Sentiment 62

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Oktopost

DECEMBER 22, 2019

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. Brand 24. . If you’re looking to shape specific customer experiences, Brandwatch has the features to deliver the information and insights you need.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

MARCH 9, 2023

BrandMentions BrandMentions is another social media monitoring tool that offers standard features like brand monitoring, competitor tracking, sentiment analysis, and reputation management. Pro: BrandMention also allows you to integrate website traffic monitoring into your analytics reports.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

OCTOBER 13, 2023

To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting is a hiring strategy that involves using social media platforms to share job postings, search and communicate with potential job candidates. Also when posting a job opening, it’s important to keep hashtags in mind.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. This way, you can compete better in the stifling brand race.

Tools 52

Tools Sentiment Analysis Metrics 52

Sprout Social

FEBRUARY 13, 2019

The answers to these questions reach beyond brand and even marketing. They provide insights that can inform an entire business strategy. Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. What don’t they like?

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Authentication Analysis Sentiment Tumblr 102

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Unmetric

SEPTEMBER 9, 2019

It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. These insights will go a long way in helping you fine-tune your content strategy. Promoted post-detection: Paid social efforts help brands get more visibility than organic reach does.

Tools 85

Tools Hitwise Analysis Price 85

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Brand monitoring is vital, enabling marketers, PR professionals, customer service leaders and others to respond rapidly to comments or issues.

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Team Marketing B2B Eventful 160

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 100

Analytics Tools Strategy Price 100

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. It involves consistently monitoring and evaluating your audience’s needs and preferences. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream.

Hashtag 106

Hashtag Analytics Tools Price 106

Hootsuite

JUNE 29, 2023

Here are 22 reasons you’ve got to get your brand online , ASAP.) 10 top brand reputation management strategies 1. Build your brand awareness It’s hard to build a great reputation if no one knows about you. For instance, did you know Neil Young had his own brand of MP3 player ? How do you determine brand reputation?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

JULY 20, 2023

Optimize your social media strategy with the Optimization tab. Keyhole allows you to compare your performance to theirs, including best posting times, popular content types, top hashtags, average engagement rate, and more. Stay on top of any keyword or hashtag with Keyhole’s robust tracking capabilities.

Industry 52

Industry News Google Brands 52

Firebelly

JANUARY 14, 2010

Twitter : Follow @MLKDay and/or use the hashtag #MLKDAY to discuss news and events surrounding the 2010 National MLK Day of Service. YouTube : Chances are good that you will hear sound bites from Kings famous I Have A Dream speech on television news, but on YouTube you can watch it in its entirety, among other speeches he made.

Social Media 118

Social Media Syndication Flickr Paid Search 118

Keyhole.co

OCTOBER 10, 2023

Ultimately, this knowledge will allow you to develop product and marketing strategies that drive engagement, increase conversions, and address customer pain points. The brand’s net positive sentiment dropped from 23% to -4%. How do you determine brand sentiment? Start your free trial with Keyhole today.

Sentiment 52

Sentiment Analysis Brands How To 52

Firebelly

JANUARY 13, 2010

It allows you to update your Facebook status from Twitter, but you can choose which tweets you want to syndicate by ending the tweet with the hashtag #fb. If they're going to steal the standard, they should incorporate the entire technology, including @symbols and #hashtags. Am I alone here? Does this bother anyone else as well?

Syndication 101

Syndication MySpace Paid Search Social Media 101

Hootsuite

MAY 16, 2023

By reading this post, you’ll have at your disposal the tools and strategies to “hear” what your customers say about your brand. It includes ways to humanize your brand and promote the positive vibes your fans share. From qualitative analysis, you’ll learn what hashtags and trends people associate with your brand.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

JUNE 30, 2021

Five ways social media data can take your strategy to the next level. Thankfully, many different data sources can help with this and some interesting techniques to improve social selling with a data-driven approach and craft a better media strategy for business. . Improve data quality. Use cross-channel marketing.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

OCTOBER 21, 2023

Various forms of social media monitoring The task of social media monitoring is not universally applicable. Brand monitoring: Monitor the conversation about your brand on social media. Competitor monitoring: See your rivals from the other side of the fence.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

MARCH 1, 2023

Five ways social media data can take your strategy to the next level Unlike years past, driving revenue from social media now requires more than just boosting your top posts. One of which is by utilizing data to craft a better media strategy for your brand. or “Which age cohort is sharing our content?” Not convinced?

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Data Social Media Strategy CPC 52