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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. It’s also an important form of competitor research.

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What is brand monitoring and why is it important?

Sprout Social

There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand. What is brand monitoring? Brand monitoring vs. social monitoring.

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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Why Should I Measure Hashtag Performance? Segment Your Audience This is one most people miss.

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How to Use Social Listening to Retain More Customers

Webbiquity SMM

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. Social listening, and more broadly online brand monitoring, is essential. Guest post by Mehdi Hussen.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Agorapulse. Union Metrics.

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TikTok SEO Guide: 5 Steps To Optimize Your Content For Maximum Reach

Keyhole.co

Video tags: Hashtags (#) attached to videos help the algorithm identify the video’s subject matter and connect it to user interests. It can also help you optimize your content using relevant keywords, hashtags, and trends your followers are interested in, thus increasing your visibility on the platform.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience.

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