Webbiquity SMM

MARCH 31, 2020

Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter. Of the top 500 people in event marketing per BizBash magazine (a group that should definitely be social media active), just 119 —less than a quarter—even have a Twitter account, and many of those are inactive.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Harp Interactive

JANUARY 6, 2010

However, Google Alerts are limited – and aren’t designed to be a comprehensive online brand management tool. Here are the steps you need to take in order to deploy an ongoing online brand monitoring campaign. Choose the Keywords You Need to Monitor: Anything associated with your brand and company needs to be monitored.

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Keyhole.co

APRIL 25, 2023

Use relevant hashtags: Hashtags help more audiences discover your content, so use relevant hashtags in your posts. Right from brand monitoring and profile analytics to hashtag tracking and sentiment analysis, Keyhole has everything you need under one roof. But even that might add to your work pile!

Instagram 52

Instagram How To Collaboration Hashtag 52

Keyhole.co

MARCH 6, 2024

But that’s only the beginning of your journey – you must be able to understand the kind of interactions people are having with your brand, and this makes sentiment analysis an essential factor for growth. You can tap into current trends, map out the popularity of trends, and even do market research using keywords and hashtags.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Oktopost

MARCH 7, 2022

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. What tools they are using.

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B2B Sentiment Analysis Reputation 155

Keyhole.co

NOVEMBER 13, 2023

Video tags: Hashtags (#) attached to videos help the algorithm identify the video’s subject matter and connect it to user interests. It can also help you optimize your content using relevant keywords, hashtags, and trends your followers are interested in, thus increasing your visibility on the platform.

SEO 52

SEO Content Hashtag Trends 52

Sprout Social

MARCH 10, 2017

In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Monitoring some of the most inspirational brands on Instagram will likely reveal that strategic product promotion and hashtag usage results in better audience engagement and growth.

Report 101

Report Instagram Hashtag Metrics 101

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

Reputation 102

Reputation System Brands Knowledge Base 102

Keyhole.co

JANUARY 13, 2021

Share of voice can be calculated for different social media metrics, whether it’s hashtag impressions, engagements, brand mentions, followers, or any other conceivable metric. The share of voice formula is: SOV = Your brand’s measures / Total market measures X 100%. How do I calculate share of voice?

Social Media 88

Social Media Metrics Brand Monitoring Hashtag 88

Keyhole.co

OCTOBER 24, 2022

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Right from brand monitoring and profile analytics to hashtag tracking and sentiment analysis, Keyhole has everything you need under one roof.

Metrics 52

Metrics Analytics Analysis Hashtag 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Hootsuite doesn’t limit tracking or charge extra to monitor more mentions.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

SEPTEMBER 12, 2023

Here, you get instant access to brand mentions across social, news, blogs, videos, etc. Moreover, it also offers brand tracking tools to help you monitor competitor performance. The platform lets you generate practical content ideas and hashtags to escape the creative block.

Tools 52

Tools Social Media Curata Price 52

Keyhole.co

JANUARY 17, 2024

Keyword monitoring Track specific keywords, hashtags, and phrases relevant to your brand, industry, or any related topic to uncover important conversations. Identify trends, monitor brand mentions, and understand audience sentiments associated with these keywords. Tools used in social listening 1.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

MAY 12, 2023

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. Its straightforward interface doesn’t complicate tracking keywords, hashtags, or even social media profiles.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

FEBRUARY 3, 2024

That’s to say, it can help you with brand monitoring. Not just that, Keyhole is a complete social media management tool. But it can also help you with campaign management, influencer marketing, competitor analysis, market research, etc.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Mentionlytics makes use of advanced AI for social listening and brand monitoring. Pricing: Brand24 has 4 pricing plans: Individual, Team, Pro, and Enterprise.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Unmetric

JULY 9, 2019

In addition to that, the tool also tracks the engagement score of hashtags used in your tweets, brand campaigns, and retweets. With their brand monitoring feature, you can learn how your branded keywords are used by your audience and also identify relevant brand mentions.

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

MARCH 9, 2023

BrandMentions BrandMentions is another social media monitoring tool that offers standard features like brand monitoring, competitor tracking, sentiment analysis, and reputation management. Pro: BrandMention also allows you to integrate website traffic monitoring into your analytics reports.

Tools 84

Tools Sentiment Hubspot Price 84

Ignite Social Media

JUNE 15, 2017

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. However, the values of social listening extend beyond brand monitoring, and can be a strong asset when applied to influencer activations.

Influencer 130

Influencer Strategy Sentiment Marketing 130

Oktopost

NOVEMBER 16, 2023

Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. This lets you monitor external conversations among prospects on public forums, competitor pages, industry hashtags, and more. The data is out there.

Analysis 69

Analysis Data Sentiment Metrics 69

Direct Marketing Observations

JUNE 21, 2010

I was pulling some info about tomorrow’s # hashtag social media host Shel Holtz when I came across a video on his Posterous page about Gatorade’s brand monitoring war room. The video is well done and I love how they are investing time and effort in polishing and managing the brand via a social media war room.

Posterous 131

Posterous Brand Monitoring Hashtag Hosting 131

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. This way, you can compete better in the stifling brand race.

Tools 52

Tools Sentiment Analysis Metrics 52

Unmetric

JUNE 11, 2019

There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand. You can dissect which type of your posts on social garner more engagement and at what time.

Analytics 125

Analytics Tools Social Media Curation 125

Oktopost

DECEMBER 22, 2019

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. The technological tools you employ can make a big difference in your ability to filter the signal from the noise and focus your analytics on the messages that really matter.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

JUNE 19, 2023

GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. Bonus: You can add campaign hashtags and keywords to Keyhole. It goes beyond just monitoring social media platforms for brand mentions and hashtags.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. It involves consistently monitoring and evaluating your audience’s needs and preferences. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream.

Hashtag 106

Hashtag Analytics Tools Price 106

Oktopost

NOVEMBER 30, 2023

For this reason, you should use a social listening tool that will pick up on your brand name as well as specific keywords and hashtags related to your industry. By employing a social listening tool , you’ll be able to track more of the conversations around your content and brand, identify the source, and measure its impact.

Forums 62

Forums Reddit Analytics Sentiment 62

Keyhole.co

OCTOBER 13, 2023

They can easily track keywords, #hashtags, @accounts and URLs on Instagram, Twitter, Facebook and Youtube. Also when posting a job opening, it’s important to keep hashtags in mind. To find the right candidates, look for and use relevant hashtags. To find the right social network, HR managers can use analytics.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Brand monitoring is vital, enabling marketers, PR professionals, customer service leaders and others to respond rapidly to comments or issues.

Team 160

Team Marketing B2B Eventful 160

Keyhole.co

OCTOBER 31, 2022

It involves consistently monitoring and evaluating your audience’s needs and preferences. Hashtag tracking can make this process much easier, and effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Hashtags and Their Significance. Of course, you have.

Hashtag 52

Hashtag Analytics Tools Price 52

Sprout Social

FEBRUARY 13, 2019

In addition, take your day-to-day brand monitoring a step further and turn it into brand analysis. In addition, the keyword search capability offers a “search engine for social”, making it easy to quickly dive into different focus areas within your brand, industry or competitive Topics.

Authentication 101

Authentication Analysis Sentiment Tumblr 101

Sprout Social

MARCH 3, 2017

Sprout’s Smart Inbox is a great at ensuring you never miss a mention, important hashtag or branded keyword. As these inbound messages are coming in, is your brand monitoring or actually listening to the needs and requests of your customers?

Social Media 40

Social Media Patterns Brand Monitoring Social Media Management 40

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. Crisis and reputation management: The platform offers services to help brands manage online crises and maintain a reputable air.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Unmetric

SEPTEMBER 9, 2019

It provides a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. Using the tool’s hashtag tracker, you can discover the most engaging hashtags used by your brand. You can dissect which type of your posts garner more engagement and at what time.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

JULY 20, 2023

Keyhole allows you to compare your performance to theirs, including best posting times, popular content types, top hashtags, average engagement rate, and more. Stay on top of any keyword or hashtag with Keyhole’s robust tracking capabilities. Analyze sentiment analysis to understand how the world feels about your brand.

Industry 52

Industry News Google Brands 52

Buffer Social

NOVEMBER 6, 2016

I like to make sure everything fits together well and that anything we set up as a team with mention or with monitoring in general makes sense with the other processes we have such as publishing. We’d love to connect with you at @buffer on Twitter or with the hashtag #bufferpodcast. Mentionable Quotes and Shareable Snippets.

Influencer 91

Influencer Strategy Tweetdeck Marketing 91