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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not.

Twitter 228
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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Why Should I Measure Hashtag Performance? Segment Your Audience This is one most people miss.

Hashtag 52
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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. What is Social Listening?

B2B 155
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How Do I Calculate Follower Growth Rate?

Keyhole.co

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Now you can feed in the formula given above in spreadsheets and create your own follower growth rate calculator. Get started for free here. Final Words.

Metrics 52
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’. Pro: Sprout Social offers an all-in-one social inbox to track Facebook, Twitter, Instagram, and LinkedIn in one place.

Tools 84
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How & Why You Should Start Social Media Recruitment For Your Business

Keyhole.co

They can easily track keywords, #hashtags, @accounts and URLs on Instagram, Twitter, Facebook and Youtube. Since social media feeds are largely made up of images, this kind of content will generate the highest response from job seekers. Also when posting a job opening, it’s important to keep hashtags in mind.

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Brand Monitoring 101: Tips and Tools for Tracking What People Think of You

Hootsuite

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.