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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention. Audience Growth Rate measures the speed at which your brand’s following increases on social media.

Metrics 112
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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. Keyhole’s real-time alerts provide valuable insights into your brand’s online reputation with sentiment analysis.

Tools 52
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5 Tips To Boost Sales With Proper Data-Driven Social Media Strategy

Keyhole.co

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Cost-Per-Click (CPC) : The price a marketer pays per individual clicks on a paid social media post. For example, the average CPC in Facebook is $0.97

Data 108
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9 Essential Social Media Metrics To Track In 2023 [+ 6 Best Tools]

Keyhole.co

Volume and Sentiment The volume metric indicates how much people are talking about your business or brand online. Sentiment shows you how people feel about your brand. To measure sentiment, monitor messages and relevant keywords online. Sentiments around your brand. Volume and sentiment 5.

Metrics 52
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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Cost-Per-Click (CPC) : The price a marketer pays per individual clicks on a paid social media post. For example, the average CPC in Facebook is $0.97

Data 52
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10 Best Facebook Competitor Analysis Tools

Keyhole.co

Offers sentiment analysis. With powerful sentiment analysis features, it dives deep into the sentiment of your audience. Comes with themes and topics for better engagement Offers sentiment analysis. Pros: Reports show detailed engagement analysis, brand monitoring, changes in audience growth, graphs, etc.