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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

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How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories

Firebelly

A Closer Look at Twitter’s Latest Features for Businesses By Adam Ostrow Later this year, Twitter is expected to release a variety of features for business users, some of which have already been enabled for testing on a number of accounts.

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Firebelly Marketing's Upcoming Speaking Engagements

Firebelly

March 17th Are You Ready For The Social Revolution?

Upcoming 100
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19 Hootsuite alternatives for your brand in 2024

Sprout Social

While Buffer won’t have as many features as Hootsuite or Sprout Social, it’s well-suited to creators, individuals, entrepreneurs and small businesses. LiveAgent also highlights its social media monitoring and customer service platform as part of its software, further bridging the gap between customer service and social team workflows.

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The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone who is new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 105
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Megan O’Neill offers helpful tips for increasing exposure of your online videos, including using annotations across videos, creating playlists, and actively participating in the YouTube community. Cohen describes how GE found success with a private social media community. Social Media Case Studies.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. Derek Edmond details five ways B2B marketers can use Twitter as one of their online marketing channels, such as for link building initiatives and brand monitoring.

Tools 201