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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. Derek Edmond details five ways B2B marketers can use Twitter as one of their online marketing channels, such as for link building initiatives and brand monitoring.

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