Sprout Social

APRIL 15, 2024

A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. This can snowball into reputational damage for the company that impacts revenue and customer trust.

Press Release 94

Press Release Banking Reputation Marketing 94

Sprout Social

DECEMBER 20, 2023

A robust social media analytics and reporting tool enables social teams to demonstrate and prove ROI, and understand the full impact of their efforts. This means offering different kinds of reports that span channels, individual post breakdowns and paid vs. organic metrics. It also happens to be the most difficult.

HootSuite 111

HootSuite Brands Price Collaboration 111

Keyhole.co

APRIL 26, 2023

Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. Create ready-to-share custom reports Top Social Media Metrics to Track 1. You can use a simple spreadsheet to monitor your follower growth each month. It indicates how viral your content has gone.

Metrics 52

Metrics Social Media Tools Sentiment 52

Keyhole.co

NOVEMBER 4, 2020

Simplifying your reporting — so you can easily share results with your team. Pro: You’ll be impressed by Agorapulse’s Twitter reporting functionality. The tool generates specific reports for your Tweets, mentions, retweets, and favourites as well as other engagement stats. Tailwind 22. TweetReach 23. Viralwoot. BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105

Webbiquity SMM

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Keyhole.co

FEBRUARY 13, 2022

Keyhole is a social media analytics tool that automatically collects social media data & creates reports for you. Simplifying your reporting — so you can easily share results with your team. Saving you a huge amount of time — as you don’t have to crawl different social platforms looking for and reporting your social analytics.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. The Right Way to Build Brand(s) via Twitter by iMedia Connection.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Buffer Social

FEBRUARY 9, 2017

How in-depth do your reports need to be? Social listening – Do you need social listening/brand monitoring capabilities? Analytics & reporting. When you think about your team’s overall social media goals, what are the key metrics you’ll need to track and report on? How in-depth do your reports need to be?

Social Media 40

Social Media Tools Marketing How To 40

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207

Tools Social Media Netvibes Sample 207

Visually SM

OCTOBER 20, 2014

Smart businesses know that social media is a power to be reckoned with: social media channels create a direct line of communication between your company and consumers, and they give anyone with an Internet connection instant access to the latest buzz around your products or services. Visually’s Google Analytics Report.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100