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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social media listening tools help you understand who the big players are in your niche. Spot competitor campaigns as they launch. From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere. Get in early on trending topics.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. The most-commonly used are Hootsuite (10.8%), Sprout Social (20.2%), and Buffer (13.9%).

Research 257
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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

On the other hand, social listening is like tuning in to your audience’s favorite radio station. It’s about understanding the “why,” gaining a deep understanding of your audience, and refining your campaign strategy. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Hootsuite Hootsuite is one of the longest-standing and most popular social media management platforms.

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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

You still need to carve a memorable niche among audiences, particularly on social media platforms. So, running engaging campaigns can be daunting. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Mentionlytics is a solid social media management platform.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts.

Analytics 204
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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short. If your strategy includes paid ads , analyze campaign metrics to optimize performance and budget allocation. For example, you may discover increased comments for a particular campaign.