How does your brand look on social media?

Janet Fouts

A potential employer can use a variety of tools to see how well you manage your personal brand online. After all, if you can’t make your own brand stand out how are you going to help them with theirs? Is the overall impression you get of your brand what you want it to be?

Creating categories and definitions by doing, not debating

The Way of the Web

I manage my own paid advertising campaigns. I manage paid advertising campaigns for other people. I manage affiliate campaigns for other people. Those are brand assets. What builds a brand is making stuff available, seeing how people respond and then building on it.

Trending Sources

5 Ways to Battle Social Media Stump

Harp Interactive

With so much hype surrounding the enormous benefits for businesses to reap with social media, many have eagerly (and expectantly) jumped into the social landscape with a Twitter account and maybe even a Facebook profile or fan page built around their brand or business.

50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

To succeed in today’s connected world, you need to build a community around your company, brand, and products. Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. 26: The 29 Best Social Media Monitoring Tools.

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Managing Feedback

Idaconcpts

You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. So the solution is to take more control over your brand. Some brands utilize social media very well, some brands not so well.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

26 Social Media Monitoring Tools [Reference Guide] by Razor Social. ** 5 STARS. It’s unusual to have sentiment analysis available for a monitoring tool with a relatively low starting price” of under $100 per month).

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10 Benefits of Twitter for Businesses

Harp Interactive

Brand Awareness Whether you have a well established brand and are seeking top-of-mind awareness, or you are a fledgling brand, business or organization just starting out, you can successfully launch or solidify your brand on Twitter to your followers and beyond.

10 Benefits of Twitter for Businesses

Harp Interactive

Brand Awareness Whether you have a well established brand and are seeking top-of-mind awareness, or you are a fledgling brand, business or organization just starting out, you can successfully launch or solidify your brand on Twitter to your followers and beyond.

Monitor Your Brand Online-Part 1

Harp Interactive

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. The first step to monitoring your brand reputation is listening. Here are the steps you need to take in order to deploy an ongoing online brand monitoring campaign.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Which social media monitoring tools should I use? What should I monitor for? Tim McCord emphasizes the need to create a team when crafting a social media policy and selecting monitoring tools. She uses the word campaign unfortunately, but otherwise it’s a helpful post.

The Convergence of Search and Social Part 2 – Social Media

Josh S Peters

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Enhance Branding and Awareness . Branding and awareness is the entire premise of TV commercials and billboards.

How to Choose the Best Social Media Marketing Tool for Your Business

Buffer Social

Do you want to increase brand awareness? And as the public face of your brand, you want to make sure they have the right tool. Paid social campaigns – Do you need the ability to manage paid social campaigns? (FB Paralysis by analysis.

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3 Ways to Incorporate Social Listening into Your Influencer Marketing Strategy

Ignite Social Media

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. However, the values of social listening extend beyond brand monitoring, and can be a strong asset when applied to influencer activations.

How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

How can brands and individuals make their tweets stand out? Alex Bossenger shows how to use Twitter analytics to “find the data you need to track your campaign success” in this richly illustrated post.

Open Research: A Framework for Social Analytics

www.web-strategist.com

Why not just establish some sort of conversion goal from the web on your own site (blog or www) as hub and create a social segmentation, establish process to campaign tag special links / promos and set everything else as a KPI (community size, engagement events).

100 Media Monitoring Tools for PR

www.pamil-visions.net

When it comes to media monitoring and analytics, it’s really hard to choose. Hopefully, this list will give you enough choices, and if you know of a monitoring tool you’d like to recommend, please use the comments box. Mamba IQ tracks brands, companies, products and people.

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Master List ?(A Wiki of Social Media Marketing Examples)?

wiki.beingpeterkim.com

Wikis Automotive United States David Bausola Ford Hurra Torpedo campaign Presentation sharing Automotive United States Philippe Deltenre Ford Where are the Joneses?

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100+ Social Media Monitoring Tools

www.pamorama.net

Social media monitoring helps brands discover, in real time, who is saying what online and where the conversations are happening so they can respond in a timely fashion. There are countless ways to track and manage your brand’s engagement and reputation on the social Web.

Will Your Business Sell on Facebook this Holiday Season?

agora pulse

The most important thing you can do right now is to plan ahead because last minute campaigns just won’t hit the mark. Check out Coca-Cola’s Share A Coke Christmas campaign and think about how you can create the feeling for your brand. Brand monitoring.

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List of Social Media Management Systems (SMMS)

www.web-strategist.com

they’ve briefed me) Buddy Media: Has a set of management tools that help brands with Facebook, Twitter, and monitoring and reporting. You’ll find iterations for both brands and agencies. They have case studies from large brands and media on their site.

Social Media News: Top 5 Stories of the Week

Firebelly

5 Ways to Fan the Viral Flame

Firebelly

Categories Adam Small adam Yale Alyson Ahrns Analytics Ari Herzog Beth Harte Blog Blog Development Blog Indiana Blogging Branding Brochure Buzz Camper Van Beethoven CD Chris Brogan CMS Content Convergence conversations Cracker Craig Donato Dana Todd David Evans David Hoppe David Lowery Death of the Brochure Design Digital Agency Digital Dirt Duncan Alney Elf Yourself email Emanuel Rosen Facebook Firebelly Marketing French Maids G.P.

Managing Feedback

Idaconcpts

You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. So the solution is to take more control over your brand. It is important to monitor audiences, not just online.

Top 10 Reputation Tracking Tools Worth Paying For

mashable.com

Build a Powerful Brand to Achieve Career Success , and owner of the award winning Personal Branding Blog. The more popular your brand is, the more critical it will be to keep tabs on it and the more time it will consume out of your day. If you work at a startup and no one has heard of your brand, or if you’re an individual who has just started blogging, these tools are still useful to you. GE Campaign Turns YouTube Videos and.

PR Tools That Don't Rhyme with Focus or Vision

blog.journalistics.com

This service is ideal for experts looking to build a national (or international) personal brand. Easy to set up and customize, great for brand monitoring, targeting specific keywords, etc.

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The Business of Social Media: B2B and B2C Engagement by the Numbers | Brian Solis

www.briansolis.com

In almost every scenario I’ve encountered, executives, marcom and service executives, and brand managers have generally assumed that social and interactive activities and programming were ideally best suited for consumer applications.

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Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

www.interactiveinsightsgroup.com

Boss asking about the ROI of your social media campaigns? Want to know the best options for monitoring your brand’s reputation online? What Results Can I Expect From My Social Media Campaign? monitoring). media campaigns?

Social Media Toolkit - The Digital Strategist

www.michaelfruchter.com

Listening: monitoring the social web and beyond If you’re a PR professional or marketer who uses social media for marketing purposes, you need to be able to listen and monitor your surroundings for conversations about your clients and their respective brands.

Social Media Toolkit - The Digital Strategist

www.michaelfruchter.com

Listening: monitoring the social web and beyond If you’re a PR professional or marketer who uses social media for marketing purposes, you need to be able to listen and monitor your surroundings for conversations about your clients and their respective brands.

DataSift Curation Engine Aims for Relevance in Real-time

www.skepticgeek.com

Show me tweets from my curated Twitter list of tech brands that have more than 100 Retweets. For example, this can be used to track the performance of social media campaigns. Second option is selling data B2B for developers and brand companies, charged by volume of data consumed.

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United Way of Central Indiana Recognized for their Social Media.

Firebelly

  Firebelly helped United Way of Central Indiana develop and maintain the social marketing efforts for the LIVE UNITED GIVE UNITED campaign featured in the article. Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral!

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Flickr Friday: The Content Grid

Firebelly

SMS 2

What the F**k is Social Media NOW?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Coleman Campsite: The Original Social Networking Site | Main | How One Unhappy Customer Multiplies Across Social Media » July 16, 2010 What the F**k is Social Media NOW?

SMS 2

Coleman Campsite: The Original Social Networking Site

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Fun Twitter Quizzes | Main | What the F**k is Social Media NOW?

5 Fun Twitter Quizzes

Firebelly

SMS 2

Happy Social Media Day - June 30th

Firebelly

Digitalia | Indianapolis Social Media Marketing « Are We Addicted To Social Media?

SMS 2

Are We Addicted To Social Media?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Jakes Take: A Slew of Social Network Ideas | Main | Happy Social Media Day - June 30th » June 25, 2010 Are We Addicted To Social Media?

YouTube Tuesday: What The HELL Is Social Media?

Firebelly

A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media.

Wendy's "Treat it Forward" on Facebook, Twitter & Foursquare for.

Firebelly

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