Keyhole.co

FEBRUARY 3, 2024

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation.

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Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 6, 2024

There are so many brands and influencers, all vying for the attention of their target audience. But when was the last time you actually went to see what people have to say about your brand? For example, typing “Nestle” into X (formerly Twitter) search will bring up more instances of negative brand mentions than positive ones.

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Sentiment Analysis Marketing Press Release 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

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Tools Sentiment Hubspot Price 84

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. Social Monitoring: What’s the Difference?

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Keyhole.co

JANUARY 17, 2024

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. Spotify has nailed social listening with its @SpotifyCares account on Twitter.

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Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. On your dashboard, you can see whether a spike is positive or negative, as well as order the groups or individuals discussing your brand by influence.

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Sentiment How To Reputation Analysis 52

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This is particularly useful for brands that want to track their social media presence, track competitors, and monitor customer feedback in real time. Stay ahead of the game with the QuickTrends section.

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Industry News Google Brands 52

Keyhole.co

MAY 12, 2023

Their undisputed secret lies in keyword monitoring tools. Yes, you will be astonished to know that keyword monitoring is not just a spying technique but your ticket to boost your branding, sales, and revenue. Post that, we’ll also review a couple of keyword monitoring tools that you can use right away.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

DECEMBER 15, 2023

But with an extensive online presence, many big brands convert their online reach into actionable engagement. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

MAY 16, 2023

Did you just get a Slack ping from your manager about a bad brand review? You can escape this hell of a situation with media monitoring. The term “media monitoring” specifically is when you collect online tidbits that have mentioned a concerned topic. Media monitoring will do that. Sounds way too simple?

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

OCTOBER 13, 2023

Also, this type of recruiting includes employer branding and influencer marketing. Promoting the company’s brand Studies have shown that approximately 62% of candidates research each company’s reputation through social media before applying for a job. Social media is a great resource for promoting an employer brand.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

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Brand Monitoring Tools Brands HootSuite 141

Hootsuite

MAY 16, 2023

Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. And you’ll create an online reputation that endears your company to your customers.

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Reputation Social Media HootSuite Sentiment 108

Oktopost

DECEMBER 22, 2019

Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context. Customers like responsive brands, and more than three quarters of consumers are more likely to buy from brands they follow on social media. Ten Great Brand Monitoring Tools.

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Tools B2B Sentiment Notification 116

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names. Try Keyhole for free 2.

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HootSuite Price Sentiment Social Media Management 52

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Enhance Branding and Awareness . Protect Brand Reputation. Enhance Public Relations.

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Social Media Reputation SEO Engineering 188

Oktopost

NOVEMBER 16, 2023

Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. Is the content earning the most engagement aligned with your brand’s message?

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Analysis Data Sentiment Metrics 69

Firebelly

SEPTEMBER 2, 2010

September 17 Social Media Optimization Summits 10:15-12:15 Online Reputation Management Duncan Alney Your reputation online can make or break you. This workshop will cover the importance of knowing who’s talking about you, what they’re saying, and why it’s important to proactively manage your reputation online.

Social Media 190

Social Media Paid Search Reputation SMS 190

Hootsuite

JULY 17, 2023

Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Keyhole.co

MAY 31, 2023

If you aspire for Kylie Jenner-like follower growth for your brand, you are probably still hurting your expectations. Let’s say you’re a clothing brand that sells trendy clothes for the trendy GenZ. You want to see how you’re doing on social media compared to other clothing brands that target the same audience.

Social Media 52

Social Media Strategy How To Analysis 52

Firebelly

AUGUST 18, 2010

Saturday, August 21 11:30 AM Online Reputation Management Duncan Alney Your reputation online can make or break you. This session will cover the importance of knowing whos talking about you, what theyre saying, and why its important to proactively manage your reputation online. Having trouble reading this image?

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Paid Search Reputation SMS Conference 135

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Sprout Social

JUNE 15, 2020

Food for thought: only one-third of consumers feel confident in trusting the brands they purchase from (and this percentage is even lower in EU regions). Brands are responsible for giving consumers a sense of confidence. Monitoring your mentions makes it easier to hone in on ways you can build that much-needed sense of trust.

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Social Media Privacy Marketing Policies 131

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. It’s the scenario no business wants to face.

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Press Release Banking Reputation Marketing 94

Razor Social

SEPTEMBER 27, 2017

People are talking about you and your brand online. Are you proactively building and managing your reputation? In this article, we share some actionable tips on how to track and manage your reputation online. In this article, we share some actionable tips on how to track and manage your reputation online.

Reputation 111

Reputation How To Review Social Media 111

Firebelly

OCTOBER 22, 2009

Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. Apple is known for creating a brand demonstratingthat you’re in the cool, modern crowd if you use their products. It’s lessabout the quality of the product and more about the reputation the productpasses on to the consumer.

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comScore Video Apple iPhone 100

Firebelly

NOVEMBER 19, 2009

As a college-educated journalist who has taken intense communications law classes, I know the designer will have to prove a few things to win her case, including that Love’s statements are, in fact, false and that they caused damage to her reputation and/or business. Having trouble reading this image? View an alternate.

Paid Search 100

Paid Search SMS Syndication YouTube 100

Keyhole.co

MAY 19, 2023

No matter what we call it, it remains something very unpleasant and undesirable for a brand. It has already happened to such brands as Pepsi, Samsung, Google, KFC, Starbucks, Uber… And this list could go on and on. There may be tons of other accidents that disrupt business processes and undermine the brand’s reputation.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it?

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

FEBRUARY 29, 2024

When marketing your brand on TikTok, you want to maximize your potential reach and overall performance. The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. Pricing: Starts at $32/month.

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Analytics Tools Strategy Price 100

Webbiquity SMM

APRIL 12, 2022

On the other hand, if your social media reputation is damaged, consumers may feel they have a social and ethical responsibility to avoid your brand. Here are six steps that will help your brand recover from a social media crisis. That will help protect your brand image and preserve your corporate reputation.

Social Media 189

Social Media Policies How To Guidelines 189

The Way of the Web

MARCH 3, 2012

Defining what you and your brand do: Rather than worrying too much about an exact definition, it’s better to have an idea which you and any employees can broadly follow, but also be flexible within. Those are brand assets. What builds a brand is making stuff available, seeing how people respond and then building on it.

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Project SEO Reputation Training 40

Keyhole.co

JUNE 21, 2023

Knowing your industry, brand reputation, and competitors is vital to your continued success. It can’t as of now monitor social media mentions, which is a huge part of gauging public conversation around your industry or brand. You can harness the power of these alerts for continued success in several ways.

Real Estate 52

Real Estate Google How To Brand Monitoring 52

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. We’re talking about analyzing thousands of conversations, brand mentions and reviews spread across multiple websites and platforms—some of them happening in real-time. But tracking sentiment is no piece of cake.

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Sentiment Analysis Tools API 97

Keyhole.co

OCTOBER 31, 2023

Here, tracking and analyzing your past tweets will help you with: Pinpointing areas of improvement Creating a cohesive brand tone and messaging Understand audience evolution Now, the problem is that Twitter shows only the 3,200 most recent tweets on your profile. It prevents these tweets from resurfacing and avoids potential PR issues.

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Data Twitter How To Reputation 52