Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. Facebook Lexicon. Monitor This. Twitter Search. UberTwitter. Boardtracker. BoardReader. Social Media. Technorati. Social Mention. Who’s Talking.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Harp Interactive

MAY 25, 2010

I’ll add to the list with any branded products or services. Choose a Monitoring Platform. What is the focus and complexity of what you need to monitor? If you are a small business or entrepreneur, you may find free monitoring tools will more than do the job. Monitoring for Proactive Engagement.

Social Media 241

Social Media Radian6 Tips Wiki 241

Webbiquity SMM

OCTOBER 13, 2010

An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs.

SM2 202

SM2 Vocus Alterian Radian6 202

Harp Interactive

JANUARY 27, 2010

Brian Solis describes engagement as: “Engagement is essentially the first step in building a relationship between your customers and your brand.&#. Reactive engagement is simply responding to direct dialogue to or about you or your brand/business. Social Media Monitoring is key for this. What is the difference?

Engagement 248

Engagement Strategy Radian6 Brand Monitoring 248

Webbiquity SMM

SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. 5 ways to use social media to build a crowd for your event by Socialbrite. Social media: What lies ahead?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. A good DIY choice for small brands looking for a no cost option. Great for small brands and the do it yourselfer social strategists. PAID MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275